Annalisa Rinetti Email & Phone Number

Atlanta, Ga, Us

Atlanta, Ga, Us

ARC Consulting brings together digital marketing with localization to boost global client engagement. As a freelancer, I blend strategy, execution, and client relations, delivering bespoke solutions that ensure resonant messaging across international markets.• Developed and executed targeted email marketing strategies, enhancing global client engagement and driving a 30% increase in open and click-through rates.• Implemented advanced segmentation and automation, leading to a 20% increase in campaign efficiency and customer retention.• Optimized performance through data-driven insights, resulting in a 25% increase in attributable revenue.

Burbank, California, Us

- Lead a team of 20 account managers and coordinators for the Disney localization team.- Oversaw the localization of TV digital subtitling projects for Hulu, NatGeo, and other Current TV branches of Disney's portfolio.- Implemented process improvements to increase efficiency across multiple departments.- Provided training and mentorship to junior team members on client services and account management.Maintained a high-quality delivery of assets and fostered client relationships.

Framingham, Ma, Us

- Led one of the largest (2+M) accounts, coordinating projects, managing budgets, and negotiating renewals.- Managed end-to-end delivery of 40-50 Salesforce Marketing Cloud projects monthly.- Facilitated Agile/Scrum meetings as Scrum Master using JIRA.- Ensured efficient project coordination, deadlines, and workload management.

Los Angeles, Ca, Us

- Managed communications for the North American market with up-to-date data support for Member Business and Online operations.- Staged and deployed emails and customer journeys on Salesforce Marketing Cloud.Identified automation and targeting opportunities for high engagement and customer retention.- Developed and implemented A/B testing to help improve our strategy and create content that would drive traffic, engagement and increase conversations.- Strategized and delivered production for email marketing and SMS campaigns through Salesforce Marketing Cloud that helped drive our segmentation efforts.

Los Angeles, Ca, Us

- Coordinated timely delivery of websites, microsites, and email campaigns contributing to up to 20% YoY growth in fundraising and registrations.- Applied best practices to raise OR (which averaged 40%) and CTR (which averaged 3%).- Managed email deployments and A/B testing on a Salesforce-supported platform.

Paris, Paris, Fr

- Hired and managed a team of 15 translators and streamlined operating systems for efficient translations.- Liaised with various departments to assess translation resource needs and manage costs.- Lowered yearly costs by 20% through workflow optimization.

- Developed and executed grass-roots marketing program for Actor/Director Eriq LaSalle’s debut novel with a strong focus on social media strategy. - Performed industry and competitive analysis to highlight consumer trends. - Identified, evaluated, and managed new strategic opportunities and alliances. - Built, developed, and maintained social media channels including Twitter, Facebook, and industry specific sources such as Goodreads and the Amazon Author Program. - Leveraged Eriq LaSalle as a well-known actor and director in the community to lead several round-table discussions and establish interviews, all leading to a 200% increase in book sales.

New York City, Ny, Us

E! Online is a leading destination for entertainment news, celebrities, celeb news, and celebrity gossip with international editions in over 50 countries. Web Content Manager of E! Online Italy, managing the site’s content and reporting on key Italian events. Built and established E!’s international social media presence with outlets such as Facebook and Twitter. Developed marketing plans to gain continued international exposure while working closely with the Marketing Department to combine efforts in a strategic alliance. Also analyzed site traffic for reporting to senior management with suggestions on how to improve it. Researched and established content partnerships. Assisted marketing team on campaigns. Hired trained, and supervised staff.

Los Angeles, Us

Translated host’s script and court transcripts for Michael Jackson trial and later produced the Italian voiceover for the same show, then kept freelancing as a translator for various projects for the Italian channel (from Academy Season to other various Hollywood related shows)

- Interviewed and hired 200-400 temporary staff for each of the ten international Real Estate and Wealth Expos featuring Donald Trump.- Supervised staff during the events.- Supervised registration area on-site. during the expos, typically ranging in size from 5,000 to 50,000 attendees.

Los Angeles, California, Us

Client: Warner Brothers- Supervised project management, workload, efficiencies, progress, deliveries and client expectations.- Integrated localization standards for new industry technologies such as PSP and Blu-ray.- Initiated project and job-specific protocols.- Designed systematic checks to ensure client requirements were recognized and respected.- Streamlined interdepartmental communication regarding assets, tasks, quality checks and billing.

Los Angeles, California, Us

- Performed linguistic and technical tasks for English and Italian subtitle and text files.- Translated, transcribed, proofed, timecoded and adapted text for a variety of genres and platforms. - Ensured client-specific protocols were adhered to.

Master'S Degree, Public Relations, Advertising, And Applied Communication

Certificate, General Business Studies With Concentration In International Trade And Commerce

Comprehensive Certificate, Screenwriting: Film And Tv

Bachelor, Translation/Interpretation