Anna Ratman

Anna Ratman Email and Phone Number

Brand Architect • Creative Direction • Marketing Strategy @ herNEXTfrontier
Anna Ratman's Location
New York City Metropolitan Area, United States
Anna Ratman's Contact Details

Anna Ratman work email

Anna Ratman personal email

About Anna Ratman

I am not a tunnel vision type. I create wide angle 360 perspective – a full scope of the project first, and only then address every aspect of a design process, always keeping an eye on a big picture. I have a natural gift for storytelling but art has always been my passion. Design allows me to combine both of these worlds seamlessly.I had a pleasure of working with large corporations and small boutique agencies as well as running my own design business for number of years. This experience gives me a unique perspective on how to: • Manage and operate teams of various sizes • Art Direct photo and video shoots• Design impactful typography and layouts• Allocate budgets• Create projects from idea conception to final production and distribution • Pitch projects to clients• Establish relationships with public relations, modeling and marketing agencies• Conduct photo research• Negotiate with vendors• Collaborate with editorial, marketing and sales teams• Produce and merchandise photo and video shoots • Develop social media visual assets My strengths are: creative team management, strategizing and brand concept development. I strike an illusive balance between hands-on/hands-off management style while addressing every aspect of a project including technical capabilities:• Adobe Creative Suite (InDesign, Illustrator, Photoshop)• Working knowledge of Wordpress• Google Slides• Google Analytics• Power Point• Keynote• Instagram• Mailchimp

Anna Ratman's Current Company Details
herNEXTfrontier

Hernextfrontier

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Brand Architect • Creative Direction • Marketing Strategy
Anna Ratman Work Experience Details
  • Hernextfrontier
    Brand Architect
    Hernextfrontier Sep 2024 - Present
    New York, United States
    herNEXTfrontierLeave your Mark, Let’s Build the Future Together. Launching the NEXT Generation of Global Female Innovators in TECH.From entry-level positions to the C-suite, from one STEM field to the next, fewer than one-third of the workforce is female. So ask yourself this: Does your business have the builders — men and women — to best reach your buyers — men and women? In 2030, 2040, 2050?Featuring trail-blazing speakers and hands-on mentorship, our upcoming global conference, herNEXTfrontier, will launch tech’s next generation of female founders and innovators. Don’t miss the movement: Berlin, Spring 2025.
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  • Milken Institute
    Presentation Design Consultant
    Milken Institute Aug 2020 - Present
    New York, New York, United States
    • Collaborate with the Milken Institute Marketing Department on the design and execution of their Annual Global Conference program, ensuring that dynamic and impactful agenda visually aligned with the institute's brand vision.• Created visually impactful white papers and reports, leveraging data visualization to present complex findings in accessible and visually compelling formats.
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  • Creative By Collective
    Concept Design Development Consultant
    Creative By Collective Jun 2019 - Present
    New York, Ny
    • Collaborating on ideation of for ongoing projects• Prospecting client/business base• Assisting with design pitches and social media integration
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  • Cliff Young, Ltd.
    Consultant Creative Director, Marketing
    Cliff Young, Ltd. Aug 2020 - Present
    New York, New York, United States
    • Developed and executed a cohesive marketing strategy to elevate the brand's presence and reach across platforms.• Grew the company’s Instagram following by 5% month-over-month, leveraging innovative social media strategies and content planning.• Oversaw the conceptualization and execution of events, design competitions, and outreach programs, fostering engagement with the design community and clients.• Managed the brand identity, ensuring consistency across all marketing collateral, product presentations, and digital platforms.• Directed the website design and development, enhancing user experience and showcasing the company’s exclusive furniture collections.• Created product inspiration moodboards to guide collection development and storytelling for marketing campaigns.• Led marketing budget allocation, optimizing resources to achieve maximum ROI and impactful campaign results.
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  • Agencysacks
    Art Director
    Agencysacks Feb 2020 - Aug 2024
    New York City
    • Led branding and visual identity initiatives for a diverse portfolio of existing and prospective agency clients, including logo design, digital brand books, signage, and infographics.• Directed the creation of comprehensive visual identity and branding materials for key accounts such as:Pembrook & Ives: Designed brand book, presentation templates, and e-blast templates to establish a cohesive and polished identity.• JP Morgan Chase Private Client: Contributed to the ideation of global digital campaigns, delivering innovative creative concepts for targeted outreach.• Deep Desert Beverage: Developed a full brand identity package, including packaging design, website art direction, and merchandise concepts, ensuring a consistent and compelling market presence.• Designed engaging club logos for Frederick Gunn Private School, creatively reinterpreting the school’s brand identity to resonate with modern audiences while maintaining heritage values.• Championed creative strategy and execution, delivering high-impact designs that elevated client brands and fostered long-term partnerships.
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  • Hudson Cutler & Co.
    Creative Director
    Hudson Cutler & Co. Feb 2021 - Nov 2022
    New York, New York, United States
    • Served as the Lead Design Director for the BNY Mellon account, driving creative vision and execution across a variety of high-impact projects.• Collaborated directly with the Head of Sales Strategy and Enablement at BNY Mellon to create data-driven visualizations for complex reports, white papers, and digital campaigns, ensuring clarity and engagement.• Partnered with the Global Head of Creative to shape and refine the visual identity of internal and client-facing materials, aligning with BNY Mellon’s brand strategy.• Led the ideation and development of innovative visual concepts for the company’s brand book, enhancing brand storytelling and market differentiation.• Cross-functional collaboration with agency's clients and account managers, delivering impactful, design-led solutions tailored to BNY Mellon’s strategic goals.
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  • Morris Visitor Publications
    Design Director
    Morris Visitor Publications Jun 2007 - Jan 2019
    New York City
    Establishing and overseeing design guidelines for all internal publications (IN New York magazine, Where magazine New York, Where Guestbook New York, custom publishing projects for Tony Award program and Alexandria Visitor’s Guide); collaborating and strategizing with editorial, marketing and sales departments; supervising creative teams of freelance photographers, illustrators, stylists and merchandisers on a project basis; developing and producing visual concepts for fashion, dining, entertainment and lifestyle photoshoots; handling negotiations with PR and talent agencies; creating A-list celebrity magazine covers and features.
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  • Hearst Magazines
    Consultant Art Director
    Hearst Magazines 2006 - 2007
    Greater New York City Area
    • Oversaw the design and creative direction for existing accounts under Smart Money Custom Solutions, ensuring alignment with client goals and brand standards.• Produced and directed photoshoots, delivering high-quality imagery tailored to project needs and campaign narratives.• Developed compelling visual identities and user-friendly navigational designs for new business pitches, enhancing presentation impact and audience engagement.• Led the redesign of existing publications, modernizing their look and feel to improve visual appeal and reader experience while maintaining brand consistency.• Collaborated with in-house creative team and outside vendors to ensure seamless execution and delivery of creative projects on time and within budget.
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  • Freelance
    Art Director, Marketing Design Consultant
    Freelance 2002 - 2007
    Greater New York City Area
    • Conceptualized and executed visual strategies for custom publications, advertorials, collateral materials, events, and presentations, ensuring alignment with client objectives and market trends.• Designed comprehensive brand identities and multi-platform integrated guidelines for new business pitches, enhancing the presentation and cohesion of client proposals.• Managed vendor negotiations to ensure quality deliverables within budget and timeline constraints.• Collaborated with industry-leading clients, including:–Amex Publishing: Developed custom publishing solutions tailored to target audiences.–Hearst: Designed bespoke marketing materials for Smart Money magazine’s custom publishing division.–Hachette Filipacchi Media: Created innovative marketing assets for Elle magazine.–Partnered with Segal Savad Design Studio, Amerikom, Questrian, and J.M. Weston, delivering high-quality visual design and branding solutions tailored to their unique needs.• Demonstrated expertise in integrated design across print and digital platforms, driving engagement and enhancing brand impact.
  • American Express Business
    Associate Art Director At Departures Magazine
    American Express Business Aug 1997 - May 2002
    Greater New York City Area
    • Collaborated closely with the Design Director on the day-to-day operations of the art department for this award-winning publication.• Designed Front-of-Book (FOB) and Back-of-Book (BOB) sections, ensuring cohesive visual storytelling and alignment with the magazine's sophisticated aesthetic.• Assisted with execution of cover designs and feature stories, contributing to the publication’s polished and impactful visual identity.• Managed junior designers and freelancers, providing guidance and ensuring high-quality deliverables.• Directed illustration assignments, working with artists to develop visuals that enhanced editorial content.• Conducted color proofing for pre-press, ensuring color accuracy and print quality.
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  • Conde Nast
    Marketing Designer
    Conde Nast Jul 1996 - Jun 1997
    New York, New York, United States
    • Designed a wide range of advertising and promotional materials to support Allure magazine's marketing initiatives, including in-house ads, invitations, special programs, and direct mail pieces.• Developed visually compelling sales presentations and marketing collateral that aligned with the magazine's brand identity and target audience.• Collaborated with cross-functional teams to create designs that effectively communicated key marketing messages and drove audience engagement.• Innovative design solutions for company's promotional events.
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Anna Ratman Skills

Advertising Editorial Art Direction Creative Direction Marketing Digital Media Magazines Publishing Social Media Typography Publications Page Layout Logo Design Catalogs Brochures Photography Social Media Marketing Visual Identity Custom Publishing Layout Design

Anna Ratman Education Details

Frequently Asked Questions about Anna Ratman

What company does Anna Ratman work for?

Anna Ratman works for Hernextfrontier

What is Anna Ratman's role at the current company?

Anna Ratman's current role is Brand Architect • Creative Direction • Marketing Strategy.

What is Anna Ratman's email address?

Anna Ratman's email address is an****@****ail.com

What schools did Anna Ratman attend?

Anna Ratman attended Parsons School Of Design.

What skills is Anna Ratman known for?

Anna Ratman has skills like Advertising, Editorial, Art Direction, Creative Direction, Marketing, Digital Media, Magazines, Publishing, Social Media, Typography, Publications, Page Layout.

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