Anna Hancock Winston Email & Phone Number

Provo, Ut And Seattle, Wa, Us

Provo, Ut And Seattle, Wa, Us

40%+ Year over Year Revenue Growth2021 Presidents Club

Provo, Ut And Seattle, Wa, Us

Provo, Ut And Seattle, Wa, Us

San Jose, Ca, Us

As the General Manager of Virtual Sales I was responsible to lead the continued transformation of Virtual Sales largest Partner Led Theater globally in Cisco. Hiring, developing and motivating 8 teams, 100+ sales members located in East and West Coast hubs, providing a portfolio of business to over 55,000 customers in conjunction with our Cisco Extended Sales Teams and Cisco Partners.Developed go-to-market business plans aligned with stakeholder objectives exceeding sales quota annually, delivered 20 quarters of consecutive growth 20%+ and grew the business from $400M to $1B in product, services, software and cloud revenue. Identified areas for continuous improvement, implemented change through new processes, data & analytics, systems, and programs increasing sales rep productivity 65%. Implemented a New Customer Acquisition and Account Penetration strategy; analyzing Wallet Share Data, Business Entity Spend and redirecting sales & marketing activities as an example. Oversaw the team that created our New Marketing Program. Unique Monthly Campaigns, Multiple Customer Touches, Messaging, Training, and Promotions aligned to a product/solution. Successfully secured funding for a dedicated marketing team that built our America's Next Generation Marketing Program. Co-Led one of our top 5 Global Organizational Initiatives; Leveraging Technology to Drive Sales Impact & Improve Productivity. Piloted and Implemented several new tools and systems increasing productivity , customer virtual touch, and customer satisfaction. Profitably managed multiple budgets and delivered accurate forecast with a solid understanding of macro and micro issues that were or could impact the business.Fostered an Inclusive and Innovative Culture, achieved top pulse and leadership scores balanced with performance management and promotions/rotations. ~20% of team promoted annually, both individual contributors and leadership.

San Jose, Ca, Us

Drove go-to-market and optimized sales coverage for mid market / smb customers across commercial, public sector, service provider segments and channel partners. Focused on account acquisition, architecture penetration and winning sales culture to exceed sales quota annually and positive double-digit growth.Co-led talent strategy team enabling high-potentials to gain experience and exposure through; Leadership Development Program, Team Lead Role and Mentoring programs. Creating a career path and leadership bench. Transitioned West Virtual Sales team from RTP to new SLC hub providing better work life balance and customer service for customers and partners, improving attrition 40%.Began Transformation of Virtual Channel Organization; redefining coverage, alignment, compensation, roles and responsibilities.Established peer relationships with key partners at CDW, Insight, NetApp, building joint growth plans including; sales activities, business reviews and leadership best practice sharing sessions.Collaborated with Stakeholders to build a virtual sales coverage model to cover the long tail commerical segment. This coverage model continues to be successful and profitable and has been replicated globally, remaining in place today.

San Jose, Ca, Us

*Disrupted and transformed the the East Area Inside Sales Organization to achieve top results consistently for the US/C Theater.• Established Common Goals with the East Area Field Leadership team to drive territory growth and sales rep productivity. 25% YOY Growth• Initiated and led a diverse team to develop real time reports for the leadership team to increase the effectiveness of coaching the sales teams on deal based forecasting and deal movement in conjunction with the Cisco Sales Process.• Led Resource Planning Initiative with Sales, HR & Finance meeting a 20% Expense Reduction Goal with minimal disruption to the business. Creating a repeatable process for Annual Year End Planning • Developed a consistent coaching and development framework aligned with theater initiatives, personal goals for sales skill development; enabling managers to conduct more effective development conversations with their direct reports.

Framingham, Ma, Us

Oversaw $650M Revenue including full P&L responsibility for 8 markets in South Area with Area VP*Aligned with consultants and Executive Leadership to deliver a world-class sales program; including coverage models, role changes, compensation plans, marketing programs, CRM deployment, recruiting and training*Successfully implemented the new commercial market sales strategy, transitioning the South Area sales organization achieving revenue and margin targets in 6 of 8 markets*Analyzed sales activities, formulated corrective action plans and collaborated with each Market Vice President to build plans to achieve goals and objectives.

Framingham, Ma, Us

Led team of sales account managers in South Atlantic Division; $31M revenue, exceeding plan annuallyBuilt and Maintained C-Level Relationships with customers and vendors, worked closely with operations and logistics to optimize delivery routes resulting in improved gross profit, cost savings to customer and increased customer satisfaction.Continued responsibility for Healthcare Market Growth, successfully drove sales initiatives to increase revenue without negatively impacting gross margin. Negotiated and maintained contracts with our largest GPO Healthcare Networks. Chairman’s Club Winner 2005

Framingham, Ma, Us

Responsible for Healthcare, Federal Government and National Accounts Market Share GrowthCreated and managed a dedicated healthcare sales team tripling healthcare market revenue and improving margin through a focused conversion, penetration and retention plan.Presented and Implemented a business plan to executive management to create an Inside Sales Team responsible for account acquisition, penetration and retention for the National Accounts Segments. Proven to be a lower cost, scalable model, this successful sales team was recognized as a regional best practice and was transformed from a regionalized team to centralized corporate team.

Framingham, Ma, Us

Successfully built a profitable territory prospecting and converting new business, building and maintaining relationships. Multiple lines of business, verticals, small to Fortune 100 companies.