Annabel Meals Email & Phone Number

New York, Ny, Us

New York, New York, United States

New York City Metropolitan Area

• Execute, manage and optimize paid social campaigns for a luxury e-commerce brand across two divisions: North America and Europe• Implement various testing methodologies, including A/B testing, extracting valuable insights such as 3rd party audience data and ad creative performance• Conduct weekly client meetings, facilitating client relationships and presenting comprehensive performance reports, strategic insights, and recommendations• Provide recommendations for enhancing the brand’s multimedia ecosystem, ensuring cohesive brand voice• Manage, optimize, and pace campaign budgets

New York City Metropolitan Area

• Execute, manage and optimize EMEA paid social campaigns for 38 luxury hospitality properties across social media platforms including Facebook, Instagram, LinkedIn, Snapchat, and Pinterest• Strategically manage budgets and pacing on all paid social campaigns• Produce performance reports for both internal and external stakeholders, providing in-depth analysis, actionable recommendations, and strategic planning

Remote

• Conceptualized and executed dynamic digital marketing campaigns and crafted visually captivating social media content for clients in the health, wellness, lifestyle, beauty, cosmetics and education sectors• Independently designed engaging social content using Adobe Photoshop, InDesign, and Canva, ensuring alignment with brand aesthetics and messaging• Created and published blog posts & end-of-month presentations• Scouted potential influencers to establish brand partnerships

Los Angeles, California, United States

• Managed organic and owned social accounts for two beauty brands, handling all content creation, design, editorial calendars, community engagement, social reputation management, and influencer partnerships.• Cultivated influencer partnerships to expand brand reach and awareness. Oversaw contract management, ensured timely deliverables, coordinated PR Packages, and nurtured long-term relationships.• Created compelling content and messaging in line with brand strategy.• Revised brand guidelines to establish unified messaging and visual identify across social channels.• Conducted competitive research and market analysis, gaining valuable insights into industry trends and competitor strategies.• Produced a comprehensive SEO analysis of the company's website to identify opportunities for optimization and improve search engine rankings.

Remote

• Spearheaded comprehensive social media management for a diverse clientele of entrepreneurs and small businesses.• Overhauled, revitalized and diligently maintained their social media channels and marketing platforms, ensuring optimal performance.• Crafted and executed dynamic content and calendars with a keen eye for brand engagement and creativity, forging a vibrant and compelling online presence to resonate with the target audience.• Implemented strategic optimizations to amplify brand visibility and growth.• Demonstrated versatility in content creation by producing a diverse range of materials, including Facebook and Instagram posts, eBook publications, podcast series, and edited YouTube videos.• Designed, developed, and maintained client websites.• Fostered valuable partnerships and collaborations with 15+ brands, actively curating and sharing authentic organic content across my personal social channels

Cleveland, Ohio, United States

• Designed and developed the La Dolce Vita website, enhancing its online presence and user experience• Managed social media accounts, engaging with the community to drive awareness, reservations, and customer engagement • Optimized the Yelp page and Google My Business profile, enhancing the restaurant’s online visibility and reputation • Welcomed and escorted guests to their tables, ensuring a hospitable atmosphere while maintaining an orderly front-of-house• Handled inquiries and managed reservations, providing prompt and courteous customer service

Akron, Ohio, United States

• Orchestrated targeted direct marketing initiatives to identify potential clients, securing appointments for in-depth discussions on the company’s financial products • Analyzed and assessed clients’ financial statements, devising and presenting customized strategies in alignment with their long-term objectives• Utilized specialized software to create visual representations, aiding clients in comprehending the company’s financial offerings• Demonstrated prospecting skills, uniting a sense of urgency with a precise organizational approach to acquire new clients• Developed and delivered comprehensive recommendations to clients, guiding them through the implementation of tailored financial plans aligned with their individual goals and aspirations

Oxford, Ohio

• Orchestrated, creatively directed, and photographed seasonal photoshoots for the school's Fashion & Lifestyle magazine• Collaborated with a dynamic team of writers, stylists, makeup artists, and models to bring envisioned concepts and stories to life• Utilized tools like Adobe Photoshop to meticulously edit and enhance photographs

Cleveland/Akron, Ohio Area

• Assisted the Chief Digital and Information Officer (CDIO) in overseeing the Digital Innovation and Technology Services Department, ARTLENS Gallery, and daily operations, handling administrative tasks and project management• Managed the CDIO’s schedule, including day-to-day meetings, travel arrangements, and liaising with both internal and external stakeholders. Compiled meeting minutes to facilitate transparent communication and efficient decision-making processes• Edited reports and presentations related to ARTLENS Gallery, Open Access, and other digital innovation projects• Collaborated with the communications team to brainstorm and create compelling social media content and visuals highlighting CMA’s digital initiatives

Cleveland/Akron, Ohio Area

• Delivered sales and customer service by warmly greeting customers, addressing inquiries, and recommending sponsored classes. Additionally, offered expertise and guidance in curating displays, enhancing the visual appeal and overall shopping experience.

Cleveland/Akron, Ohio Area

• Demonstrated sales and customer service skills, adept at welcoming customers, providing detailed information and recommendations on classes and services, and effectively resolving inquiries in person, over the phone, and via email• Utilized Mind Body Software to handle class sign-ins, process retail transactions, manage workshop bookings, and facilitate sales• Assisted in various projects, including retail initiatives and contributing to the design and setup of displays, enhancing the studio’s visual appeal and functionality• Fostered clear and consistent communication channels with both management and fellow staff members, contributing to a harmonious and productive team environment

Oxford, Ohio

• Educated students about Bumble’s multifaceted impact, emphasizing its role not only in modern dating but also its contributions to driving social change• Collaborated with the team to plan and execute impactful events, resulting in heightened campus engagement and increased attendance at sponsored gatherings• Implemented strategic guerilla marketing techniques, showcasing creativity through inventive methods to maximize brand visibility and reach on campus• Produced authentic content and shared posts across personal social channels

Beachwood Ohio

Beachwood, Ohio, United States

• Crafted custom floral designs for various events and personal requests, showcasing a keen eye for creativity and customer satisfaction • Participated in wedding and special event planning, consulting with brides to bring their unique vision and desired aesthetic to life• Spearheaded the creation and production of a pilot episode for LD reality show, demonstrating proficiency in filming and editing• Assisted with video and photoshoots to enhance the company website

Bachelor Of Science - Bs, Marketing

Activities and Societies: Redhawk Excellence Merit

Bachelor Of Fine Arts - Bfa, Fashion Corporate Business

Bachelor Of Arts - Ba

Winter Study Abroad Program 2019 - 2020

Education record

Activities and Societies: Global Scholar Program, Stranad Fellow, Varsity Field Hockey