Anna Metcalfe

Anna Metcalfe Email and Phone Number

B2B content writer and copywriter | SaaS and technology specialist | Engaging your audience with articles, customer stories, eBooks, and whitepapers | Avid hill-climber @ Cantaloupe Ltd
Anna Metcalfe's Location
Great Malvern, England, United Kingdom, United Kingdom
Anna Metcalfe's Contact Details

Anna Metcalfe personal email

n/a
About Anna Metcalfe

SaaS can be a complicated beast. Hard for ‘outsiders’ to get. But, *get* it they must if you’re to succeed.That's where the value of your content matters. When it's good, content moves the dial and shortens your sales funnel. Is your content achieving this?Long-form content is an essential part of your marketing tool kit. Things like customer stories and helpful articles. Expert insights and eBook lead magnets.But you don’t have the time or know-how to do this justice. You’re already juggling too many projects. How are you supposed to create dial-moving content like this?You need a SaaS and technology content writer on your side. Ahem [clears throat] … me.🤫 SHHH… I’M NOT A TECHIE…True. And that’s why I’m an effective B2B SaaS writer. I don’t assume everyone knows how it works. I don’t get lost in the detail. Instead, I look from the outside in, just like your audience.Let me decode your SaaS jargon, simplify your B2B message, and highlight what matters to your customers. You’ll sound human, engaging, and approachable. Just what your audience wants.🌱 B2B CONTENT WRITING THAT GROWS YOUR BUSINESSWhen you have the right content pieces your target audience sees how you can help. They believe in you and your sales close faster.Let’s move your content from tick box to transformational:💡CUSTOMER STORIES that resonate (Plus my STORYMORE packages - more assets from every story) 💡ARTICLES that build trust 💡EBOOKS that deserve to be downloaded💡WHITEPAPERS that boost authority🗨 “She understood our (rather niche) business very quickly and delivered some outstanding customer stories that have gone on to move many opportunities in the right direction.”Alisa McPhail – Xelix🗨 “Anna managed to gain a host of valuable information which has enabled us to not only improve our services to our clients but also find our voice on how we can best communicate with future clients”Nathan Green – Redox SoftwareOverwhelmed with your B2B SaaS or technology content needs? Let’s plan a call and discuss where you’re at. Chat soon.Annaanna@cantaloupemarketing.co.uk✨ PS. I also help businesses in other B2B sectors. The common theme being they have complex products to communicate.✨ PPS. Grab my advice-packed emails here... www.cantaloupemarketing.co.uk/email-sign-up

Anna Metcalfe's Current Company Details
Cantaloupe Ltd

Cantaloupe Ltd

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B2B content writer and copywriter | SaaS and technology specialist | Engaging your audience with articles, customer stories, eBooks, and whitepapers | Avid hill-climber
Anna Metcalfe Work Experience Details
  • Cantaloupe Ltd
    B2B Content Writer | Copywriter
    Cantaloupe Ltd Nov 2015 - Present
    Worcester, United Kingdom
    So many businesses struggle to create words their audience WANTS to read. That's where Cantaloupe kicks in.Offering content writing and copywriting services for B2B businesses – especially in the SaaS and technology space, I help to move your dial and shorten your sales funnel.And with a strong marketing background (I used to be a marketing manager) I come at this with the same mindset as you.Let’s transform your words to gain trust and build authority faster. I… Show more So many businesses struggle to create words their audience WANTS to read. That's where Cantaloupe kicks in.Offering content writing and copywriting services for B2B businesses – especially in the SaaS and technology space, I help to move your dial and shorten your sales funnel.And with a strong marketing background (I used to be a marketing manager) I come at this with the same mindset as you.Let’s transform your words to gain trust and build authority faster. I love creating engaging long-form content such as customer stories, articles, and eBooks. All delivered in your own voice, ready to nurture your prospective customers.Call on me when you’re juggling too many plates and need an experienced writer you can rely on.Chat soon 😊Email: anna@cantaloupemarketing.co.ukWeb: www.cantaloupemarketing.co.uk Show less
  • Ah Marketing
    Freelance Marketing And Copywriting
    Ah Marketing Jan 2000 - Nov 2015
    Since I started marketing and copywriting for businesses on a freelance basis in 2000, I’ve become a unique blend of skills, offering real flexibility. I’ve carried out a large amount of strategic planning, practical marketing, and writing for small to medium-sized companies ( from £1m to £100m turnover). A bolt-on marketing professional who grafts at the work too! It's helped manufacturers, wholesalers, retailers, and service providers in addition to marketing agencies.My work… Show more Since I started marketing and copywriting for businesses on a freelance basis in 2000, I’ve become a unique blend of skills, offering real flexibility. I’ve carried out a large amount of strategic planning, practical marketing, and writing for small to medium-sized companies ( from £1m to £100m turnover). A bolt-on marketing professional who grafts at the work too! It's helped manufacturers, wholesalers, retailers, and service providers in addition to marketing agencies.My work has included planning, website creation, development and management (including a sizeable e-commerce site), a high level of complex email marketing and copywriting (transactional and non-transactional) using various platforms including Dotmailer, MailChimp and Campaign Monitor, social media activity, media buying, trade PR, POS design & development, design and branding, customer satisfaction surveys, oodles of copywriting for both online and offline, and setting up many exhibitions (helping to run them too).Described as great value, reliable, professional, creative and efficient by past and current clients, please do read my recommendations.A handful of my clients (past and present) include:Hancocks (nationwide confectionery wholesaler)Norseland (owner of Jarlsberg and Ilchester cheese brands)Rich Products (manufacturers of bakery items for leading retailers)Butlers Farmhouse Cheeses (known for Blacksticks Blue cheese)WJ Group (timber treatment and anti-slip decking)I work with both food and non-food companies in addition to many marketing and web agencies when they need to outsource a particular skill or project. Show less
  • Long Clawson Dairy
    Marketing Manager
    Long Clawson Dairy Mar 1996 - Feb 2000
    Leicester, United Kingdom
    A wide and varied role covering all aspects of trade and consumer marketing for this speciality cheese company. We worked hard and had a lot of fun!
  • Sainsbury'S
    Graduate Retail Management Scheme And Subsequent Management Positions
    Sainsbury'S Sep 1992 - Mar 1996
    Nottingham, United Kingdom
    I joined the graduate scheme, carrying out a full year of retail management training. I was then appointed Produce Manager (fresh fruit and vegetables), becoming accredited with Centre of Excellence for the district. My second management position was as Provisions Manager, which included overall management of the delicatessen counter in addition to all dairy, ready meals, cooked meats etc. My appointments were in a number of stores in both Nottingham and Leicester.

Anna Metcalfe Skills

Email Marketing Marketing Strategy Marketing Communications Marketing Copywriting Digital Marketing Public Relations Management Advertising Brand Development Fmcg Direct Marketing Event Management Retail Online Marketing Corporate Website Management

Anna Metcalfe Education Details

Frequently Asked Questions about Anna Metcalfe

What company does Anna Metcalfe work for?

Anna Metcalfe works for Cantaloupe Ltd

What is Anna Metcalfe's role at the current company?

Anna Metcalfe's current role is B2B content writer and copywriter | SaaS and technology specialist | Engaging your audience with articles, customer stories, eBooks, and whitepapers | Avid hill-climber.

What is Anna Metcalfe's email address?

Anna Metcalfe's email address is an****@****g.co.uk

What schools did Anna Metcalfe attend?

Anna Metcalfe attended Newcastle University, Nottingham Trent University, Chase High School, Malvern, Worcestershire, Caldew School, Dalston, Cumbria.

What skills is Anna Metcalfe known for?

Anna Metcalfe has skills like Email Marketing, Marketing Strategy, Marketing Communications, Marketing, Copywriting, Digital Marketing, Public Relations, Management, Advertising, Brand Development, Fmcg, Direct Marketing.

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