Anna Rogachevsky Email & Phone Number

* Working with the product department and different R&D teams on new features, representing the video layer of Taboola’s products.* Being a point of contact regarding video-related subjects for teams across the company to meet the technical and business goals of ongoing and past projects.* Validating the achievement of the defined KPIs for each project during and post-deployment while analyzing the data of the results.* Conducting A/B tests to define new strategies for user engagement and increase in revenue based on the results.

Herzliya Area, Israel

* Owned core algorithms of the company, constantly improving them through research.* Wrote technical specs and user stories accommodated with development time assessments.* Led the model training of Personali (a start-up acquired by Namogoo) as part of the integration between the companies.* Executed competitive research on 3rd party services running on eCommerce websites.* Led the technical research for expanding company’s product from eCommerce abandonment prevention to user segmentation and analytics. * Worked with customer success teams based in LATAM, US and UK.* Represented the company in MeetUps.

Israel

* Translated the requirements of US pharmaceuticals and others into requirement specifications and led the implementation in collaborating with the project management and data science teams.* Led data-driven web applications development as part of POCs for IBM’s largest clients and prospects. * Analyzed client’s data set to define product strategy as the initial phase of each project.* Worked with UX/UI designers to define interactive visualizations and dashboards that met the needs of C- level users. * Presented the products and tools developed by the team at client meetings and conferences, in Israel, US, Europe and Singapore.

Jerusalem Area, Israel

* Designed and developed internal tools in use by the solutions team to create reusable blueprints for each industry. * Led selection and implementation of features developed for specific clients into the core product by converting those into generic and reusable features.

Jerusalem Area, Israel

* Owned client’s customizations which required extensive development.* Worked closely with US and UK based solutions architects to better understand client needs on technical and business levels.

Jerusalem Area, Israel

* Formulated, executed, and documented test cases. * Advocated for improvements related to the client’s pain points and goals in terms of business requirements and usability.

Performed quantitative and qualitative data analysis to deliver insights to influence decisions and roadmaps.

Master Of Business Administration - Mba, Business Administration And Management, Marketing

Bachelor Of Science (B.Sc.), Computer Science

First Year Of B.Sc, Medical Sciences

Activities and Societies: Reporter in the university Newspaper "Pi- Ha'aton"Took courses in Biology, Chemistry, Genetics, Physics.