ARTILLERY is LA's longest-running contemporary art magazine. We are launching a complete editorial and brand makeover to enhance our coverage of contemporary art in Los Angeles under our new owner and Publisher, Daniela Soberman. artillerymag.com@artillery_ magOn the horizon for Artillery as we enter our 18th year in print. Here’s what you can expect:New Voices: We’re bringing in award-winning writers to elevate our critiques and reviews, making the magazine an active source of dialogue and engagement.Refined Aesthetic: Look forward to a new collectable format—think a blend of a book and a magazine—that will stay on bookshelves for years to come.Key Updates:-Our focus will remain hyper-local, with content reaching a global audience.-We’ll significantly expand our print distribution to include private member clubs and collector hubs.-Reviews will expand into double-page spreads, providing more in-depth insights.-We’re ramping up online content to six reviews a week!-Transition Issue: Our November/December issue will feature a letter from the new owner, marking the beginning of these exciting changes.-Re-launch: We’re set to re-launch in January/February 2025 to coincide with Frieze and Felix at the end of February.-Availability: The magazine will still be free in galleries, but will also be available in bookstores with a cover price.

In a city that’s rapidly attracting talented artists, Luna Anaïs gallery gives platform to those artists we feel are on the verge of something big. We started amidst the chaos of 2020 with the aim of making sure contemporary artists in our community continue to thrive as we explore new models for connecting the public and collectors to excellent contemporary artwork.February 10- April 2, 2021: Molly Segal, "Marrow Sucker." February 15: Appointment-only openingMarch 7: Artist Talk via Zoom. Moderated by Shana Nys DambrotPast Exhibitions:September 26-November 7: Alexandra Carter, "A Sense of Heat In Her Brain"Email: director@lunaanasis.com, Instagram: @lunaanaisgallerywww.facebook.com/lunaanaisgallery

-Head of advertising and marketing for the LA’s Longest-running contemporary art magazine. -Engage regularly with LA’s top art dealers and art institutions to secure the revenue for one of the west coast’s pillars of art journalism. -Communicate and collaborate closely with the Editor in Chief daily on sales figures, market competition, and the current promotion initiatives so that readers are satisfied in print, online, on social media, and through email campaigns. -Prospect, close, retain print and digital advertisers through face-to-face and phone negotiations and strategy. -Train, manage and assign tasks to sales rep and interns-Coordinate the creation of all new issue social media and video promotion. Create headlines, discount promos, and clever slogans and contests. -Coordinate launch parties and art panels. -Acted as client-relations and official magazine rep at major art fairs including: Frieze LA, Art Basel Miami, ZONAMACO. Accomplishments:Brought lukewarm Instagram following from 5K to 26k. -Formulated strategies on how to bring public awareness to the columns, departments, reviews, and features of the magazine. -Spearheaded the creation of a new media kit (including survey question creation with an advertising consultant).-Brought about a new formal proposal strategy bringing to prospective advertisers -Build a solid, fully functioning digital production team across social media and video creation. -Increased subscriptions to the weekly newsletter. -New clients I brought on include: LA Philharmonic, Long Beach Museum of Art, Huntington Gardens, American Museum of Ceramic Arts, Lowell Ryan Projects-Re-engaging passed advertisers on long term advertising include: The Getty, Metro, Skirball Cultural Center, Denk Gallery, The Broad, William Turner Gallery. - Collaborated for a transformed look of the magazine: new logo, layout, and paper. Studied the competition and current trends to bring about this massive image overhaul.

• Through my efforts, over one year, new admissions rose 31%, store sales rose 16%, and museum attendance rose 29%• Created a distinct brand "voice" for the museum using traditional and modern tactics• Provided all creative marketing and marketing alliances for programming and events• Key player in producing and marketing the 40th Anniversary event, "Made in 1977"

• Content Magazine staff writer for three years• Contributed print and online features for Metro Silicon Valley, Content Magazine, Content Magazine blog, and Explore Silicon Valley• Wrote and pitched music, art, lifestyle, event, business, and craft beer articles. • Produced thematic fashion photo shoots for Content Magazine's Model Monday.

Created the blog copywrite for the Northern California Breathmobile online brand. Created a multidimensional, highly entertaining blog/website: www.ncabreathmobile.com.Achieved Google SEM objectives due to effective keyword and meta tag focus on content, social media strategies, and blogging.Ccreated viral and top SE ranking YouTube videos which achieved the required ROI scale.Wrote and edited dozens of blog posts and press releases.Created the brand image and voice from the ground up. Engaged with the online fan base successfully on the blog, Facebook, YouTube and Twitter.Conducted professional interviews. Presented the interview material in various digital forms.Improved entire organization's media outreach by daily updating social media sites, and by providing engaging written and photography content.Created YouTube channel and videos that went viral on the required scale for the Breathmobile. Leveraged the online fan base to create a separate and high ROI (clicks and responses) newsletter which successfully spread the Northern California Breathmobile message.Created a strategic e-mail blast plan and created marketing materials.Executed social media strategy in four months.

Promoted to Enterprise Outbound from Inbound Lead role based on performance and work ethic.Coordinated with sales managers to penetrate key client accounts and challenging territories.$900,000 in closed business. Annual pipeline and opportunity creation met consistently.Recognized for exceptional relationships with sales representatives.Recognized for strong ability to work with a diverse population and enjoy interaction and challenges of diversity across fast-paced, team environments and geographic areas.Effectively communicated the required company message in written and oral forms.Given praise publicly for having exceptional speaking ability and for exceptional and effective formal oral presentations.