Anna S. Email and Phone Number
Anna is a graduate from the University of Birmingham with a Masters in International Business. In the last 5 years of her studies, Anna tackled business transformation projects, whereby she specialised in different areas, such as market entry strategies, legal services, value chain processes, outsourcing, and online integration. In addition to this, Anna has led most of the projects whereby her project management skills have developed from working with diverse team members. Specialized in Affiliate Marketing, Anna brings a wealth of knowledge to the role of project member and leader with considerable experience in the AdTech industry. As a global citizen, Anna has worked in several countries across Europe, Asia and The Middle East. Throughout Anna’s studies and work experience, she enhanced her communication and organisation skills. Furthermore, Anna is disciplined, motivated, enthusiastic, and extremely hard working. Her aspirations are limitless, as she thrives off challenges to uncover her potential and maximise her capabilities.
Optimise
View- Website:
- optimisemedia.com
- Employees:
- 237
-
Regional Director, MenaOptimise Jan 2022 - PresentUnited Arab Emirates -
Business Development ManagerArabclicks Mar 2020 - Feb 2021United Arab Emirates• Building long-term relationships with existing customers. My portfolio includesthe likes of Farfetch, Noon, OSN, Danube Home, Chalhoub, Landmark, Alshayaand Altayer Group and other premium brands in the GCC region.• Develop encouraging target oriented programs for clients to boost sales duringspecial events (e.g. Black Friday).• Prepare sales contracts and close deals with prospective GCC clients.• Experienced in pitching web & mobile campaigns on various performancemodels: CPS/CPA/CPL/CPI.• Ensuring that all revenue targets which have been agreed with managementare achieved. Currently onboarding 8 new clients a month to grow the portfolioof the company. -
Affiliate Marketing ManagerSprii.Com Jul 2019 - Mar 2020Dubai, United Arab Emirates• Successfully acquire and onboard 2 new partners a month to grow the affiliates portfolio of the company.• Drove over AED 500,000 in gross revenue with over 25% in margin during Black Friday.•Managing CPA and CPS affiliates, optimizing campaigns to ensure they are within budget and maximum ROI. Markets include UAE, KSA, BH, KW and OM.• Oversee and Initiate new affiliate/influencer campaigns, incentives and bonuses for the affiliates and worked closely with design team to ensure timely delivery of custom campaigns. E.g. in 2020 a tier-based payout was introduced to all partners to motivate publishers to push Sprii offers more.• Validate monthly reporting and managing the commission billing. -
Senior Programmatic Account Executive At Amnet (Programmatic Arm Of Dentsu Aegis Network)Dentsu Aegis Network Jul 2018 - Jul 2019Singapore• Develop programmatic media strategies across APAC markets for display, video, native, desktop and mobile activities.• Proven track record of growing accounts by forging a strong relationship with clients. Accounts include Microsoft, JLL, Epson and Ikea.• Work closely with the programmatic trading team to present best performance solutions and testing plan to maximise ROI for clients.• Assist in creation of persuasive sales presentations on programmatic media using market trends and case studies. -
Affiliate ManagerZinq Media Nov 2016 - Jul 2018Singapore• Acquired new CPA/CPL affiliate publishers in order to increase campaignmonetization through email, mobile, PPC, display and pop up traffic.• Managed top tier publishers who generated $100k in revenue per month and25-30% in margin.• Continuously communicated and motivated publishers to promote newoffers by offering them the best payout and exclusive campaigns in thefollowing verticals: AVG, sweeps, download, games, dating, CC submit andnutra.• Managed budget, oversaw all offers and optimized campaigns to ensuremaximum performance.• Increased 35% sales by identifying, planning and strategically executing newgrowth opportunities for existing and new clients. Managed to increase salesby 25% by reactivating ex-partners within a time-frame of 2 months.
Anna S. Education Details
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International Business -
Mandarin Language Studies -
Semester Abroad In Business Studies
Frequently Asked Questions about Anna S.
What company does Anna S. work for?
Anna S. works for Optimise
What is Anna S.'s role at the current company?
Anna S.'s current role is Affiliate Marketing || Regional Director, MENA.
What schools did Anna S. attend?
Anna S. attended University Of Birmingham, Shanghai University Of Finance And Economics, Hu University Of Applied Sciences Utrecht (Hogeschool Utrecht), Cork Institute Of Technology.
Who are Anna S.'s colleagues?
Anna S.'s colleagues are Amal Mohan, Vicky Griffin, Maulfa Putri Ahandini, Pawandeep Singh, Emily Verarde, Corina Chirita, Catherine Brown Omg.
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