Brand Assistant on Hillshire Farm Brands working across Ball Park Hot Dogs, Hillshire Farm Smoked Sausage, and Hillshire Farm Lunchmeat.▪ Analyzed shipments and Nielsen consumption data including sales, distribution, pricing, and promotion to create weekly and monthly reports on Ball Park hot dogs, competitor dynamics, and category trends to inform business unit leaders of key areas of opportunity▪ Managed ~20 projects for Ball Park’s $457M portfolio including 2 nationwide product launches, packaging renovations, e-commerce updates, formula enhancements, and production capacity expansion through collaboration with key cross-functionals▪ Presented 6 strategic presentations on product innovations, competitor analyses, and risk assessments to business unit leaders with the goal of enhancing business performance through the implementation of the proposed strategies ▪ Led assessments of Ball Park’s risks and opportunities and allocated engraving and design funding for the $1.9B Hillshire Farm portfolio with the goal of providing a more accurate monthly financial estimate▪ Mentored and trained new hires and established a partnership with the Indiana University Kelley School of Business to provide a team of 6 students with a real-life brand challenge over 10 weeks culminating in a final presentation to business unit leaders

Club Tennis at Indiana University competes against other Big Ten club tennis teams. In addition to playing on the travel team for four year, I held leadership positions as President (2020-2021) and Vice President (2019-2020).▪ Reinvented an organization of 130+ members to provide students the opportunity to safely play tennis during the pandemic ▪ Fostered relationships with the United States Tennis Association, Russell Road Racquet Club, and the greater Bloomington tennis community to launch 5 themed intra-club tournaments, weekly round-robin play, and daily practices▪ Designed and updated a master Google Sheet with club information to improve organization and communication efficiency

Full Bloom Festival is a grassroots music and arts festival located in Bloomington, IN. Our mission is to celebrate and empower Bloomington's artistic community by providing a safe space to share our passion for music, art, and good vibes. The festival is not-for-profit and everything is organized on a volunteer basis. The festival occurred on April 22nd and included a crowd-sourced art swap and 16 performances throughout the day.▪ Led and organized 80+ volunteers including 16 bands, art swap managers, security, and venue management to execute Bloomington's first grassroots music and arts festival created to celebrate and empower Bloomington's artistic community▪ Fundraised over $800 through crowd-funding efforts and t-shirt sales successfully covering all costs of the festival▪ Safely celebrated with an estimated 700 attendees setting precedent for an annual independent music and arts festival in Bloomington

S&P Global is the leading source of information and insight in critical areas that shape today's business landscape. Customers around the world rely on S&P Global to address strategic and operational challenges.▪ Leveraged Adobe Analytics to create an interactive Excel dashboard used to identify trends across 50 blogs and 600~ LinkedIn posts resulting in actionable insights related to content, post organization, SEOs, and CTAs▪ Conducted competitor research for Prism, a virtual data room, to optimize SEOs, website design, and copy▪ Collaborated with marketing directors to edit, design, and send 9 Financial Services Marketing Weekly Update emails

80/20 Agency is a new kind of branding agency staffed by Gen Zers and Millennials, led by pros, and inspired by faculty and real-world experts. We pride ourselves on being non-traditional, focused, efficient, and creatively current. The world has changed, and so has the world of marketing.▪ Produced advertising content for 4 clients including press releases, print ads, radio ads, video ads, and social media posts ▪ Helped design and implement 6 client facing Brand Bootcamps that create targeted brand strategy through goal identification, positioning, identity, audience identification, and human messaging and storytelling ▪ Assisted owner (Kelly King) in the creation and launch of The Gen Z Dictionary by contributing to copy, page formatting, website design, research, social media promotion, press releases, and marketing and growth strategy

Pearson Automotive Tennis Club is a community tennis center located in Zionsville, Indiana. ▪ Instructed children ages 4-17 in basic and advanced tennis skills, strategies, and rules in 6-8 clinics a week ▪ Developed daily lesson plans and special instructional games focused on improving technical and strategic skills ▪ Cultivated a positive environment for players and fellow coaches by stressing the importance of sportsmanship in competition through sportsmanship lessons and on-court reinforcement during match play

The Harbinger is the student-run publication of Zionsville Community High School. Throughout my four years on staff, I held a variety of leadership positions including Editor-in-Chief (2017-2018), Web Editor (2016-2017), and Opinion Editor (2015-2016). ▪ Engaged with staff members and faculty to produce 8 annual magazines, weekly announcement shows, and daily social media and web updates▪ Led the magazine to receive the following recognition: NSPA Best of Show (2018), Hoosier Star Finalist (2018) ▪ Awarded MVP (2018) for having a large impact on the publication, Iron Man Award (2017) for having an exceptionally strong work ethic, and Rookie of the Year (2015) for outstanding performance as a new staff member