Anna Moore Email & Phone Number

Responsible for maintaining and expanding the presence of WA in both inbound tour operators (ITO's) programmes and domestic wholesalers.Working with the regional tourist offices in WA to identify new market ready product and ensure relevant channels are informed.Work with Tourism WA's international teams to ensure any campaigns in market were supported by ITO's and they were fully briefed.Working with the trade in WA to expand their understanding of the wholesale… Show more Responsible for maintaining and expanding the presence of WA in both inbound tour operators (ITO's) programmes and domestic wholesalers.Working with the regional tourist offices in WA to identify new market ready product and ensure relevant channels are informed.Work with Tourism WA's international teams to ensure any campaigns in market were supported by ITO's and they were fully briefed.Working with the trade in WA to expand their understanding of the wholesale channel.Managing trade development budget for the Sydney office.Identify new partners/channels for Tourism WA to expand their presence, such as online and the backpacker market.Escort familiarisation trips and support the familiarisation team when putting itineraries together to ensure we are showcasing relevant product.Managing the content and distribution of Tourism WA's ITO bi-monthly newsletter.Supported the head office team to increase the awareness of Tourism WA's new branding amongst the trade on the East Coast, including organising and managing competitions within the Travel Daily.Represented TWA at ATEC Symposium Show less

Responsible for a portfolio of 20 key wholesale accounts, consisting of inbound tour operators, directly contracted accounts, domestic and tour series operators.Responsible for growing the market share of IHG hotels through the wholesale channel.Responsible for establishing, strengthening and growing the relationships with my accounts to ensure IHG hotels are front of mind when they select product. Strong relationship critical.Managed largest wholesale account (based on revenue) for… Show more Responsible for a portfolio of 20 key wholesale accounts, consisting of inbound tour operators, directly contracted accounts, domestic and tour series operators.Responsible for growing the market share of IHG hotels through the wholesale channel.Responsible for establishing, strengthening and growing the relationships with my accounts to ensure IHG hotels are front of mind when they select product. Strong relationship critical.Managed largest wholesale account (based on revenue) for IHG in this region.Negotiated and managed the placement of IHG hotels into customers' wholesale programmes, including systems, brochures and campaigns.Leveraged strong relationship with key series operators to achieve the inclusion of IHG hotels into tour series programmes.Identified hotels soft periods and coordinated marketing campaigns with key partners.Represented IHG properties at tradeshows, including ATE, ATEC Symposium, OzTalk, Corroborree. Regular product updates to ensure IHG hotels were front of mind with the reservations teams of key customers.Day to day support for all accounts.Responsible for supporting and advising all IHG hotels in this region with rate strategy, market intelligence, competitor information.Coordinated the annual contracting process for all IHG hotels in Australia, NZ & Fiji. Including providing rate strategy recommendations for the forthcoming wholesale contract year.Comprehensive knowledge of Domestic and International wholesale markets. Show less

Established the UK Trade team.Developed relationships with UK business and leisure agents to generate increased revenue for SLH. Achieved through sales calls, agent events and trade shows. Increase year on year was 25%.Account managed the relationship of SLH UK's top account worth approximately £1.5 million. Achieved through all-day training sessions, showcase events and continuous day-day support. Also, coordinated the marketing opportunities providing further exposure for SLH hotels… Show more Established the UK Trade team.Developed relationships with UK business and leisure agents to generate increased revenue for SLH. Achieved through sales calls, agent events and trade shows. Increase year on year was 25%.Account managed the relationship of SLH UK's top account worth approximately £1.5 million. Achieved through all-day training sessions, showcase events and continuous day-day support. Also, coordinated the marketing opportunities providing further exposure for SLH hotels through magazine articles and newsletters.Expanded the above relationship in SLH European offices by attending training sessions and other events.Training of SLH regional call centre in Germany to update the reservations team on the SLH product and procedures.Incentive to increase bookings and increase SLH awareness.Sourced and developed new relationships with prominent Consortia and agents in the UK market to achieve preferred supplier status.Organised showcases for SLH hotels to gain exposure to preferred suppliers.Co-ordinated the Consortia RFP process for over 100 SLH hotels, including training the hotels on the RFP tool (Lanyon). Increased the number of submissions by approximately 55%. Provided ongoing support for all hotels throughout the RFP season.Responsible for training new member of team.Exhibited at tradeshows (WTM, ILTM, ITB, The Business Travel Show, Luxury Leisure Show, Moscow). Show less

Building relationships with and supporting approximately 300 Travel Agents in the south of the UK.Account Management for certain agent Consortia, such as Advantage. Assisting in the negotiation of commercial deals, updating its members on our product and technology, along with maintaining a day-day relationship with members.Promoting Travel 2/4 and its' product range during sales calls to travel agents, including training sessions, and during consumer shows, and representing the company… Show more Building relationships with and supporting approximately 300 Travel Agents in the south of the UK.Account Management for certain agent Consortia, such as Advantage. Assisting in the negotiation of commercial deals, updating its members on our product and technology, along with maintaining a day-day relationship with members.Promoting Travel 2/4 and its' product range during sales calls to travel agents, including training sessions, and during consumer shows, and representing the company at conferences.Co-ordinating locally and escorting, agent familiarisation trips to a variety of long-haul destinations.Sourcing and developing new business opportunities.Organising sub-agent events with partner airlines.Involved in the implementation of internal technology projects. Show less

Bsc, Biological Science

S.E'S; A, Levels (Biology; Chemistry, French