Zinati Realty is a boutique commercial real estate brokerage, servicing landlords, tenants, property owners, and buyers/sellers with a comprehensive suite of commercial real estate services. As the Digital Marketing & Social Media Specialist, my role on the team focuses on all marketing initiatives for both the brokerage and the properties we list. This means that I am deeply immersed and in-tune with the Zinati branding, and am able to reflect the team-based approach to their brand effectively in my marketing. Some examples of duties and projects that I am responsible for include:- Social Media Strategy: I started my role by conducting a throughout and detailed audit of the current social media platforms for strengths and weaknesses. Using my findings I have begun to craft campaigns that will help bolster engagement and pique interest in our market demographics. - Graphic Design: As with my previous positions, I have taken on the majority of the graphic design duties. This includes creating original reports, proposals, social posts, flyers, and more. - Video Design: As video is one of the most effective methods of marketing, I leverage its strengths in as much of the marketing as possible. I have created each video from scratch, using a variety of stock clips or original graphics to help illustrate the stories that we want people to hear.

EWEE Inc. is a Certified Bell Business partner, selling Bell Canada internet, phone, and television products. They specialize in internet and connectivity solutions for small-large sized businesses across Canada. During my employment my duties included, but were not limited to:- Developing and executing digital marketing strategies including social media marketing, account-based marketing, content marketing, and partner marketing- Track and analyze the campaigns for engagement and adjust marketing strategies as needed.- Finalize (60%-Launch) the design of both company websites, including original iconography and graphics. - Graphic Design: create original designs for flyers for Bell Mobility and other products, social posts, informational booklets, reports, quotes, pamphlets, infographics, white papers, motion graphics/animations- Content Creation: blog posts, social copy, web copy, interdepartmental memos, EWEE Inc. Style Guide for branding purposes

Marketing Coordinator: - Created and ran e-marketing campaigns including Mailchimp, Facebook, and our blog- Lead on all marketing for both Realtor and our listings- Adobe Photoshop: Created graphics and other mediums for marketing materials- Adobe Premiere: Edited weekly video to put in marketing- Hootsuite: Used to schedule and post cross-platform content- Mailchimp: Created dynamic and visually appealing e-mail campaigns- Wordpress: Maintained company website via Wordpress agent; update company blog- Facebook/Twitter/Instagram: Marketing of properties and Realtor- Microsoft Excel: Created various spreadsheets to track analytics and data so we could make informed decisions or changes to the campaigns as neededAdministrative Assistant: - CRM: Data entry to ensure database was accurate and complete; cross referencing to make sure that the contacts were static between different platforms; adding and growing the database- Filing/Documents: Filled out various legal documents, contact appropriate parties for missing information, ensure all paper and digital files were maintained and up to date. - Client Support: Answered phones, emails, and messages; contacted clients about various stages in the process of selling their homes; contact clients for missing information; follow up with clients after transaction to ensure satisfaction was met. - Microsoft Excel: Data entry; creating advanced spreadsheets to track various statistics/analytics to help automate processes; Import data into or out of Excel and fix formattingTyping Speed= 58-60wpm

Regular Duties: - Supervised shifts of 5-15 people at a time- Performed opening procedures, balancing of trays and safe, organized daily reports- Answer customer concerns/assist with any issuesSpecial Project: In-store launch expert - P.C. Optimum- Developed training system based on corporate guidelines; came up with and ran in-store promotions/special events; oversaw launch acting as liason to staff, customers, and visiting corporate membersSpecial Project: Large-scale Daycare Orders- Organize and collect large orders for 4-6 daycares on a weekly basis- Collaborate and help with/assist clients with building their orders, transitioning to electronic, and keeping track of their receipts and accounts.Special Project: Orientation, Onboarding, and Training- Created "Welcome packages" of various important paperwork for all new hires (storewide)- Scheduled and led orientation sessions, going through a presentation of the policies and procedures, assisting in filling out various forms, and a tour of the store including introduction to whatever important employees they should know- Trained a large majority of new cashiers, customer service desk attendants, and supervisors

Session Manager: - Oversaw staff of 15 people at a time- Ran the operations of 2 bingo sessions per day- Balanced large amounts of cash in both revenue and prizes with accuracy- Trained/coached new staff on all positionsCaller: - On stage calling bingo sessions over the loud speakers- Popular caller, described as up-beat and easy to understandCSR:- Direct sales of merchandise to customers- Distribution of prizes to winners- Balance trays and floats with accuracy

VOLUNTEER POSITION: - Acted as junior assistant flute for a professional Kingston flute teacher- Photocopied copies of worksheets and scores- Independently instructed and conducted the first year students for their independent piece.