Anna Sullivan
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Anna Sullivan Email & Phone Number

Dynamic, passionate, and hyper-organized brand & product marketer with 8 years of entertainment industry experience.
Location: Toronto, Ontario, Canada 4 work roles 3 schools
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Dynamic, passionate, and hyper-organized brand & product marketer with 8 years of entertainment industry experience.
Location
Toronto, Ontario, Canada

Who is Anna Sullivan? Overview

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Anna Sullivan is listed as Dynamic, passionate, and hyper-organized brand & product marketer with 8 years of entertainment industry experience. based in Toronto, Ontario, Canada. AeroLeads shows a matched LinkedIn profile for Anna Sullivan.

Anna Sullivan previously worked as Marketing Manager, Wattpad WEBTOON Studios at Wattpad and Marketing Coordinator, Franchise Creators and Digital Publishing at Harlequin. Anna Sullivan holds Bachelor Of Arts (B.A.), English And Philosophy from University Of Toronto.

Profile bio

About Anna Sullivan

Dynamic, passionate, and hyper-organized marketer with 8 years of experience. Adept at creating and executing marketing strategy for both high-powered, globally branded organizations and start-ups.Expert at building data-driven 360° campaigns to drive revenue and increase brand awareness.Proven track record streamlining and operationalizing marketing efforts, saving organizations time and resources while growing revenue and improving ROI.Committed to people, culture, training, and resources.

4 roles

Anna Sullivan work experience

A career timeline built from the work history available for this profile.

Marketing Manager, Wattpad Webtoon Studios

Toronto, Ontario, Canada

Led marketing campaigns for Wattpad WEBTOON Studios’ growing slate of fan-driven book, TV, and film projects, engaging audiences through data-driven, lifecycle marketing. Determined the optimal media, channel, and tactic mix, including: social media, digital advertising (paid and owned channels), e-mail newsletter marketing, and in-app messaging on.

May 2022 - Jan 2024

Marketing Coordinator, Franchise Creators And Digital Publishing

Toronto, Canada Area

  • Oversaw marketing efforts for franchise creators (ex. Nora Roberts, Mary Kubica) and book-to-film/TV adaptations (ex. Virgin River, Sweet Magnolias, The One)
  • Collaborated with entertainment partners (ex. Netflix) to amplify our brand and increase revenue
  • Led the team’s brand partnerships program by identifying, securing, and working with both high-profile brands and emerging small businesses (ex. Blume)
  • Streamlined and redesigned the digital backlist marketing program to improve ROI
  • Led marketing efforts for Carina Press, Harlequin’s genre-focused romance imprint, including development of creator social media strategy and influencer partnerships
Oct 2017 - May 2022

Digital Advertising Intern

Toronto, Ontario, Canada

  • Built targeted advertising campaigns, created content, and summarized analytics
  • Performed market research to identify emerging trends
Feb 2017 - May 2017

Publicity Intern

Toronto, Canada Area

  • Created publicity materials, press-releases, and other media correspondence
  • Pitched titles and secured interviews with top-tier media outlets
  • Built and maintained relationships with key network and media partners across Canada
Sep 2016 - Dec 2016
3 education records

Anna Sullivan education

Bachelor Of Arts (B.A.), English And Philosophy

Activities and Societies: Sigma Tau Delta

Master Of Arts (M.A.), English Language And Literature, General

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What is Anna Sullivan's role at their current company?

Anna Sullivan is listed as Dynamic, passionate, and hyper-organized brand & product marketer with 8 years of entertainment industry experience..

Where is Anna Sullivan based?

Anna Sullivan is based in Toronto, Ontario, Canada.

What companies has Anna Sullivan worked for?

Anna Sullivan has worked for Wattpad, Harlequin, and Penguin Random House Canada.

How can I contact Anna Sullivan?

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What schools did Anna Sullivan attend?

Anna Sullivan holds Bachelor Of Arts (B.A.), English And Philosophy from University Of Toronto.

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