Anna Sudbury Email & Phone Number

United Kingdom

United Kingdom

London, Gb

At Economist Impact, we engage influential global audiences by combining the rigour of a think-tank with the creativity of a media brand. I develop integrated partnerships that leverage original research, branded content, and targeted media strategies. Notable collaborations with top clients, including Bank of America, Kraken, Novo Nordisk and others have driven meaningful progress on key themes like sustainability and globalisation.

I help frazzled midlife mums who are sick and tired of feeling snappy, frustrated, and exhausted due to alcohol. I'm a qualified sober coach, accredited by IPHM and The Sober Club.

London, London, Gb

• Brought in by former colleagues to supercharge their sales effort and to drive relationships with new and existing clients• Responsible for revenue growth via new and existing business• Developed an effective outbound sales strategy through client needs assessment, market research and competitive analysis• Delivery and execution of strategic sales plans• Compelling proposals and presentations delivered to C-suite and director level• Ongoing client satisfaction and feedback to further tailor and expand partnerships• Collaboration with internal stakeholders to ensure alignment and support for client-facing projects• Sharing knowledge and best practice to enhance the effectiveness and long term success of the sales team

San Francisco, California, Us

• Management of new and established book of business• Managed and deepened relationships with existing agencies and end clients, from C-suite down• Collaborated with Account Managers to build mutually beneficial partnerships between the customer base (tech, gaming, CPG, ents) and Reddit• Contributed to Reddit’s native ads product cross-platform roadmap, by aggregating and sharing client feedback and campaign metrics with cross-functional stakeholders• Consistently unlocked net new clients, showed triple digit YOY growth and guaranteed repeat business• Ideated, created, and organised numerous events, from an IWD panel with 5 external speakers, to a Christmas-on-Reddit event with 30 key clients attending an exclusive Christmas pop up that brought Reddit to life.

San Francisco, California, Us

• Joined UK Field Sales team in initial sales phase (<10 members) to lead CPG Food ($3M+ in sales annually) & manage partnerships with top UK brand partners (Nestlé, Mars, Danone, Mondelez)• Leading end-to-end development of the UK's CPG Food sales strategy resulting in triple digit YOY growth & award-winning work (The Drum Awards), press mentions (Marketing Tech, The Grocer) & external case studies• Part of the global team securing media partnership of $41m, +125% YOY across 12 territories• Consistently overachieved individual quarterly quota targets. 227% attainment & 276% YoY growth in 2020

London, Gb

• Management of Digital & Creative team • Overseeing management of video, web, social & ecomms platforms • Establishing audience focus & storytelling strategy for social & video channels • Leading commissioning & delivery of digital & creative work• Leading on projects including talent management, org planning & budgeting

London , London, Gb

• Partnering with clients and agencies to distribute their message across multiple platforms at the right time, in the right context, and to the right audience. • Using insight to provide an in-depth view of the target consumer and editorial and design bring a story to life.

London , London, Gb

• Account Director across major agencies including Group M and Zenith for Condé Nast Digital• Selling cross portfolio and cross device solutions to clients and agencies

• Manage a team of 5 people across Group M

Middlesex, England, Gb

• Managing the Mindshare account with annual digital spend (not including TV) of £4 million.

London, London, Gb

• Managing print team to achieve challenging targets

London, London, Gb

• Sellling to motors, luxury goods, tech, fashion and arts clients and agencies. • Launching branded content partnerships for Land Rover and Virgin Trains.

Diploma In Strategic Social Media Marketing

2.1 Ba Hons, French & Spanish