Anna Strover Email and Phone Number
Anna Strover is a Researcher & Strategist | Anthropologist at This Memento. She is proficient in French. Colleagues describe her as "I worked with Anna who was part of both a London research team, and our final core strategic team. It was a project for a global sportswear brand, helping it to reposition itself in a key sport sector. Unfortunately we have a tendency to label employees (intern/research/strategist/creative), Anna was all of these and more. In working directly with the London research team, she found sport experts and local enthusiasts to interview in focus group, in-home or 1-on-1 deep dives, often writing the discussion guides and interviewing the protagonists. She has an amazing sense of empathy, with an eye for the unexpected which served the project well in the ideation phase. Here she worked with both our London, Berlin and Amsterdam HQ team and the client, to define the 5 insights, the consumer journey and the strategic recommendations. She even went on set to guardrail the insights for the production of an insights film. Anna is an incredible teammate and though we labeled her 'intern', she far excelled that title. With her curiousity, sharp mind to see patterns, copy-writing abilities to articulate the consumer voice, she was an exceptional asset, on this her first project with us. We are not able to take her onboard currently, but if anyone snaps her up before we're able, you will have a diamond in the making. Jason (CEO This Memento)"
This Memento
View- Website:
- thismemento.com
- Employees:
- 5
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Researcher & StrategistThis Memento Aug 2024 - PresentAmsterdam, North Holland, Netherlands
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Researcher And Strategist InternThis Memento Oct 2023 - Aug 2024Amsterdam, North Holland, NetherlandsThis Memento is a consumer insights agency, that works mostly with lifestyle and fashion brands, advocating for a consumer-centric approach to driving business growth through qualitative research. As a researcher and Strategist intern at This Memento, I was able to be involved in various parts of the research project process, from designing discussion guides, organising data collected, to interviewing experts/consumers, and all the way to crafting actionable and meaningful insights for the client. More specifically, my responsibilities were: -collection of qualitative data in various forms- in field moderation and note-taking for focus groups and 1-on1 deep dives- desk research on relevant topics- recruitment and interviewing of relevant experts - Contribution to ideation (brainstorm sessions) based on hearing consumer/expert perspectives- Contributing to crafting meaningful and actionable insights that is inspires future innovation for the client!- Contribution to creation of client deliverables. - Recruitment of talent for subsequent film, based on insights. More generally, my responsibilities were: - Being the guardian of the consumer voice at all times. Ensuring analysis/interpretation of qualitative data remains authentic and true to consumer lived experience- Employing empathy, compassion, listening and analytical skills throughout project process
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Communications InternYoga And Sport With Refugees Feb 2023 - May 2023Lésvos, Northern Aegean, GreeceI had the privilege of working with YSR, an NGO that facilitates sports activities in refugee contexts. As a communications intern my responsibilities included- managing location specific social media channels- reaching out and managing relationships with organisations and people for collaborations- assisting with fundraising and awareness campaigns- organising fundraising events and promoting on social media- conducting research related to my studies based on the question 'To what extent does an NGO like YSR seek to challenge prevailing negative narratives of refugees, portrayed by the media, and influential government actors?'Alongside these responsibilities I had responsibilities as a volunteer which included- checking in and out guests coming to the gym- keeping the gym a tidy and safe space- women's fitness coach- thinking innovatively about how to improve operations and running of the gym to maximise the experience of gym guests -
Receptionist And Restaurant ManagerHotel Jansen Jun 2021 - Feb 2023Amsterdam, North Holland, NetherlandsManages arrival of hotel guest, check-ins, check outs and all kinds of enquiries for 140 long-term International hotel guests who are often visiting Amsterdam as exchange students, or on short term work placements. Manages the hotel restaurant. Provides excellent customer service whilst training new employees on the job
Anna Strover Education Details
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Sociology And Anthropology -
Business- A, French (Pre-U)- M1, Sport Science- A -
St John'S Marlborough1 Grade, 4 Grade 7'S, 4 Grade 6'S, 1 Grade 5, 1 Grade C (Further Maths)
Frequently Asked Questions about Anna Strover
What company does Anna Strover work for?
Anna Strover works for This Memento
What is Anna Strover's role at the current company?
Anna Strover's current role is Researcher & Strategist | Anthropologist.
What schools did Anna Strover attend?
Anna Strover attended University Of Amsterdam, Marlborough College, St John's Marlborough.
Who are Anna Strover's colleagues?
Anna Strover's colleagues are This Memento, Jason Fulton, Michel Danis, Barbara Aron.
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