Anna Muni Email & Phone Number

Barcelona Area, Spain

Define the strategic framework of the brand project. In-depth understanding of client, market, people and trends to guide the creative team. FMCG Education, NGO context.- Director of strategy and innovation. Transversal role.- Research and analysis to understand users, brands, their competitive context and future opportunities. - Brand Strategy definition: brand DNA, territory, big idea. Brand storytelling creation. Namings, taglines.- Portfolio scenarios. Brand architecture strategy. Product and innovation concepts.- Collaboration with local and global brand teams in both B2C and B2B. - Co-creation sessions to observe, define and ideate. Design thinking methodologies and business models.- Define the collaboration proposal, methodology and resources assigned. Internal and external.- Internal change-maker. Convey the purpose-driven culture to all agency departments. - Communicate and spread the agency's positioning to stakeholders. Conferences and workshops.

Barcelona Area, Spain

Train students in the branding discipline in order to add value to projects involving strategy, creation and management of omnichannel brands.- Academic coordinator. - Strategy, creativity and conceptualization lecturer.

Sabadell Area, Spain

Design Management degree professor. Projects subject.

Barcelona

Create distinctive and meaningful brands. From value proposition and creative strategy to its brand concept and extension in all strategic media. SME environment with a growth and expansion orientation.- Create and manage a new business unit in the design agency related to brand consultancy.- Lead branding and new business opportunities projects.- Define the starting framework with clients based on their needs and strengths.- Strategic thinking and business innovation through design methodologies.- Team management - creatives, content creators, designers, developers -. Internal and external. - End-to-end project director and key phase implementation follow-up. - Managing relations at top and middle management level. New business, strategic partners.

Barcelona Y Alrededores, España

Design iconic and unique brands. From identity and visual system to expression and systematization at key touch points. FMCG, Education, Financial services, Mobility and Institutions environment.- Deputy Director of an 8 person professional team. - Lead creative national and international branding projects.- Benchmark and research new trends based on client needs.- Plan and edit global corporate brand books and guidelines.- Organize and coordinate internal and external teams that were involved in the projects. - Supervise process quality from the initial stage to final implementation. - Manage, negotiated and engaged creative and technical suppliers.- Schedule deadlines and monitor objective achievement.

Barcelona Y Alrededores, España

- Responsible for creative projects in graphic design, branding and advertising communication. - Analysis, development and execution of design proposals for both B2C and B2B markets. - Supplier management and quality control in all deployment processes.

Barcelona Y Alrededores, España

Graphic Designer.

Barcelona Y Alrededores, España

Infographics department internship.

Barcelona Y Alrededores, España

Marketing department internship.

Dibex - Digital Business Executive Program, Digital Business

Master Of Business Administration (Mba), Business Administration

Activities and Societies: Esade MBA Class Representative, ESADE Alumni Entrepreneurship & ESADE Alumni Innovation Club member.

International Master In Leadership And Organisational Coaching 2014-2015

Postgraduate Diploma In Advertising Design And Communication

Bachelor'S Degree In Design