Anna Ledden Email & Phone Number

United States

Remote

-Work closely with the Data & Analytics, Marketing & Communications, and Development Operations teams to spearhead the Development team’s implementation of enhanced donor journey’s for mid-level donors as the organization transitions to Salesforce’s Marketing Cloud platform-Developed a communication and webinar calendar to further steward & cultivate Major.

-Manage the Purple Pumpkin Project seasonal fundraising campaign and successfully increased revenue by 145% and participant registrations by 351% from the previous year through strategic email marketing, improved social media promotion, and enhanced donor management-Lead implementation and execution of the Lemonade for Livy seasonal fundraising campaign.

Greater New York City Area

-Led and executed in-person and virtual events for current and prospective donors, with an emphasis on promoting cross-organizational programmatic work and integrating diverse perspectives by working with partner organizations.-Amid the COVID-19 pandemic, transitioned all donor events to a virtual platform and implemented strategies to amplify RMI’s reach.

Washington D.C. Metro Area

-Head the CommUNITY Fundraiser program (third-party fundraisers), which exceeded it's annual revenue goal by more than 137% last fiscal year-Engage and build relationships with diverse portfolio of CommUNITY Fundraiser donors and implement innovative ideas to help their fundraisers grow in size and revenue-Collaboratively work with cause marketing partners.

Greater Minneapolis-St. Paul Area

- Manage Jeremiah Program’s social media through strategically targeted posts, resulting in a 170% increase in engagement among current followers and a 2% increase in new followers- Designed and launched Jeremiah Program’s first fundraiser toolkit, including templates, guides and resources to facilitate future third-party fundraisers- Produce the quarterly.

University Of Minnesota School Of Nursing

- Assisted in planning large donor and alumni events, including 200+ attendees- Enhance and maintain donor relations through weekly donation acknowledgment letters- Improved coordination among office staff by implementing utilization of Google Docs- Compile meeting packets for Senior Development Officer use in Board of Director meetings- Collaborate with.

Greater Minneapolis-St. Paul Area

- Assisted staff and faculty with classroom technology through setup and operation of AV equipment for video-conferences to ensure seamless communication across campuses- Developed and implemented written work protocols for use of classroom technology- Monitored functionality of technology in Simulation Clinic, ER, ICU, and Home Environments

West St. Paul, Minnesota

- Led new member wellness consultations to address current activity/nutrition levels and set realistic goals- Led fitness center equipment orientations- Maintained detailed records of wellness consultations using Excel

Bachelor Of Science - Bs, Nutrition Studies B.S., Kinesiology B.S., Outdoor Recreation And Education Minor, Graduated

Activities and Societies: Food Science and Nutrition Club, Women's Rugby Club

High School Diploma

Activities and Societies: Cross Country, Student Council