Social Media Manager
CurrentPlanning and managing digital paid & organic campaigns that promote a clients’ mission, vision and objectives. The digital campaigns include SEM, social media and other display advertising.- Implementation of media buying across various digital platforms (Facebook, Instagram, Twitter, Google).- Monitoring, measuring and analysing campaigns, identifying performance trends for optimisation.- Planning and developing digital multilingual campaign strategies for ongoing projects across all social and digital platforms.- Compiling competitor/landscape and platform analysis.- Compiling budget allocation and set up media buying plans together with KPIs, benchmarking and potential results.- Designing, building and maintaining clients’ social media presences.- Compiling and maintaining editorial calendars, creating visuals and copies.- Publishing social media posts and carrying out community management- Planning and carrying out digital (live) events and competitions.- Drafting in depth performance/audience/channel/platform/campaign analysis reports together with lessons learnt, best practices and future strategic recommendations.- Training and advising clients on digital marketing and social media related topics.
