Anna Ruban Email & Phone Number

Belgrade, Serbia

Marketing specialist working with products such as .NET Tools including Rider for Unity and Unreal Engine & RiderFlow.Key Responsibilities:— As part of the .NET Tools marketing team, create and execute a strategy for promoting JetBrains tools on the game development market.— Plan, coordinate and prepare o ffline and online public appearances, such as conferences, workshops, webinars, events, and others.— Work on special marketing and collaboration activities related to… Show more Marketing specialist working with products such as .NET Tools including Rider for Unity and Unreal Engine & RiderFlow.Key Responsibilities:— As part of the .NET Tools marketing team, create and execute a strategy for promoting JetBrains tools on the game development market.— Plan, coordinate and prepare o ffline and online public appearances, such as conferences, workshops, webinars, events, and others.— Work on special marketing and collaboration activities related to the public appearances.— Coordinate product partnership activities. Plan and execute with the partners specific events andpromotional campaigns.— Maintain a social media presence.— Launch and evaluate marketing campaigns for JetBrains products.— Prepare release materials, participate in release process.— Work on marketing assets such as landing pages, advertisement banners, product leaflets,datasheets, and so on.— Distill key functionality and features of the products into compelling marketing assets and advertising possibilities. Show less

Key Achievements:— Published more than 200 tech articles and even more social media posts.— Quadrupled Pixonic blog audience on Habr.— Wrote press releases for the Apple Event 2020 Pixonic feature, Pixonic's War Robots remastered version, War Robots collaboration with Serious Sam, etc.Key Responsibilities:— Produce content to increase brand awareness among candidates.— Plan, write, proofread, and publish product-focused tech blog posts, newsletters, and… Show more Key Achievements:— Published more than 200 tech articles and even more social media posts.— Quadrupled Pixonic blog audience on Habr.— Wrote press releases for the Apple Event 2020 Pixonic feature, Pixonic's War Robots remastered version, War Robots collaboration with Serious Sam, etc.Key Responsibilities:— Produce content to increase brand awareness among candidates.— Plan, write, proofread, and publish product-focused tech blog posts, newsletters, and press releases for new launches with an extra editor under my management.— Work closely with teams to understand the product and its roadmap and help them explain their expertise in clear, sharp, and smooth texts understandable for an average reader.— Collaborate with the designers, developers, marketing managers, and other teams.— Execute the HR brand social media strategy (Instagram, Facebook, Twitter, LinkedIn).— Manage Pixonic website redesign, working with UI/UX designer, HR, and graphic design teams.— Contribute to the creation of marketing visuals, press documents, social media posts, company merchandise, and live event assets in collaboration with the graphic design team.— Conduct industry research to identify the latest trends and new opportunities to improve brand strategy.— Assist with publishing the "Zhiza GD" podcast (Soundcloud, Spotify, iTunes, YouTube).— Participate in industry conferences preparations (DevGAMM, devcom, Highload++, etc.), interact with speakers, select topics for industry conferences.— KPI analysis and looking for new growth points. Show less