Anna Oom Email & Phone Number

Gothenburg, Se

Mölndal, Vastra Gotaland County, Se

Manager of Qmatic's marketing team, serving the company globally with revenue-creating demand generation, product marketing, customer engagement, and corporate communication.Have led the implementation of Account-Based Marketing and Sales across the entire Revenue Operations function, ensuring sales teams worldwide are successfully trained and that CRM and marketing automation platforms work in sync.

Mölndal, Vastra Gotaland County, Se

Manager of the revenue-creating demand generation team working with both inbound and outbound techniques to create demand. Aligning marketing and sales regarding the sales funnel and associated marketing activities. Responsible for all marketing channels. Launched a new website with a new visual identity, rolled out in 7 languages.

Mölndal, Vastra Gotaland County, Se

Responsible for demand generation across all sectors and markets. Main focus on generating demand through digital channels and with inbound strategies. Responsible for content production and advertizing which is carried out both inhouse and together with agencies. Close cooperation with sales managers and product managers to ensure content quality and asset activation along the entire buyer’s journey.During the pandemic, I was appointed to run the entire marketing team of 10 individuals to maximize output. Within a couple of months, we managed to launch a new product together with the product management team, a completely new campaign for the pandemic with over 50 assets, and the traffic to our blog increased by 600%.

Västra Frölunda, Vastra Gotaland County, Se

Managed marketing projects and campaigns within Marketing and Product Management according to the inbound methodology. Creation of marketing material including message and graphic design. Content creation for inbound marketing and execution of campaigns in Hubspot. Responsible for Biolin Scientific's visual identity.Took an active role in the implementation of inbound marketing and Hubspot in 2013, which quickly gave results and led to a twice as big marketing team. Implemented a new branding and visual identity in 2014, which I developed further during the coming years. In 2018, it was complemented with a new design guide for products, both hardware and software, which I implemented as design lead in a major product release during spring 2019. The product later received the Red Dot Design Award.

Västra Frölunda, Vastra Gotaland County, Se

Application specialist and team lead for Q-Sense QCM-D. Sales support, customer support, marketing, application development.

Research, development and contract work in rheology in foodstuff applications.