Anna Dejesus Email & Phone Number

● Serve as the primary contact for brand activations and event inquiries at Rockefeller Center● Maintain calendars, schedules, marketing decks and collateral for events and sponsorships● Book hotels, flights and ground transportation for talent coming from out of state● Provide production support with public events and partnership activations from conception through execution and wrap-up reconciliation● Process invoices for talent and vendors, maintain event budgets and handle monthly and quarterly budget reconciliation● Coordinate with Rockefeller Center and talent legal teams to execute contracts and NDA’s for appearances, performances and sponsorship deals

● Packed and shipped looks for shoots, fittings and general PR send-outs● Researched current trends and influencers for event and fitting opportunities● Curated 300+ person guest lists with VIP Relations by monitoring social media and relevant press outlets to generate positive event coverage● Oversaw budgets of up to $2.5 million by coordinating invoice payments and collaborating with internal teams● Set up and executed influencer and high-profile talent events● Developed recaps from social media, VIP editorial credits and overall launch impressions to manage brand exposure and project future performance● Traveled to top markets with Production and Sales teams to increase brand awareness and cultivate client relations● Escorted talent for appearances within the event space

● Planned, coordinated and executed over 500 events per year in partnership with the New York Knicks, New York Rangers and other Madison Square Garden properties to provide life-changing experiences for over 300,000 young people in need● Created an entertaining environment based on direct input and feedback from a variety of audiences● Composed event related communications, including fact sheets, email plans, confirmations and company waivers● Developed and maintained relationships with 30 partner organizations, vendors, guests and coworkers to support overall client management● Managed department intern by delegating tasks and overseeing progress● Handled administrative responsibilities such as scheduling meetings, settling invoices, overseeing donations and filtering cross-departmental requests● Pivoted more than 30 youth programs to virtual environments to continue to provide services to young people facing additional physical, emotional and mental challenges during COVID-19

New York, New York

● Supported department leads to execute Special Events such as New York Comic Con, VIP parties, UFC press conferences and concert meet and greets within the MSG Arena and Hulu Theater at Madison Square Garden● Attended production meetings and managed multiple ancillary tasks at a time to carryout events from pre-production to post-production● Communicated with labor unions, promoters and talent representation to respond to logistical needs● Paid close attention to day-of event requirements and adapted to unpredicted situations

Ithaca, Ny

Greater New York City Area