Anna Ratman Email & Phone Number

New York, United States

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New York, New York, United States

• Collaborate with the Milken Institute Marketing Department on the design and execution of their Annual Global Conference program, ensuring that dynamic and impactful agenda visually aligned with the institute's brand vision.• Created visually impactful white papers and reports, leveraging data visualization to present complex findings in accessible and visually compelling formats.

New York, Ny

• Collaborating on ideation of for ongoing projects• Prospecting client/business base• Assisting with design pitches and social media integration

New York, New York, United States

• Developed and executed a cohesive marketing strategy to elevate the brand's presence and reach across platforms.• Grew the company’s Instagram following by 5% month-over-month, leveraging innovative social media strategies and content planning.• Oversaw the conceptualization and execution of events, design competitions, and outreach programs, fostering engagement with the design community and clients.• Managed the brand identity, ensuring consistency across all marketing collateral, product presentations, and digital platforms.• Directed the website design and development, enhancing user experience and showcasing the company’s exclusive furniture collections.• Created product inspiration moodboards to guide collection development and storytelling for marketing campaigns.• Led marketing budget allocation, optimizing resources to achieve maximum ROI and impactful campaign results.

New York City

• Led branding and visual identity initiatives for a diverse portfolio of existing and prospective agency clients, including logo design, digital brand books, signage, and infographics.• Directed the creation of comprehensive visual identity and branding materials for key accounts such as:Pembrook & Ives: Designed brand book, presentation templates, and e-blast templates to establish a cohesive and polished identity.• JP Morgan Chase Private Client: Contributed to the ideation of global digital campaigns, delivering innovative creative concepts for targeted outreach.• Deep Desert Beverage: Developed a full brand identity package, including packaging design, website art direction, and merchandise concepts, ensuring a consistent and compelling market presence.• Designed engaging club logos for Frederick Gunn Private School, creatively reinterpreting the school’s brand identity to resonate with modern audiences while maintaining heritage values.• Championed creative strategy and execution, delivering high-impact designs that elevated client brands and fostered long-term partnerships.

New York, New York, United States

• Served as the Lead Design Director for the BNY Mellon account, driving creative vision and execution across a variety of high-impact projects.• Collaborated directly with the Head of Sales Strategy and Enablement at BNY Mellon to create data-driven visualizations for complex reports, white papers, and digital campaigns, ensuring clarity and engagement.• Partnered with the Global Head of Creative to shape and refine the visual identity of internal and client-facing materials, aligning with BNY Mellon’s brand strategy.• Led the ideation and development of innovative visual concepts for the company’s brand book, enhancing brand storytelling and market differentiation.• Cross-functional collaboration with agency's clients and account managers, delivering impactful, design-led solutions tailored to BNY Mellon’s strategic goals.

New York City

Establishing and overseeing design guidelines for all internal publications (IN New York magazine, Where magazine New York, Where Guestbook New York, custom publishing projects for Tony Award program and Alexandria Visitor’s Guide); collaborating and strategizing with editorial, marketing and sales departments; supervising creative teams of freelance photographers, illustrators, stylists and merchandisers on a project basis; developing and producing visual concepts for fashion, dining, entertainment and lifestyle photoshoots; handling negotiations with PR and talent agencies; creating A-list celebrity magazine covers and features.

Greater New York City Area

• Oversaw the design and creative direction for existing accounts under Smart Money Custom Solutions, ensuring alignment with client goals and brand standards.• Produced and directed photoshoots, delivering high-quality imagery tailored to project needs and campaign narratives.• Developed compelling visual identities and user-friendly navigational designs for new business pitches, enhancing presentation impact and audience engagement.• Led the redesign of existing publications, modernizing their look and feel to improve visual appeal and reader experience while maintaining brand consistency.• Collaborated with in-house creative team and outside vendors to ensure seamless execution and delivery of creative projects on time and within budget.

Greater New York City Area

• Conceptualized and executed visual strategies for custom publications, advertorials, collateral materials, events, and presentations, ensuring alignment with client objectives and market trends.• Designed comprehensive brand identities and multi-platform integrated guidelines for new business pitches, enhancing the presentation and cohesion of client proposals.• Managed vendor negotiations to ensure quality deliverables within budget and timeline constraints.• Collaborated with industry-leading clients, including:–Amex Publishing: Developed custom publishing solutions tailored to target audiences.–Hearst: Designed bespoke marketing materials for Smart Money magazine’s custom publishing division.–Hachette Filipacchi Media: Created innovative marketing assets for Elle magazine.–Partnered with Segal Savad Design Studio, Amerikom, Questrian, and J.M. Weston, delivering high-quality visual design and branding solutions tailored to their unique needs.• Demonstrated expertise in integrated design across print and digital platforms, driving engagement and enhancing brand impact.

Greater New York City Area

• Collaborated closely with the Design Director on the day-to-day operations of the art department for this award-winning publication.• Designed Front-of-Book (FOB) and Back-of-Book (BOB) sections, ensuring cohesive visual storytelling and alignment with the magazine's sophisticated aesthetic.• Assisted with execution of cover designs and feature stories, contributing to the publication’s polished and impactful visual identity.• Managed junior designers and freelancers, providing guidance and ensuring high-quality deliverables.• Directed illustration assignments, working with artists to develop visuals that enhanced editorial content.• Conducted color proofing for pre-press, ensuring color accuracy and print quality.

New York, New York, United States

• Designed a wide range of advertising and promotional materials to support Allure magazine's marketing initiatives, including in-house ads, invitations, special programs, and direct mail pieces.• Developed visually compelling sales presentations and marketing collateral that aligned with the magazine's brand identity and target audience.• Collaborated with cross-functional teams to create designs that effectively communicated key marketing messages and drove audience engagement.• Innovative design solutions for company's promotional events.