I’m a passionate communicator and digital strategist working in the home furnishing industry. My expertise includes crafting digital (communication) strategies, leading projects in an omni-channel environment, optimizing e-commerce performance, managing content, and leveraging analytics and insights to drive results.I thrive in collaborative environments and enjoy leading cross-team initiatives that create impact. Transparency and openness are at the heart of my approach.Feel free to reach out—I’d love to connect! 🤝🤝
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Digital Web Communication SpecialistIkeaMalmö, Se -
Global Digital Merchandising SpecialistIkea May 2021 - PresentMalmö, Skåne, Sverige- Responsible for online categorisation, navigation and e-commerce for the livingroom furniture, storage, workspaces and gaming range.- Co-leading a online community with +30 markets.- Editing and delivering global content recommendations on homepage layouts and other.- Stakeholder management and collaboration across Ingka, Ikea of Sweden and IMC.- Optimisting the online customer journey.- Business lead in online sales steering and range presentation capability area working… Show more - Responsible for online categorisation, navigation and e-commerce for the livingroom furniture, storage, workspaces and gaming range.- Co-leading a online community with +30 markets.- Editing and delivering global content recommendations on homepage layouts and other.- Stakeholder management and collaboration across Ingka, Ikea of Sweden and IMC.- Optimisting the online customer journey.- Business lead in online sales steering and range presentation capability area working group. Show less -
WebmasterWw Viktväktarna May 2020 - Apr 2021Malmö, Skåne, Sverige- Web management and editing- Representant in global web/e-commerce forums- Planning and communicating campaigns and offers B2C and B2B- Lead, suggest and follow up A/B tests - Web analytics sharing with stakeholders and optimising based upon- Search engine optimisation (SEO)- Collaborating with agencies, influencers/ambassadors -
Webbredaktör | Web EditorEgmont Publishing Ab Mar 2020 - May 2020Malmö, Skåne, Sverige- Digital copywriting- Content editing/producing- Managing web and newsletters for BAMSE Part-time. -
Project ManagerEgmont Publishing Ab Sep 2018 - Feb 2020Malmö, Skåne, Sverige- Digital cross-channel communication for BAMSE (including web, social media, newsletter/email marketing) - Project management developing MVP for new app Bamses skattkista- Grow business area - Content audits and digitalising comics, books, audio- Initited, ordered, and secured quality in deliveries from media/animation/software agencies developing games, audio books, e-books, digital content etc.- Collaborated with rights owners Bamseförlaget, licentiates and free-lance… Show more - Digital cross-channel communication for BAMSE (including web, social media, newsletter/email marketing) - Project management developing MVP for new app Bamses skattkista- Grow business area - Content audits and digitalising comics, books, audio- Initited, ordered, and secured quality in deliveries from media/animation/software agencies developing games, audio books, e-books, digital content etc.- Collaborated with rights owners Bamseförlaget, licentiates and free-lance cartoon artists. Show less -
Communication SupportHelsingborgs Stad Apr 2018 - Aug 2018Helsingborg, Sverige- Create written and visual content (photo, film, graphical) for internal web- Posting internal news on web- Assist in communication planning- Co-ordinating guest posters on employer branding instagram account @jobbaihelsingborgStarted as part-time student worker, covers for communicator and web editor during summer. -
Communications AssistantEgmont Publishing Ab Dec 2017 - May 2018Malmö, Sverige- Assist in PR, media activations for different brands/titles - Write pressreleases and contact journalists- Create newsletters- Participated in events and publishing fairs Part-time alongside finishing my education. -
Public Relations Communications InternEgmont Publishing Ab Sep 2017 - Dec 2017Malmö, Sverige- Assist in PR, media activations for different brands/titles - Write pressreleases and contact journalists- Participated in events and publishing fairs - Assist in internal communication- Web editing -
Skribent | CopywriterMalmö Universitet Sep 2017 - May 2018Malmö, Sverige- Writing newsletters to students at Malmö university (in Swedish and English twice per semester)- Part of MAUs editing board as student worker where the newsletter topics were decided- Co-produced filming projects connected to the newsletters -
Customer Contact RepresentativeLernia May 2017 - Aug 2017Malmö, Sverige- Customer support via telephone, email, chat, social media. For Lernia in Sweden. -
Front Desk Receptionist | Customer Service RepresentativeKarlshamns Kommun Jan 2015 - Dec 2015Karlshamn, Sverige- Support via telephone, email, chat, social media for inhabitants in Karlshamns kommun.- Receptionist in the municipality hall, welcoming guests and supporting internal co-workers. -
Digitalisation AssistantKarlshamns Kommun Sep 2014 - Dec 2014Karlshamn, Sverige- Digitized print documents to e-documents used as a self service integrated on the web karlshamn.se - Web editing in EpiServer- Collaborated with different management stakeholders within the municipality.
Anna Magnusson Education Details
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Media And Communications -
Digital Marketing -
Vägga GymnasieskolaNaturvetenskapliga Programmet -
Introduction To Human-Centered Design For Ai
Frequently Asked Questions about Anna Magnusson
What company does Anna Magnusson work for?
Anna Magnusson works for Ikea
What is Anna Magnusson's role at the current company?
Anna Magnusson's current role is Digital Web Communication Specialist.
What schools did Anna Magnusson attend?
Anna Magnusson attended Malmö Universitet, Ihm Business School, Vägga Gymnasieskola, Högskolan I Halmstad.
Who are Anna Magnusson's colleagues?
Anna Magnusson's colleagues are Giele Van Putte, Hamid Amziane, Nasif Ullah Khandaker, Mariam Sulaiman, Ewa Raczyńska, Roland Wiget, Andreas Minde.
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Anna Herdenstam
Journalist I Senior News Anchor I Reporter I News Editor I Media Coach I Moderator I Board Member I WriterGreater Stockholm Metropolitan Area2tv4.se, expressen.se -
Anna Magnusson
Greater Stockholm Metropolitan Area -
Anna Magnusson
Greater Stockholm Metropolitan Area -
Anna Magnusson
It Experienced Human Resources Specialist | Learning & Development | Leadership | Change Management | Exploring Generative Ai For Hr Solutions | Hr Digitalization | Agile PractitionerTäby -
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