Anna Moore Email & Phone Number

Stockholm County, Sweden

Stockholm

As a Senior PR Strategist at Netlight, I lead strategic PR initiatives to enhance brand presence and strengthen brand equity. My role spans from implementing coaching programs that help internal thought leaders become industry experts and effective spokespersons, to collaborating with internal stakeholders to develop activation plans for impactful communication efforts.

Stockholm, Sverige

Moore To Be specializes in building sustainable brands that are visible, audible, and impactful. Initially focusing on PR, artist development, and media training for artists, our offerings expanded to include communication services for businesses across various industries, such as advertising agencies, financial companies, real estate firms, and recruitment agencies.As a communication expert and coach, I offer my expertise in marketing and communication to anyone looking to reach their target audience and convey their message, regardless of the industry. My experience spans both the private sector, where I coach artists, managers, and leadership teams in presentation techniques, rhetoric, and interview training, and the municipal sector, where I promote educational programs. My work encompasses both strategic and operational communication. My passion lies in creating visionary goals and strategies for success, as well as practical work such as media training, speechwriting, event moderation, and creating content for social media.Over the years, we have trained a dozen interns who now hold key positions in the music and events industry.As the author of the textbook "The Stage is Yours - Turn Your Brand into a Hit," I provide tools for building sustainable brands with the aim of being seen, heard, and reaching your audience. Through my lectures, both in-person and online, I regularly share my knowledge and experiences, focusing on helping others cut through the noise.I am proud to have been interviewed by TV, radio, and the press as a communication expert, most recently in connection with the book launch in 2019.Feel free to visit my website www.mooretobe.com for references and collaborations, and let us help you build a sustainable brand that reaches your target audience!

Nynäshamn, Stockholm, Sverige

I started my employment at Campus Nynäshamn as a communicator during the pandemic for the three-year EU project “APL Nynäs” and was later offered a position as a marketing communicator.Campus Nynäshamn is currently the only learning center in the Stockholm Region that provides education for adults in three school forms: university, higher vocational education and adult education. Since my employment in 2019, the number of students has more than doubled, increasing from around 600 to 1500.As a communicator for APL Nynäs, I was responsible for strategic and operational communication on social media and the web, film production, and moderation at conferences and webinars. I also provided qualified strategic communication support to the project group, ensuring that horizontal principles, such as gender equality, accessibility, and non-discrimination perspectives, were integrated into all communication, from documentation and strategies to processes.As a communicator at Campus Nynäshamn, I am responsible for increasing visibility and demand for our education programs. I contribute my expertise in strategic marketing, media relations, photography, and film production. I do PR wich includes writing articles, reports, and press releases and create engaging content for social media. I also have experience in press photography and filming, producing videos published on Campus Nynäshamn's social media platforms.Another crucial aspect of my work is coaching others to feel comfortable in front of the camera and conducting interviews. Together with the marketing department, I establish routines and communication strategies to showcase Campus Nynäshamn to a broader audience, resulting in increased enrollment in our programs.My goal is always to make individuals and organizations visible, audible, and impactful, and I am proud to contribute to Campus Nynäshamn's vision of creating encounters that change values.

Stockholm, Sweden

Product Manager with a documented track record of successfully planning and executing marketing campaigns for Swedish artists with international reach. During my time as a Product Manager at Sony Music, I was responsible for leading marketing and PR plans, including budget management. I also handled the procurement of external marketing such as radio advertising, TV advertising, artwork, and videos. My work involved close interaction with our artists, and I worked on developing strategies that benefited their careers. I had, for example, the responsibility for artists like Meja and Ricky Martin.Head of Promotion with experience in developing and implementing PR plans and strategies for international artists such as Jennifer Lopez, Marc Antony, Mariah Carey, and Ricky Martin. During my tenure as Head of Promotion at Sony Music, I led a team of four people and had both budget and personnel responsibilities. I worked operationally with PR, ensuring that Sony Music's artists received exposure on TV and in the press, helping them build their brands nationally and internationally. My ability to manage multiple projects simultaneously and deliver high-quality work within deadlines made me a valued leader in the department.Head of Radio Promotion with experience in leading and implementing commercial collaborations with radio stations such as MTG and SBS radio. My main responsibility was to handle radio promotion and PR tours, ensuring that our Swedish artists such as Patrik Isaksson, Peter Jöback, Bo Kaspers Orkester, Lisa Nilsson, and Magnus Uggla received exposure on radio stations.My strong network in the music industry and my ability to negotiate and manage relationships with various stakeholders allowed me to increase the reach of the artists. My expertise in marketing and PR, combined with my leadership skills, made me a valuable resource for the department.

Stockholm, Sweden

At Rodeo Records, a label under Universal Music, I was responsible for marketing and PR plans with budget management for the label's artists. I worked operationally with radio, TV, and press in the Swedish and Nordic markets. During my time at Rodeo Records, I achieved significant success with Emilia's single "Big Big World." The single went platinum and topped playlists in 17 countries. In Sweden, the single was awarded a Grammis and a Rockbjörn for the song of the year. My PR work was also highlighted in the 2016 SVT documentary, "SVT hitlåtens historia" (SVT Hit Song History). My extensive experience in the music industry has given me a solid understanding of how to develop successful campaigns for artists and reach a broad audience.

Stockholm, Sweden

As a PR manager for Swedish and international artists, I was responsible for creating and implementing effective PR plans and strategies. I successfully managed PR campaigns for artists such as Nirvana, Aerosmith, and Docenterna, among others. I worked operationally on PR activities such as TV and press, and I had budget and personnel responsibility for a team of four people. Through my efforts, I ensured that artists gained greater visibility in the market and increased their sales

Stockholm, Sweden

As a Personal Coordinator at Andersen Consulting (now Accenture), a leading American management and consulting firm, I was responsible for a range of HR issues, including personnel development, recruitment, and outplacement. My role expanded with the company's growth, and I led the introduction of 185 new consultants. Through my strong communication skills and strategic thinking, I ensured a smooth transition for the new employees. My role also included managing personnel-related issues and contributing to a positive work environment for the employees.

Bachelor'S Degree, Human Resource/ Personal Och Arbetslivsfrågor Med Psykologi Fördjupning

Personal och Arbetslivsfrågor 140 p

Stockholm

Samhällsvetenskaplig Linje, Social Sciences