Merchandising Director
Current
Sep 2023 - Present
AeroLeads people directory · profile
Anna Potena Email & Phone Number
Merchandising Director presso Serapian
at
Serapian
1 work email found
@serapian.com
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Merchandising Director presso Serapian
Location
Milan, Lombardy, Italy
Company size
Who is Anna Potena? Overview
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Quick answer
Anna Potena is listed as Merchandising Director presso Serapian at Serapian, a company with 17 employees, based in Milan, Lombardy, Italy. AeroLeads shows a work email signal at serapian.com and a matched LinkedIn profile for Anna Potena.
Anna Potena previously worked as Merchandising Director at Serapian and Merchandising Manager at Serapian. Anna Potena holds Laurea Magistrale, Lingue Straniere Per L'Impresa E La Cooperazione Internazionale from Università Degli Studi 'Gabriele D'Annunzio' Di Chieti - Pescara.
Company email context
Email format at Serapian
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{first}.{last}@serapian.com
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AeroLeads found 1 current-domain work email signal for Anna Potena. Compare company email patterns before reaching out.
Profile bio
About Anna Potena
Leather Goods Merchandising Director in the Luxury Accessories field.Professional goals: improving personal knowledge and enhancing the level of professional skills in new business experiencesSkills/Qualifications: Motivation for Sales, Meeting Sales Goals, Sales Planning, Negotiation, Customer Network Management, Luxury Accessories Market Knowledge, Product Knowledge, Collection Plan, Pricing, Reporting Skills, Competitive Analysis
Listed skills include Determination, Organizational Leadership, Customer Relations, Employee Relations, and 24 others.
Current workplace
Anna Potena's current company
Company context helps verify the profile and gives searchers a useful next step.
Serapian
6 roles
Anna Potena work experience
A career timeline built from the work history available for this profile.
Merchandising Manager
Serapian
Leather Goods Merchandising Manager- Seasonal Collection Planning, according to historical sales data, collectionfunctionality and price ranges- Coordination of the product development with the Product team- Collection pricing and definition of the price-lists- Organization of the buying campaign: linesheets, color cards, samples- Analysis of the.
Aug 2017 - Sep 2023
Sales & Merchandising Manager
Serapian
SALES:- Wholesale and Franchising customers management: maintaining relationships with clients by providing support, information, and guidance- Seasonal budgets analysis and definition- Seasonal collection sales in the Company Showroom, maintaining forecasted sales volumes and product mix- Sales campaign reporting- Monitoring of sales trends of the.
Jun 2013 - Jul 2017
Franchising Buyer & Supervisor
Sixty Spa
- Responsible for 12 stores in Italy and 5 abroad, branded Murphy&Nye and Refrigiwear- Stores performance analysis and monitoring of sales, stock level, sell- through, with focus on the main KPI - Qualitative sales analysis, replenishments and merchandise integrations/change- Seasonal budgets analysis and definition- Seasonal sales campaigns in Company.
May 2009 - Jun 2013
Franchising Development Coordinator
Sixty Spa
- Analysis of target markets/countries/cities- Research and selection of the best locations for positioning stores (city centre and/or shopping malls)- Franchisee recruitment through direct researches for high potential partners, spontaneous contacts via web and/or phone, indirect contacts received from Branches and/or Regional Agencies- Opening proposals.
May 2007 - Apr 2009
Internship
Camera Di Commercio Italiana Per La Svizzera
Support to Commercial Dept. and Fairs & PR Dept.
Oct 2006 - Dec 2006
Team & coworkers
Colleagues at Serapian
Other employees you can reach at serapian.com. View company contacts for 17 employees →
VK
Vaisakh K V
Colleague at SerapianDubai, United Arab Emirates, United Arab Emirates
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LB
Laura Baroni
Colleague at SerapianLombardy, Italy, Italy
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FR
Federica Rovera
Colleague at SerapianMilan, Lombardy, Italy, Italy
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MM
Maria Maslova
Colleague at SerapianMilan, Lombardy, Italy, Italy
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MM
Michela Marchio
Colleague at SerapianItaly, Italy
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SD
Stefano Donghi
Colleague at SerapianMilan, Lombardy, Italy, Italy
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MC
Martina Colonna
Colleague at SerapianMilan, Lombardy, Italy, Italy
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LR
Lavinia Rovini
Colleague at SerapianPisa, Tuscany, Italy, Italy
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CT
Christiana Tzannes
Colleague at SerapianDubai, United Arab Emirates, United Arab Emirates
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SM
Stefano Marcon
Colleague at SerapianVarese, Lombardy, Italy, Italy
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Vaisakh K V
Colleague at SerapianDubai, United Arab Emirates, United Arab Emirates
View →
LB
Laura Baroni
Colleague at SerapianLombardy, Italy, Italy
View →
FR
Federica Rovera
Colleague at SerapianMilan, Lombardy, Italy, Italy
View →
MM
Maria Maslova
Colleague at SerapianMilan, Lombardy, Italy, Italy
View →
MM
Michela Marchio
Colleague at SerapianItaly, Italy
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SD
Stefano Donghi
Colleague at SerapianMilan, Lombardy, Italy, Italy
View →
MC
Martina Colonna
Colleague at SerapianMilan, Lombardy, Italy, Italy
View →
LR
Lavinia Rovini
Colleague at SerapianPisa, Tuscany, Italy, Italy
View →
CT
Christiana Tzannes
Colleague at SerapianDubai, United Arab Emirates, United Arab Emirates
View →
SM
Stefano Marcon
Colleague at SerapianVarese, Lombardy, Italy, Italy
View →
2 education records
Anna Potena education
Laurea Magistrale, Lingue Straniere Per L'Impresa E La Cooperazione Internazionale
Interkulturelle Germanistik - Erasmus Project
FAQ
Frequently asked questions about Anna Potena
Quick answers generated from the profile data available on this page.
What company does Anna Potena work for?
Anna Potena works for Serapian.
What is Anna Potena's role at Serapian?
Anna Potena is listed as Merchandising Director presso Serapian at Serapian.
What is Anna Potena's email address?
AeroLeads has found 1 work email signal at @serapian.com for Anna Potena at Serapian.
Where is Anna Potena based?
Anna Potena is based in Milan, Lombardy, Italy while working with Serapian.
What companies has Anna Potena worked for?
Anna Potena has worked for Serapian, Sixty Spa, and Camera Di Commercio Italiana Per La Svizzera.
Who are Anna Potena's colleagues at Serapian?
Anna Potena's colleagues at Serapian include Vaisakh K V, Laura Baroni, Federica Rovera, Maria Maslova, and Michela Marchio.
How can I contact Anna Potena?
You can use AeroLeads to view verified contact signals for Anna Potena at Serapian, including work email, phone, and LinkedIn data when available.
What schools did Anna Potena attend?
Anna Potena holds Laurea Magistrale, Lingue Straniere Per L'Impresa E La Cooperazione Internazionale from Università Degli Studi 'Gabriele D'Annunzio' Di Chieti - Pescara.
What skills is Anna Potena known for?
Anna Potena is listed with skills including Determination, Organizational Leadership, Customer Relations, Employee Relations, Problem Solving, Conflict Resolution, Comprehension, and Flexible Working.
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