Anna Arkhipova Email & Phone Number

- Developed and successfully implemented social media marketing strategy for the entrepreneurs segment.- Worked with agencies and led, developed, implemented and analyzed social content to identify opportunities for improvement.- Built a social media presence that people look forward to hearing from and engaging with.- Worked closely with cross-functional bank teams.- Worked with external partners.- Tested hypotheses and ran experiments to raise metrics.

Москва, Москва, Россия

- Developed and optimised business strategy and led projects.- Handled budget and document flow.- Analysed market trends and competitive landscape to investigate opportunities for growth.- Tested and prioritized hypotheses.- Developed marketing communication plans including strategy, goals and tactics.- Aligned internal and external communication with the company’s targets and brand positioning.

- Developed and successfully implemented social media marketing strategy for sellers.- Was responsible for the strategy, production and distribution of always-on content.- Ran content initiatives forward from conceptualisation to execution and distribution.- Managed ads specialists and designers.- Was testing new approaches and analysing competitors

Bachelor'S Degree, Communication And Media Studies, 3,62

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