Led design, pursuit, and execution for a Salesforce initiative focused on assisting a leading hotel company to grow and manage their lead pipeline for new properties and growing existing accounts. - - - Advised on Salesforce platform capabilities- Designed a pilot solution that can efficiently be scaled up globally- Developed a platform growth and maintenance roadmap and team structureLed pursuit and execution of Salesforce initiative focused on implementing strategic organization changes to improve sales metrics throughout the lead management process for a hotel company with high growth goals- Redesigned a lead management process to increase lead conversion over 5 years and improve opportunity conversion enabled by AI, sales automation, and marketing automation capabilities- Implemented above changes along with new customer segmentation model to improve seller productivity and improve revenue contribution- Managed roadmapping, contracting, negotiation, and engagement finances for the year long initiativeManaged a global team to deliver a Sales Cloud solution for a leading private CPG company’s B2B sales division which reduced time spent in the sales cycle by 10%- Redesigned, streamlined, and documented a new unified global sales process, reducing the sales process from ~15 to less than 10 stages, reallocating at least 20% of salespeoples’ time spent on data maintenance tasks to lead generation and nurturing activities- Defined metrics and built reports to qualify sales, track pipeline health, and identify opportunities requiring management intervention- Proposed automations to reduce manual effort, including calculating lead score, approval routing and notifications and opportunity value calculation

Functional lead of a 50+ person, $28m program for leading CPG beverage company’s technology transformation focusing on Salesforce mobile app development (November 2020 – Present)● Retired 3 legacy applications initially built over 10 years in 15 months with a multi-persona React Native mobile application● Established a global strategy and governance process for managing multiple technology implementations across sectors● Created and established business stakeholder buy-in on a prioritized feature roadmap● Managed staffing for 5 scrum teams over 12+ months● Provided guidance to release and rollout/change management teams● Led technology enablement and established development operations strategy● Provided architectural and solution guidance● Coached business owners in writing business requirements in Azure DevOps (Visual Studio) and established agile ways of working● Managed scrum team (developers, testers, junior associates, business stakeholders) to ensure on time project delivery, resolve dependencies and risks

Organized and orchestrated a multi-national program to retire legacy systems leveraging the SAFe agile methodology (December 2019 - November 2020)● Managed a scrum team of 15+ colleagues based in 4 Latin American countries● Designed a program roadmap for the multi-year initiative● Reported risks, tracked progress, and recommended adaptations to ways of working for client leadership● Created and presented documentation on agile processes and managed quality of business requirements for a team that had never delivered with agile methodologyManaged a team of 6 developers on an internal initiative to develop a productized Salesforce B2B Commerce (now part of Commerce Cloud) solution (September 2019 - December 2019)● Analyzed and defined a product roadmap● Managed a development team to deliver 78 net new features in one release to stand up a functional order management system built on Salesforce B2B Commerce Cloud● Identified/conceptualized and implemented innovation, data analytics, and marketing features resulting in a flexible product with a 6x faster implementation time than other custom solutions● Created sales materials, conducted solution demos, and assisted in sales activities that resulted in at least 5 international pipeline opportunities● Wrote and prioritized the team’s JIRA backlog

Functional lead for a large-scale order management transformation project leveraging B2B Commerce (August 2018 - September 2019)● Managed a team of 7+ developers through the development cycle to retire a legacy order management system and deliver an order management platform used by 1,500+ customers projected to account for 15m+ in delivered revenue and 2m in cost savings in the first 10 weeks● Planned the release and supported business testing/defect resolution of functionality to streamline customer service agents’ application resulting in $1.5M in annual avoided costs due to improved efficiency● Executed planning workshops with executives and stakeholders to define a project timeline and business requirements● Coached and created documentation for product owners on agile processes and ways of working● Provided recommendations on how to leverage the B2B Commerce product to meet critical use cases resulting in a successful solution that won the Partner Innovation Award for Manufacturing at Dreamforce● Cleansed and formatted client user data using Alteryx to prepare for production releases● Built Salesforce reports & dashboards to track leads and opportunities for the Sales organization with buy-in from stakeholders across geographical divisions & ranksServed as a project manager for two Customer Service applications for a client in the Transportation industry (December 2017 – August 2018)● Managed two teams’ development progress throughout the agile development cycle, delivering over 40 enterprise projects● Scheduled, negotiated, and coordinated over 60 project/feature timelines, collaborating with other application teams’ managers to align on Enterprise-level project completion timelines● Provided weekly updates to client stakeholders up to the VP level

- Worked on a Salesforce.com agile implementation project for a client in the Transportation sector- Collected business requirements and learned about Salesforce capabilities during the project's planning stages

-Conducted preliminary research and analysis for a predictive analytics project-Gathered data for an operations project which resulted in key insights into the sales cycle-Conducted account research for Account Executives-Designed and updated an internal webpage to distribute content to colleagues-Produced a video for a market-unit wide conference highlighting the market unit's achievements from Q2