Instruct clients of all ages and fitness levels through a custom program focusing on functional strength and flexibility. The technique develops lean, strong and flexible muscles with immediate changes to posture through a gentle yet dynamic mix of exercises and stretching techniques.

Manage fundraising activities and events. Coordinate with partners at the Carter Center to utilize funds raised to send mosquito 18K bed nets to Nigeria helping to mitigate mosquito-borne illnesses protecting over 100K people annually, and with Pure Water for the World to provide safe drinking water.Manage the Give to Tomorrow grant program which awards $120K annually to organizations focused on environmental and conservation efforts.

Received teaching certification with a score of 94% by logging 100 hours of training, 40 hours of teaching, and submitting an exam consisting of a written section, multiple choice, and a 1 hour video demonstration of correct technique and teaching ability.

Managed, evaluated, and negotiated national non-profit and advocacy partnerships as platforms to amplify Clif Bar & Company’s values and brands to consumers with an emphasis on diversity and inclusion. Partnerships included Outdoor Afro, Surf Rider Foundation, Protect Our Winters, and The Access Fund.

Built and executed regional marketing plans that aligned with national brand strategies, reinforced the company philosophy, and differentiated CLIF brands from the competition. Managed a team of full time Marketing Managers.

Represented the Clif Bar portfolio of brands across an array events year-round, identified and courted partners, managed relationships from negotiation to execution. Researched competitive landscape, aggregated consumer feedback, and reported issues with products and/or packaging to ensure the highest quality.

Managed back-end logistics and operations and front-end design and event execution. Responsible for logistics, on site event management, and staffing of the CLIF Bar booth at events throughout the Midwest.

Researched, created, and implemented experiential marketing campaigns for clients including nation brands and local non-profits. Responsible for planning and executing non-profit fundraising events resulting in a significant increase fundraising efforts.

Conducted an audit of the current business objectives and profit margins and created and implemented marketing strategy and materials to better reach potential customers and increase profits. Onsite event manager at special events including Chicago Auto Show Gala, Taste of the Nation, and Chicago Restaurant Week Opening Night.

Oversaw staffing, inventory, forecasting, purchasing, branding, marketing, and private events for the concession stand and 200 person beer garden open to the public six days a week in Chicago’s Millennium Park.

Lead a team full time Field Marketing Managers to developed and implemented regional marketing programs and events for Goose Island brands.

Managed and executed on premise promotions in over 100 restaurants, and venues in downtown Chicago. Maintained correspondence with account owners and sales reps to ensure quality promotions and programming. Hired, trained and managed a promotional staff of over 60 part time employees. Responsible for creating programming, event POS, and signage.

Managed national Yellow Pages advertising for several national clients including ADT Security Service Inc. and MetLife.