Anna Pickard Email & Phone Number

Conshohocken, Pennsylvania, Us

Conshohocken, Pennsylvania, Us

Conshohocken, Pennsylvania, Us

As the owner of B2B messaging for Boomi, a leading iPaaS company, I collaborated with product management, sales, and engineering to develop impactful marketing messaging and assets. I leveraged social media to generate top-of-funnel sales leads, creating a YouTube demo that became one of Boomi’s top organic videos, boosting brand visibility.I also created a product awareness series featuring roundtable discussions to clarify industry terms, driving brand awareness and engagement. My social media marketing and content creation expertise has equipped me to generate sales leads and craft engaging content for target audiences through social sales enablement.

Austin, Texas, Us

SocialMedia.org is the community for social media leaders at the world's greatest brands. As a Board Chair, I'm responsible for leading Boomi's membership in the community.

Newmommytoks was born from my experience as a first-time mom during the pandemic. I shared tips from NICU nurses and baby product hauls on TikTok, which quickly gained traction. Seeing a need for information on recalled baby products, I expanded my content to include a popular children's recalls series. My goal is to empower new parents with essential safety information and create a supportive community for learning and connection.* 100% organic growth of 191k followers* Partnered with 25+ notable brands to create content to promote on my channel. * 4.1 Million likes on my channel* 7 videos that surpassed over 1 million views each, the highest reaching over 6.1 million views

Round Rock, Texas, Us

I shaped social media strategies for Dell Technologies, Dell, and Dell EMC, managing B2B and B2C campaigns, product launches, and major events. I ensured brand consistency across 300 global accounts, significantly boosting engagement and awareness.I led social media initiatives for high-profile events such as Dell Technologies World, CES, and Sundance Film Festival, delivering impactful campaigns that enhanced audience interaction and media presence. My expertise includes developing social media governance policies, managing crisis communications, and advising executive social profiles.With extensive experience in social media management, content creation, and strategic leadership, I excel at driving brand success through innovative and effective social media practices.

Needham, Ma, Us

As one of the first employees to join the founder and CEO during the early startup stages, I played a key role in managing purplecarrot.com and the launch of TB12 Performance Meals at Purple Carrot. This included owning the front-end and back-end web roadmaps, overseeing strategy, design, development, testing, and implementation, monitoring web metrics, and optimizing UX flow.In addition to my work on the web development and UX side of the business, I also gained valuable experience in digital marketing. I helped to develop and execute marketing campaigns that targeted the right audiences and drove results, including SEO, social media, and content marketing.Through my contributions to the success of TB12 Performance Meals and the company, I gained valuable experience in startup environments, web development, optimization, UX design, digital marketing, and website management.Purple Carrot was later acquired in 2019

Needham, Ma, Us

I built and managed a team of 10 remote employees nationwide. My responsibilities included developing and implementing customer service policies and procedures and monitoring and optimizing the customer experience across multiple channels.To better serve our customers, I launched an expansion of support to live chat and social media, ensuring that we met our customers where they were and provided timely, effective solutions to their inquiries and concerns.Through my leadership, I created a culture of customer-centricity and fostered a high-performing team that consistently exceeded customer satisfaction targets. This experience gave me valuable skills in customer experience management, team leadership, and multi-channel support.

Needham, Ma, Us

Fort Myers, Fl, Us

Boston, Ma, Us

Analyzed member donation trends and activity using salesforce.com in order to maximize potential donation matches through the WGBH matching gifts program. Implemented a process to update member information from rejected mail