I am driven, talented, tenacious marketeer with over 20 years experience promoting local grass roots Brands on the global stage. My attention to detail sets me apart, which combined with my business acumen, I have proven ability to develop and execute marketing and sales plans, identify potential new customers, and build relationships. I am results-focussed professional with strength in FMCG and sports industries that deliver measurable outcomes. I am adaptable and have passion for continuous learning with a Masters Degree in Business, Diplomacy and International Trade from Monash University.Achievements:- Responsible for overseeing the AO re-branding to ‘True Blue’ in 2008.- Successfully exported and launched Milk & Co products globally (17 countries). Export sales in excess of $5million each year.- Secured and administered sponsorships to the value of $3m, up 40% in 2003/2004.Specialties:- Brand Specialist and Repositioning- Marketing Specialist- Communications and PR Specialist- Business Development- Planning and Strategy including OPEX Management- Excellent written and verbal communication skills- Client Relationship Management- Strong Exposure to Global Markets- Ability to Research New Markets
Listed skills include Sponsorship, Public Relations, Marketing Communications, Social Media, and 14 others.
