Anna Southern Email & Phone Number

Nashville, Tennessee, Us

- Manages vision, roadmap, and deliverables for the new platform of products- Leads a team of 4 product managers- Translates customer needs into projects on a project roadmap- Manages the product lifecycle from strategic planning to tactical execution to go to market activities- Leads internal communication them across the organization, including roadmap, prioritization, and customer value- Works directly with customers to share upcoming plans, understand customer need, and identify new opportunities- Works closely with all departments: UX design/research, Technology,Operations, Customer Support, Marketing, Product Marketing, Finance, Sales, and Security

Nashville, Tennessee, Us

Manage the roadmap and feature prioritization process for the major redesign project. Coordinating with development teams and other Product Owners to reach the project goals while maintaining a consistent user experience.

Nashville, Tennessee, Us

Manage the roadmap and feature prioritization process for the major redesign project. Coordinating with development teams and other Product Owners to reach the project goals while maintaining a consistent user experience.Also serving as a part time Agile Practice Coach during our company's Scrum transformation. Coaching teams in all departments, onboarding new staff, and leading Scrum Master Community of Practice.

Nashville, Tennessee, Us

• Research and report on market and competitive conditions• Work closely with product managers to ensure business requirements are captured, documented, developed, and executed effectively• Manage project level stakeholder participation• Collaborate with Product Managers on roadmap management• Track and report usage and effectiveness of product lines and developed features• Conduct User Acceptance Testing• Execute product line and project level implementation tasks including internal training as needed• Provide analysis and research to support sales and customer support with respect to product level questions and/or issues

Web design, graphic design, photo/video editing, motion graphics & branding

• Agile product owner for 18 web applications and 4 mobile apps, including B2B, e-commerce, subscription services, and marketing platforms• Own all aspects of the software development life cycle; leading backlog grooming, sprint planning, product demos, and release planning with local and international scrum teams• Align customer service, marketing, business, and development teams for new product launches• Develop & maintain product roadmap, ensuring alignment with vision & market opportunity and feature releases• Manage all product features & ensure proper documentation, creating business requirements, user experience design, mockups, wireframes user flow diagrams and prototypes for product enhancements• Conduct user tests, customer interviews and A/B testing to make informed design decisions• Act as a clarifying link between sales, development, & marketing expectations and prioritiesManagement Responsibilities• Responsible for hiring, training, and supervising team of 4 product owners writing job descriptions, interviewing, negotiating offers, conducting employee reviews• Coordinating seminars and training related to UX, UI, prototyping, customer interviews, business requirements writing, and other product owner related topics• Identify cross team and cross product dependencies, risks and opportunities• Meet one on one with staff to foster communication, provide feedback, and discuss each team member’s professional goals.

• Lead UI/UX strategy for new development • Developed wireframes, mockups, user flow diagrams and prototypes based on business requirements• Worked directly with developers, QA, and business leadership to implement UX enhancements• Delivered HTML/CSS and design assets for development team• Conducted one on one user interviews and user testing session• Lead feature validation and requirements gathering directly with stakeholders• Mapped out pain-points within users’ daily tasks to improve B2B tools• Developed all wireframe designs and userflow diagrams for an educational streaming service mobile app• Designed and built a functional prototype for a new music streaming children’s product• Created UI designs for complex data management • Developed email marketing templates for multiple campaigns sent to 500,000+ subscribers• Troubleshoot UI issues with development teams

Greensboro, Nc, Us

Directing community service programs, organizing service events, advising student volunteers, creating community partnerships, and promoting civic engagement.

Greensboro, Nc, Us

Directing community service programs, organizing service events, advising student volunteers, creating community partnerships, and promoting civic engagement.

Managed 20 camp sessions for children including six sessions for children with asthma, aspergers, and special needs over three summers. Planned, organized, and led program areas, daily activities, worship, and nightly events.

Elon, Nc, Us

Worked closely with Elon University's Chaplain, Chaplain Intern, Program Assistant, and five Programming Interns to promote over 30 events including everything from activist lectures to social justice concerts. Utilized creative skills through graphic design and established online communication with publics. Responsible for managing quarterly newsletter, weekly email listserv announcements, maintaining social media, developing and distrusting promotional materials and campaigns for all programs and events.

Elon, Nc, Us

Booked, planned, built, coordinated, and executed two major concerts. Acted as point person for volunteers, staging, sound, lights, talent management, transportation, hospitality, lodging, ticket sales, public and campus advertising, facilities, and security. Created advertising campaign, ticket sales strategy, volunteer recruitment events, and t-shirt design.

Elon, Nc, Us

Completed clerical and data entry tasks, assisted students in their application and processing for financial assistance.

Mixed live music, miked instruments and amplifiers, managing sound check, hosted trivia and karaoke nights.

Elon, Nc, Us

Worked with a creative team to produce creative projects for clients. Created promotional videos, posters, viral e-mailing, t-shirt design, website design, logo design, and other graphic work.

Assisted with booking process, developing promotional materials, master schedule of operations, posting ticket sales, and creating press releases for upcoming shows. Reevaluated the venue's street team distribution list, updating it with current information and checking locations for recent materials.

Master Of Arts (M.A.), Interactive Media

Ba, Corporate Communications (Pr And Advertising)