Anna Tobler Email & Phone Number

Santa Barbara, Ca, Us

United States

Santa Barbara, California Area

Santa Barbara, California Area

Santa Barbara, California Area

Accomplishments Include:-Developing marketing tools including physical and digital assets using Adobe Creative Suite- Monitoring digital media campaigns and partnering with creative team to adjust strategy/content to reach CPA and ROAS targets- Building design and layout of email campaigns in Photoshop as well as assisting in planning strategy and copywriting for email marketing campaigns - Using data collected by Mailchimp to report on KPIs as well as results of A/B tests and make suggestions for strategy improvement. - Working with Google Analytics to identify areas of potential growth and develop creative plans for capitalizing on those areas-Planning and organizing promotional events-Creating engaging and original blog content- Managing multiple projects at once and ensuring timely delivery of assets - E-Commerce support including editing and creating product pages at the start of the season, product collection merchandising, and promotional code creation and maintenance

Accomplishments Include: -Running multiple social media platforms including Twitter, Facebook, and Pinterest-Optimizing social media strategy and content to gain wider exposure and more engagement-Using platform specific analytics to track engagement and report on performance of content-Using Google Analytics to develop reports and make recommendations to facilitate accomplishment of various marketing objectives-Contributing original, engaging content to the SeaVees blog-Managing shoppable Instagram content system and social software platform-Researched useful information missing from customer profile and helped design an annual survey to more effectively target that information-Coordinating influencer marketing, utilizing popular bloggers and Instagram personalities to promote the brand

Santa Barbara, California Area

Accomplishments Included:-Extensive evaluation of current research pertaining to the study at hand-Constructing effective and targeted research designs to evaluate potential correlation involving facets of emotional intelligence and mechanisms of media use-Using Qualtrics to construct questionnaires in computer and convert to mobile friendly format-Designing effective strategies for collecting maximal data within a target population