Anna Mccown Email and Phone Number
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Account Partnership + Strategy lead in music media companies overseeing strategies to increase revenue through advertising, sponsorships, and partnerships while also leading marketing efforts to promote artists, albums, and events. Strong leadership, strategic planning, and industry knowledge. Passionate about strategy + digital innovation in the music industry. Extensive experience as an account lead, team leadership, + streaming marketing. Focused on sustainability + inclusivity in the music industry. Previous experience: Republic Records, Island Records, UMG Nashville, Geffen Records
10K Projects
View- Website:
- 10kprojects.com
- Employees:
- 79
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Vice President, Commerce10K ProjectsNew York, United States
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Head Of Commerce10K Projects Sep 2024 - PresentLos Angeles, Ca, Us
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Revenue DirectorGeffen Records Oct 2023 - Mar 2024UsAccount partnership lead for Spotify, Amazon Music, Pandora, Deezer, SoundCloud + Audiomack.Developed department strategy + schedule for upcoming release rollouts.Executed high priority release marketing campaigns for Olivia Rodrigo, Kali Uchis, Kings Of Leon, Yeat.Implemented DTC strategy for exclusive merch + music product drops for Spotify Fans First. Collaborated closely with the data + analytics team to maximize project consumption. -
Republic Records Commerce DirectorRepublic Records Apr 2019 - Jun 2023New York, UsLead global account partnerships for Spotify, YouTube, Pandora, Deezer & SoundCloud.Identified and executed growth + development opportunities with the DSPs focused on incremental stream growth, advertising strategy + release planning.Spearheaded partnership opportunities with Universal Music Group Central division on behalf of Republic artists.Oversaw product set-up, delivery, launch + performance tracking.Acted as the point person for the launch of enhanced album products, live events + digital activations with the DSPs.Developed campaign strategy for resurgent tracks + executed multi-tier campaigns.Managed team of two, overseeing workload, productivity + growth within the company. -
Republic Records Commerce Associate DirectorRepublic Records May 2018 - Apr 2019New York, UsLead US account partnership for Spotify.Coordinated between Spotify, production teams + artist management teams on the launch of high level artist campaigns + activationsActed as a BETA test partner with Spotify for CANVAS, Storylines, Advertising Tools Worked with production teams to develop delivery strategy to optimize algorithmic streams
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Republic Records / Island Records Commerce ManagerRepublic Records May 2017 - May 2018New York, UsLead US account partnerships for Pandora, TIDAL, Samsung. Supported account lead on Spotify. Strategized with original content teams at the DSPs to secure opportunities for our artists.Developed strategy for launching vertical videos on Spotify.Pitched artists for Spotify Singles including overseeing recording, delivery + product launchActed as team lead for experiential events with Spotify and Pandora.
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Republic Records / Island Records Commerce CoordinatorRepublic Records Apr 2016 - May 2017New York, UsUS Account lead for TIDAL, Samsung, HD/HRA Partners, Indie Coalitions & mobile partners. Account support for Spotify, Apple, Amazon, Google, Target.Handled pitching & tracking all playlist adds at Spotify and Apple MusicWorked as a liaison between accounts, management & label relations for sweepstake campaigns & flyawaysCoordinated product shipment for all ticket bundles & reporting to NelsonMaintained setting up all major releases with UMG commercial sales and tracked all physical account ordersCommunicated all advanced music & assets to key partners for upcoming releases
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Republic Records / Island Records Commerce AssistantRepublic Records Aug 2014 - Apr 2016New York, UsPitched all new releases to digital DSPs for new release + genre placementMaintained budget for all active projects across both labels + settled payment for physical/digital advertisingCoordinated shipment and collected payment for all artist tour sales + ticket redemptionsActed as direct support for Republic SXSW 2015 experience (3 showcases, +15 artists)Tracked playlist placement + created pitch document for playlist positioning on Spotify + Digester (UMG)Generated all affiliate release links using PHGm smartURL and LinkfireUpdated daily iTunes sale report, song trend and weekly competitive release schedule Supported account leads across all digital + physical commerce partners.Assisted SVP + VP of Commerce, managing expenses, calendars, booking travel.
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Digital Marketing InternFoundations Artist Management May 2014 - Aug 2014New York, Ny, Us -
Office AssistantUnited Talent Agency May 2014 - Aug 2014Beverly Hills, Ca, Us -
Digital Marketing Educational TempUniversal Music Group Jan 2014 - May 2014Santa Monica, California, Us -
InternBig Yellow Dog Music Aug 2013 - Dec 2013Nashville, Tn, Us -
Marketing InternMusic City Networks - Bombplates May 2013 - Aug 2013 -
Customer Service InternWe Make Tapes And Discs May 2013 - Aug 2013
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Marketing RepresentativeRent The Runway Nov 2012 - May 2013Brooklyn, New York, Us
Anna Mccown Skills
Anna Mccown Education Details
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Belmont UniversityAnd Media Management -
New York UniversityMarketing
Frequently Asked Questions about Anna Mccown
What company does Anna Mccown work for?
Anna Mccown works for 10k Projects
What is Anna Mccown's role at the current company?
Anna Mccown's current role is Vice President, Commerce.
What is Anna Mccown's email address?
Anna Mccown's email address is an****@****sic.com
What is Anna Mccown's direct phone number?
Anna Mccown's direct phone number is +181551*****
What schools did Anna Mccown attend?
Anna Mccown attended Belmont University, New York University.
What are some of Anna Mccown's interests?
Anna Mccown has interest in Social Services, Children, Education, Environment, Poverty Alleviation, Disaster And Humanitarian Relief, Animal Welfare, Arts And Culture, Health.
What skills is Anna Mccown known for?
Anna Mccown has skills like Social Media, Social Media Marketing, Digital Marketing, Photoshop, Microsoft Excel, Facebook, Powerpoint, Microsoft Word, Indesign, Online Advertising, Web Analytics, Microsoft Network.
Who are Anna Mccown's colleagues?
Anna Mccown's colleagues are Abigail Silk, Terrence Tshabalala, Darryl L. Kornegay Ll, Cassie Anderson, Theo Battaglia, Ethan Leibovich, Mar Jay.
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