-Conduct market research to find answers about consumer requirements, habits and trends;-Brainstorm and develop ideas for creative marketing campaigns;-Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.);-Liaise with external vendors to execute promotional events and campaigns;-Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts;-Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.);-Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies;Undertake individual tasks of a marketing plan as assigned

-Responsible for introducing new cosmetic products to the Chinese market, organizing logistics, registering products in the Chinese market, marketing and sales;-Product manager, was responsible for product development, formulas, testing, packaging and logistics development, bringing products to the Chinese market, namely, online sales on different platforms;-Coordinate internal resources and third parties/vendors for the flawless execution of projects;-Ensure that all projects are delivered on-time, within scope and within budget;-Developing project scopes and objectives, involving all relevant stakeholders and ensuring technical feasibility;-Ensure resource availability and allocation;-Develop a detailed project plan to track progress;-Use appropriate verification techniques to manage changes in project scope, schedule and costs;-Measure project performance using appropriate systems, tools and techniques;-Report and escalate to management as needed;-Manage the relationship with the client and all stakeholders;-Perform risk management to minimize project risks;-Establish and maintain relationships with third parties/vendors;-Create and maintain comprehensive project documentation

-Develop high quality business strategies and plans ensuring their alignment with short-term and long-term objectives;-Lead and motivate subordinates to advance employee engagement develop a high performing managerial team;-Oversee all operations and business activities to ensure they produce the desired results and are consistent with the overall strategy and mission;-Make high-quality investing decisions to advance the business and increase profits;-Enforce adherence to legal guidelines and in-house policies to maintain the company’s legality and business ethics;-Review financial and non-financial reports to devise solutions or improvements;-Build trust relations with key partners and stakeholders and act as a point of contact for important shareholders;-Analyze problematic situations and occurrences and provide solutions to ensure company survival and growth;-Maintain a deep knowledge of the markets and industry of the company

-Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door;-Deploy successful marketing campaigns and own their implementation from ideation to execution;-Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis;-Produce valuable and engaging content for our website and blog that attracts and converts our target groups;-Build strategic relationships and partner with key industry players, agencies and vendors;-Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely-Oversee and approve marketing material, from website banners to hard copy brochures and case studies;-Measure and report on the performance of marketing campaigns, gain insight and assess against goals;Analyze consumer behavior and adjust email and advertising campaigns accordingly

-Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door;-Deploy successful marketing campaigns and own their implementation from ideation to execution;-Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis;-Produce valuable and engaging content for our website and blog that attracts and converts our target groups;-Build strategic relationships and partner with key industry players, agencies and vendors;-Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely;-Oversee and approve marketing material, from website banners to hard copy brochures and case studies;-Measure and report on the performance of marketing campaigns, gain insight and assess against goals;-Analyze consumer behavior and adjust email and advertising campaigns accordingly

Develop business strategies to raise our customers’ pool, expand store traffic and optimize profitabilityMeet sales goals by training, motivating, mentoring and providing feedback to sales staffEnsure high levels of customers satisfaction through excellent serviceComplete store administration and ensure compliance with policies and proceduresMaintain outstanding store condition and visual merchandising standards-Report on buying trends, customer needs, profits etc-Propose innovative ideas to increase market share-Conduct personnel performance appraisals to assess training needs and build career paths-Deal with all issues that arise from staff or customers (complaints, grievances etc)-Be a shining example of well behavior and high performance-Additional store manager duties as needed