Anna Cebrian Email & Phone Number

Barcelona Area, Spain

Inforesidencias.com es el buscador/comparador online líder en España en el sector geroasistencial, con más de 6000 usuarios diarios.- Buscador y comparador de residencias de mayores, centros de días, servicios de atención domiciliaria y teleasistencia. - Con más de 1200 solicitudes de contactos - leads - mensuales- Bolsa de trabajo especializada en el sector geroasistencial- Periódico digital dependencia.info: especialista en el sector de la tercera edad, la dependencia y… Show more Inforesidencias.com es el buscador/comparador online líder en España en el sector geroasistencial, con más de 6000 usuarios diarios.- Buscador y comparador de residencias de mayores, centros de días, servicios de atención domiciliaria y teleasistencia. - Con más de 1200 solicitudes de contactos - leads - mensuales- Bolsa de trabajo especializada en el sector geroasistencial- Periódico digital dependencia.info: especialista en el sector de la tercera edad, la dependencia y residencias geriátricas, centros de día y teleasistencia.- Seminarios prácticos presenciales y aula virtual especialmente pensados para directores y gestores de centros- Consultoría especializada en sector geroasistencial- Compra y venta y traspaso de residencias con la máxima discreción- Información y reglamentación del sector Show less

Barcelona

Santiveri, a company created in 1885, is the pioneer in Spain in functional health food, food supplements and nutraceuticals. The mission of Santiveri has been to improve health and wellness of our consumers for the last century. Specialized in functional food, nutrition and food supplements. Providing a healthy, nutritious and balanced range of products with natural ingredients without compromising taste or eating experience.Product ranges of our heath foods include actual trends… Show more Santiveri, a company created in 1885, is the pioneer in Spain in functional health food, food supplements and nutraceuticals. The mission of Santiveri has been to improve health and wellness of our consumers for the last century. Specialized in functional food, nutrition and food supplements. Providing a healthy, nutritious and balanced range of products with natural ingredients without compromising taste or eating experience.Product ranges of our heath foods include actual trends in:- Sugar reduction ranges: jams, biscuits, sweeteners and chocolates- Organic range of food products- Lactose free and milk protein free range of drinks- Gluten free range of food products- Fat reduction: cholesterol free range and free from trans fats- GMO free - Healthy, balanced, nutritional and clean label range of productsA complete range of food supplements, phytotherapy and natural health products (vitamins, royal jelly, plant extracts and essential oils). A range of cosmetics/beauty products and nutraceuticals.My role as marketing manager is to develop and maximize sales of the 3 product categories and create the appropriate organizational environment to successfully innovate, bringing knowledge and creativity together to grow the business. Show less

Barcelona Area, Spain

Marketing director B2B. Headquarter in Barcelona. Market leader. Sales of 175 M€ in 2011. Marketing department with 25 people. Responsibilities for marketing strategy, purchasing, merchandising, and communication,Mission:• Balance the international and local product selection with the local customer needs. • Provide the right product, price, margin and cost strategy to reach the EBIT required by the shareholders.• Manage a team of merchandisers to have the right… Show more Marketing director B2B. Headquarter in Barcelona. Market leader. Sales of 175 M€ in 2011. Marketing department with 25 people. Responsibilities for marketing strategy, purchasing, merchandising, and communication,Mission:• Balance the international and local product selection with the local customer needs. • Provide the right product, price, margin and cost strategy to reach the EBIT required by the shareholders.• Manage a team of merchandisers to have the right product selection (more than 24.000 skus are sold, 6000 of them as permanent stock delivered in 24hr)• Increase market share (increased 4 points in the last two years)* Provide marketing tools & the right marketing strategy to support 400 sales reps visiting customers in a regular basis.Responsabilities:• Managing a portfolio of products to drive a profitable business growth and customer satisfaction. • Lead a team of 25 people in developing a value proposition that meets the needs of the customer, including analyzing critical business drivers and risks. • Build a successful marketing team in the B2B environment.• Negotiate deals with suppliers: such as Hewlett Packard (HP), Epson, Lexmark, Portucel Soporcel, Stora Enso, Unipapel, Esselte.• Catalogue creation (paper and online), pricing strategy and sales support to more than 400 sales reps. Definition of online strategy, SEO and SEM (more than 35% sales via online shop).• Leading a team of 25 people, including an internal studio to create all marketing literature• Define marketing tools to maximize sales, promotions, e-mailings, e-promotions, on-line catalogue, workshops, trainings, sponsorships and charity programmes. Show less

Barcelona Area, Spain

Achievements: Increase the brand awareness and market share of Avery in the Spanish market (from 0% to 20%). Started Office Product business in Spain & Portugal. Turn over and sales increase. Operating profit and Net Income improvement in the last 5 years New product listings and new channels were opened (both retail and traditional trade). Average of 20 new skus and five new clients every year.Responsibilities Marketing: Define and implement the Strategic Plan… Show more Achievements: Increase the brand awareness and market share of Avery in the Spanish market (from 0% to 20%). Started Office Product business in Spain & Portugal. Turn over and sales increase. Operating profit and Net Income improvement in the last 5 years New product listings and new channels were opened (both retail and traditional trade). Average of 20 new skus and five new clients every year.Responsibilities Marketing: Define and implement the Strategic Plan, Annual Operating plan and Budget for both the Spanish and Portuguese markets.  Responsible for the P&L and its results (review P&L / Bal Sheet fluctuations). In charge of giving quarterly forecasts and reviews. Define the yearly business plan and marketing plan. Member of the European marketing and European sales team: strategic planning growth projects and new product ideation and processes. Active member in lean management and six sigma improvements applied both in the production and the commercial side.Sales: Define the sales strategy per product range, supplier and channel. Lead negotiations with key clients for rebates, marketing and promotional support Find the right balance between selling needs and customer service to have a lean and efficient organisation. Price, margin and cost control. Show less

Barcelona Area, Spain

• Mission: Create a new supplies department inside the company after the merge with a plotter manufacturer.• Hired & trained 9 people: 1 product manager, 4 sales people and 4 telesales• Compiled a product catalogue with 2000 skus • Defined strategy and expansion plans of the new division within the company.• Responsible for the P&L• Sales end 1997: 3,9 M € (from only 0,5K in 1994: doubled sales every year

Barcelona Area, Spain

• Working in the area of international investments. .• Involved in the negotiations with Hewlett Packard, Sony and Hitachi. They all established themselves in the Barcelona area in the early 90’s.

Pdd - Programa Desarrollo Directivo, Executive Education

Master'S Degree, Online And Digital Marketing, Including Social Media, Master'S Degree

Direccion De Marketing, Marketing/Marketing Management, General, Master

Postgraduate Course In "Comercio Exterior", International Business/Trade/Commerce, Postgraduate

Master'S Degree, Maitrise En Sciences De Gestion

B.A., Business Administration

B.A., Economics And Business Administration