Anna Johnson, Mba Email & Phone Number

• Monitored online presence of company’s brand and engaged with followers across social media platforms to help strengthen relationships with guests• Provided real-time coverage of events including national entertainment, radio broadcasts, promotional events, Minnesota professional sports, the 2022 NHL Winter Classic in Minneapolis, MN and the 2022 Special Olympics USA Games in Orlando, FL• Assisted in navigating the challenges brought on by COVID-19 including communication of property closure and reopening, logistics for guest and team member safety and creation of communications for social media followers• Created messaging for guest-facing communications • Developed media plans for property initiatives and national entertainment

Welch, Minnesota

• Managed social media platforms including Facebook, Twitter, Instagram, LinkedIn and TikTok• Created content including copy, images and Snapchat filter designs• Published one of the company’s most engaging posts which had over 1,000 likes, 1,460 shares, and 150 comments resulting in an organic reach of nearly 146,000

Welch, Minnesota

• Organized promotions, special events, holiday events and monthly drawings• Generated material requests and check requests to ensure invoices are paid promptly• Provided promotion and special event attendance reports• Managed and coordinated Event Attendant staff

Mazeppa, Minnesota

• Created/managed marketing materials and solicited vendors through cold calls • Responsible for communications including social media • Assisted clients with venue bookings and event day coordination • Developed, planned and advertised primary events such as Steeplechase Challenge Mud Run, Steeplechase Halloween 5K and River Valley Power & Sport Demo Day• Booked nearly $140,000 in events during Steeplechase’s inaugural year which led to earning the KTTC Best Venue in Southeast Minnesota award

Greater Minneapolis-St. Paul Area

• Managed Guaranteed Giveaway and Theme Night Giveaway programs• Attained annual season ticket and group ticket sales goal for two consecutive seasons• Provided high level customer service to season ticket holders and group organizers, trouble-shooting issues as needed • Assisted with game day duties as well as various special events at Target Field including season ticket holder loyalty events, 2014 All Star Game, Paul McCartney and Kenney Chesney/Jason Aldean concerts

Richfield, Mn

• Organized team promotional events which included parades, player appearances, season ticket holder gatherings, team banquets and youth team/school visits • Conducted cold calls for advertising and sponsorships, forging many successful sponsorships • Managed game day operations including: on-ice intermission games, pre-game birthday parties, post-game meet & greets, beer and merchandise sales, anthem singers, youth players of the game, ceremonial puck drops and special promotional night activities • Created and promoted Living Lifestyles program at local schools to encourage children to live a healthy lifestyle • Managed team website, Facebook, Twitter and Instagram

Austin, Minnesota

• Designed all material for promotions, advertisings, sponsorships and merchandise • Sold nearly $35,000 in corporate sponsorships • Organized and implemented team events, appearances and season ticket holder benefits • Managed Healthy Habits program, including program related school/youth team visits and creating program materials• Created and managed game night promotional schedule • Conducted cold calls for advertising, sponsorships and season ticket sales • Managed game day staff and the internship program • Oversaw team and mascot website, Facebook and Twitter• Actively assisted with planning of Paint the Rink Pink and related community events, raising over $40,000 for breast cancer research

Bachelor'S Degree, Marketing

Certificate, Web Design & Social Media Marketing

Master Of Business Administration - Mba