Anna Van Der Veer Email & Phone Number

Espoo, Uusimaa, Finland

Espoo, Uusimaa, Finland

Espoo, Southern Finland, Finland

I had overall responsibility of selling 20 grocery brands to one of the main customers. My tasks included among other things pricing the products, leading the customer meetings and negotiations, planning successful campaigns, sales analyzing and assortment development.

Espoo, Southern Finland, Finland

I was responsible of selling multiple global and Finnish personal care brands to all major Finnish retailers. Furthermore I defined and monitored customer strategies and actively looked ways to further develop the relationship with customers. Price negotiations and campaign planning played a key role in my position as well as accurately forecasting the demand. I secured the growth of the category by increasing the distribution and securing new listings.

Anttila Oy / Helsinki

I was responsible for the category Finnish tableware across multipleretail concepts (K-citymarket, Anttila, Kodin1 and NetAnttila). Categorymanagement and campaign planning were a key part of my role. I ledpurchase negotiations and was responsible for the pricing strategyexecution as well as a positive margin development.

I had a global responsibility of Iittala Stores’ POS system as a globalmain user. I was responsible of developing the business processesregarding the POS system. Simultaneously I was launching a new timemanagement system for the branded stores.

I had a P&L responsibility of named customers. I worked together with customers on portfolio management,campaign planning and forecasting. Price negotiations and campaign planning were a key part in my role.

My responsibilities included directing and supervising the purchaseorders from the global sales units, coordinating material demandplanning and daily administrative tasks.