Anna Pekou Email & Phone Number

Greece

Greece

- Managing www.nef-nef.gr, the company’s mono-brand e-shop- Planning, production & implementation of all digital marketing campaigns in liaison with digital agency- Managing social media presence in Facebook and Instagram- Managing, mentoring & growing the team (Ecommerce Customer Service Representatives, Warehouse Pickers/Packers, Ecommerce & Digital Marketing Assistant)- Liaising with internal and external associates and departments – IT, Marketing and PR, sales, finance, logistics, web design and photographers- Acting as the primary point of communication & consulting with B2B clients regarding their digital presence. Performing quality control and distribution of digital content

Greece

Greece

- Initiate, Develop and Implement of brands digital strategies- Manage the digital marketing campaigns to improve and extend the digital presence - Evaluate competitors digital marketing strategy and create plans to overtake them- Control and split the digital budget according the targets and priorities - Measuring and Reporting on the performance of all digital marketing campaigns- Review new technologies and keep the company at the forefront. Suggest new ideas and tools

Greece

- Initiate, Develop and Implement of brands strategies.- Create and continuous monitoring of the brands budget.- Develop and execute launch campaigns, close follow up on results for new products.- Design and propose targeted promotional plans for consumers analysing competitive activities - Prepare and implement advertising strategy of the brands- Propose & Manage price positioning of the brands- Coordinate brands’ projects with all other departments or international affiliates

Greece

- Communication with the clients regarding strategies, objectives, results and financial offers - Management of all proposals, including strategies, creative ideas, application budgeting and present them to the clients.- Head of Social Media Content for all clients.- Daily Organization of the Community Managers team, according to the clients’ needs.- Research on a daily bases in the social media platforms for new functions and developments and discuss with the team, to adapt them to each brand.- Train new and existing employees.

Greece

- Creation and management of social networks pages for corporate clients.- Research and development to improve clients’ brands reputation in Social Networks.- Create proposals including strategies, ideas and budgeting for applications and present them to the clients, in co-operation with the design and production departments.- Research on a daily bases in the social media platforms for new functions and developments and adapt them to each brand.- Daily communication with clients regarding objectives, results and resolving possible issues.- Participation in the development of the brand through word of mouth marketing.- Create reports after a campaign ends, to demonstrate results to the clients.- Train new employees.

Greece

- Head of management and development of www.travelplan.gr website.- Administrator of www.expressholidays.gr website.- Creation and management of social networks pages for Travel Plan, Express Holidays, Dinners Cosmos Club and Cruiseplan.- Creation and administration of the following blogs: travelplangr.blogspot.com, travelplangr.wordpress.com, expressholidays.blogspot.com, expressholidays.wordpress.com, dinerscosmosclub.blogspot.com, cruiseplangr.blogspot.combased on the Blogspot and Wordpress platforms.- Management and supervision of Online Advertisements.- Promote company’s brands via Mail Chimp newsletter platform.- Extensive use and monitoring of Google Analytics, Google Trends and content analysis for promoting company’s blogs and websites.

Greece

- Research and development to improve clients’ brands reputation in Social Networks.- Extensive use and monitoring of Google Analytics, Google Trends and content analysis for promoting company’s blogs and websites.- Development of the company’s CMS Platform ACM (Advance Content Manager).

Greece

- Administrator of www.edoctors.gr website.- Extensive use of the ACM (Advanced Content Manager) CMS Platform.

Diploma In Media And Communication, Journalism

- Political reportage - Visual Journalism - Radio Project - Journalism & Society Project

Bachelor Of Social Policy, Social Sciences

- Work and Education - Area and Society - Inequalities and Social Protection