Anna Pylypenko

Anna Pylypenko Email and Phone Number

Chief marketing officer / Products and Brands developer @
Anna Pylypenko's Location
Ukraine, Ukraine
About Anna Pylypenko

Mission-oriented chief marketing officer with13 years background in the FMCG and 3 years at RETAIL sector with highly-developed skills on: Change management, Leadership, Creativity, Teamwork, Agility.Successfully developed FMCG products and brands, and made them leaders of different markets. During my first year in RETAIL check growth increased up to 15% for like for like period. Interested in chief marketing officer position to improve efficiency and revenue.Aspiring to work in progressive and innovative company, ready to join the team of ambitious leaders.

Anna Pylypenko's Current Company Details
Terrafood

Terrafood

Chief marketing officer / Products and Brands developer
Anna Pylypenko Work Experience Details
  • Terrafood
    Chief Marketing Officer
    Terrafood Apr 2024 - Present
    Kiyv
  • Komo Ukraine
    Marketing Director Komo, Cheese Club, Kaniv
    Komo Ukraine Oct 2022 - Jul 2024
    Kyiv, Kyiv City, Ukraine
  • Synevo
    Директор По Маркетингу
    Synevo Dec 2020 - May 2021
    Киев
  • Предприниматель
    Brands And Products Creator, Change Manager
    Предприниматель Jun 2020 - Dec 2020
  • Eko-Market, National Retail Company
    Chief Marketing Officer
    Eko-Market, National Retail Company Apr 2017 - May 2020
    Kyiv
    Key achievements:Built and supervised a global marketing team of colleagues and senior marketing professionals.Implemented 3 new marketing campaigns each year that resulted in annual growth of 6% on averageBuilt new digital ad spending strategies that improved ROIs by 20% within 24 months.Launched new goods strategy that led to the check increase by 20% in averageBuilt new strategy that made sales and checks growth to 20% and 15% respectivelyBudget optimization in 2,5Launch call-centreLaunch e-commerce
  • Three Bears
    Marketing Director
    Three Bears May 2014 - Jan 2017
    Kyiv
    Developed new products and brand portfolio Key achievements Margin increase and profit growth due to the change of strategy in terms of more profitable productsIce-cream: MONACO, ТВОЯ ФЕРМА, Fitline, Моржо, Главхолод, Ведмеді - share growth from 9% to 11% in cash in a yearFrozen convenience food: Від Шефа, Мішутка - share growth from 13% to 21% in cash in a year
  • S.I. Group
    Group Marketing Director
    S.I. Group Aug 2005 - May 2014
    Dnipro
    S.I. GROUP, Dnipro - Snack production, grocery, household: brands: ™ Козацька Розвага, ™ Флинт, ™ Мачо, ™ Морские, ™ Семки, Хуторок, ™ FANTASY, etc. 08/2005 – 05/201408/2005 - 06/2008- brand manager Flint06/2008 - 12/2009 - business unit head (R&D, production, marketing, finance in scope)12/2009 - 05/2014 - marketing director of snack group brandKey achievements Market leader ™ Flint - share growth from 11% до 80% in cashGrowth of snack share group brands from 10% to 50% in cashMargin increase and profit growth due to the change of strategy in terms of more profitable productsCreation of adaptive marketing strategies for all snack category brands for 8 international markets

Anna Pylypenko Education Details

  • Chartered Institute Of Marketing, Kiev (In Progress)
    Chartered Institute Of Marketing, Kiev (In Progress)
  • Nobel University (University Of Economics And Law)
    Nobel University (University Of Economics And Law)
    Finance And Economy

Frequently Asked Questions about Anna Pylypenko

What company does Anna Pylypenko work for?

Anna Pylypenko works for Terrafood

What is Anna Pylypenko's role at the current company?

Anna Pylypenko's current role is Chief marketing officer / Products and Brands developer.

What schools did Anna Pylypenko attend?

Anna Pylypenko attended Chartered Institute Of Marketing, Kiev (In Progress), Nobel University (University Of Economics And Law).

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