Anna Johnson M.S.Ed Email & Phone Number

California, United States

California, United States

Alameda, CA

I am an Educational Therapist in private practice supporting K-8 students with mathematics difficulties by providing individualized math interventions that focus on remediating number sense. Customized early elementary math professional development upon request.As a part-time special education advocate I work with families to elevate student and parent.

Pleasanton, California, United States

Create and refine messaging for Manufacturing, Retail and Hospitality industries so that Sales & Marketing teams can use target buyer personas for demand generation/campaigns, digital, sales enablement, and more.Session leader to coordinate speakers and speaking engagements for Workday Rising 2024. Responsibilities include stewarding session titles.

Alameda, California, United States

Work collaboratively with teachers, teaching assistants, specialists, mental health staff, and support staff to design and deliver math interventions for students with mathematics difficulties grades 6 – 12 in a therapeutic non-public school setting. Write and review student math IEP goals that address student needs and align with common core state.

Berkeley, CA

(Winner of the Global Learning XPRIZE)Steward of company brand, wordsmith and copy editor, product evangelism, social media marketing, public relations, direct marketing and Jill of all projects that don’t involve an engineer’s help. Thoughtful listener, problem solver and company cheerleader to support strategic planning for Enuma.Marketing Awards and.

Collaborate with key executives to develop and execute PR, marketing communications, and lead generation plans and programs. Activities include writing press releases, producing product collateral, publishing case studies, tradeshow planning and follow-up, and pitching speaking engagements. Clients include BroadVision, CCI, and Project Injini/NCsoft.On.

• Greylock Partners funded startup for business continuity and disaster recovery services. Acquired by NetEnrich- Feb 2010Responsible for all marketing activities including public relations, marketing communications.
• Public Relations: Hired and managed public relations agency to launch Simply Continuous with critical acclaim from analysts and journalists including being named one of Network World’s “Nine Data Storage Companies to.
• Marketing Communications: Project managed the redesign and launch of the company website on time and on budget. Wrote all copy for case studies, web pages, service datasheets, and press releases. Collaborated with.
• Lead Generation and Lead Nurturing: Implemented and administered salesforce.com, Genius, and LeadLander. Lead generation program included bi-monthly email campaigns to cold and warm prospects as well as planning and.

Collaborate with key executives to develop and execute PR, marketing communications, and lead generation plans and programs. Activities include writing press releases, producing product collateral, publishing case studies, tradeshow planning and follow-up, and pitching speaking engagements. Clients include MarketTools, Tacit Software, Simply Continuous.

• Collaborated with creative agency to deliver concepts and content for direct marketing campaigns, partner marketing, tradeshow booth, and collateral to support the Mindjet MindManager Pro 6 product launch.
• Negotiated contracts and managed relationships with creative agencies, Gartner, Forrester, telemarketing agency, printer, and copywriter.
• North American leads increased over 55% under my leadership and direction.
• Developed and executed North American SEM strategy.
• Planned and managed an annual North American marketing budget of over $600,000.
• Created viral marketing strategy to increase overall awareness. Activities included RSS, podcast, and blog advertising as well as developing strategic partnerships with high profile bloggers.

Led lead generation programs for direct sales that included direct mail campaigns, email campaigns, executive events, trade shows and online seminars. Designed media plan and negotiated media purchasing from third-party vendors.Project managed a team from creative services, public relations, direct sales and channel marketing to produce print.

• Advised Worldwide VP of Sales and Marketing regarding strategic marketing, pricing, and plan for European and North American support service offerings for the SoHo, SMB, and individual consumer markets.
• Researched and negotiated third-party call center contracts for North American Level 1 phone support service.
• Defined web-based vision and plan for customer support organization including, business processes, support and service metrics, and infrastructure that allowed the customer base to grow rapidly while keeping costs to a.
• Identified, managed, defined roles, and responsibilities for six people across four functional teams (marketing, sales, product management, and QA) to implement Coursemetric’s beta program.
• Provided public relations, sales, and marketing with customer stories, customer quotes, and customer references.

• On a monthly basis, I assisted the Pricing Operation Manager to plan and facilitate pricing meetings with senior management from product management, sales, support, marketing, and legal to approve new pricing, licensing, discounting and marketing promotions affiliated with Sybase’s 75 different software, service and support offerings.

• Primary liaison to Assistant Superintendents from Oakland Unified School District and Ravenswood City School District to help place and support 90 teachers.
• Provide financial analysis of Bay Area teaching program for Hewlet-Packard that resulted in the successful recommendation of a $150,000 donation.
• Proposed and implemented regional budget of $500,000 for the 1995 and 1996 fiscal years.

Educational Therapy Certificate

Graduated from UC Riverside's Educational Therapy Certificate program, December, 2019

Ms Ed, Educational Technology

Ba, Sociology