Senior Brand Manger, Sport Performance, New Private Label
CurrentIn scope of my current role was given opportunity to develop product, concept and directions for new sport performance brand from scratch, to be released in SS24
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@sportmaster.ru
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Anna Sinitsa is listed as Senior Brand Manager at sport performance private label at Sportmaster, a with 978 employees, based in Moscow, Moscow City, Russian Federation. AeroLeads shows a work email signal at sportmaster.ru and a matched LinkedIn profile for Anna Sinitsa.
Anna Sinitsa previously worked as Senior Brand Manger, Sport performance, new private label at Sportmaster and Senior Brand Manager, Sport Master, brand Demix at Sportmaster. Anna Sinitsa holds Specialist, Marketing/Marketing Management, General, 4.5/5.0 from Russian State University Of Trade And Economics.
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Highly motivated professional with the degree in Marketing. Passionate about business and innovation in fashion, over 12 years of work experience in the industry. With positive and creative mindset. Successfully led the cross-functional team to obtain profitable products and ensured KPIs achievement in designated categories. Native Russian, who speak good command English and basic German, with extensive work experience in multicultural environment abroad.You can contact me via e-mail: annasinitsawork@gmail.com
Listed skills include Pricing, Production Managment, Product Management, Product Marketing, and 38 others.
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Moscow, Moscow City, Russia
In scope of my current role was given opportunity to develop product, concept and directions for new sport performance brand from scratch, to be released in SS24
Moscow, Russian Federation
Developing the product and marketing strategy of a brand (vision, brand positioning, target audience, etc.), in accordance with the assortment plan and the development calendar, including creating collection’s concept, color map, design sketches in collaboration with designers, sample review and approval. Holding Line Reviews and Line Closes (pre-order and order session) in collection fabrics selection and prints’ development. Participation in developing brand advertising concept, preparing briefs for creating advertising layouts. Monitoring competitors’ sales and offers, making analysis of the market and its trends.Fulfilling sales plans, achieving markups and other economic targets of the relative brands.
Shanghai City, China
Shanghai representative office of INCITY, DESEO (Fashion Continent)Organized teamwork within the department average capacity over 400 styles, products worth over $3 million. Initiated all activities to meet deadlines. Provided HQ team with the ready decisions and action plans based on situations. Managed to collect sustainable production base for the new category with competitive costs, loyal suppliers and highly favourable terms by excellent communication strategy. Efficient planning and order distribution in season SS14 led to an average cost reduction by 8% year to year and reduced deviation with the target to 4%.
Moscow, Russian Federation
Russian company operates a chain of mass-market apparel brands INCITY, DESEO, INCITY KIDS (www.incity.ru). The 4th biggest Russian fashion mass-market retailer with over 400 stores in Russia, Ukraine and Kazakhstan and nearly $150 million annual turnover.As category head supervised cross-functional teamwork (8 participants) on collections to develop profitable products. Annually operated 20% of INCITY ladies’ assortment worth over $10 million. Planned and executed designated categories' lifecycle. Managed costs, prices, assortment matrix and budget to meet KPIs. Took initiatives: brought in new product development strategy for designated category and increased sales for FW 2012-2013 and SS13 collections and surpassed seasonal KPIs by 15% and 20% accordingly. Optimisation of product's transportation packing reduced the cost by 5 %.Drafted and implemented the fast-fashion production schedules. Worked closely with the sales and marketing departments, led development of collaborative collection with lux fashion designer Igor Chapurin
Moscow, Russian Federation
Moscow, Russian Federation
Moscow, Russian Federation
Other employees you can reach at sportmastercorp.com. View company contacts for 978 employees →
Alexander Grishanin
Colleague at SportmasterPenza, Russia, Russian Federation
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Elena Goroshko
Colleague at SportmasterMinsk, Belarus
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Tareq Hosen
Colleague at SportmasterDhaka, Bangladesh
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Irina Kabanova
Colleague at SportmasterRussia, Russian Federation
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IK
Ivan Kashukov
Colleague at SportmasterSt Petersburg, St Petersburg City, Russia, Russian Federation
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SJ
Signe Johansen
Colleague at SportmasterCentral Denmark Region, Denmark
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Elena Turova
Colleague at SportmasterRussia, Russian Federation
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ТБ
Тимур Белоголов
Colleague at SportmasterMoscow, Moscow City, Russia, Russian Federation
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Viacheslav Fedyunin
Colleague at SportmasterRussia, Russian Federation
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Kirill Kirill
Colleague at SportmasterRussia, Russian Federation
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in 2014 university was united with Plekhanov Russian Academy of Economics Assisted in administrative work on Textile Expo in Moscow.
Quick answers generated from the profile data available on this page.
Anna Sinitsa works for Sportmaster.
Anna Sinitsa is listed as Senior Brand Manager at sport performance private label at Sportmaster.
AeroLeads has found 1 work email signal at @sportmaster.ru for Anna Sinitsa at Sportmaster.
Anna Sinitsa is based in Moscow, Moscow City, Russian Federation while working with Sportmaster.
Anna Sinitsa has worked for Sportmaster, Incity International Trade (Shanghai) Co., Ltd, ™ Incity,Deseo (Fashion Continent), ™ Incity (Fashion Continent), and Линзмастер.
Anna Sinitsa's colleagues at Sportmaster include Alexander Grishanin, Elena Goroshko, Tareq Hosen, Irina Kabanova, and Ivan Kashukov.
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Anna Sinitsa holds Specialist, Marketing/Marketing Management, General, 4.5/5.0 from Russian State University Of Trade And Economics.
Anna Sinitsa is listed with skills including Pricing, Production Managment, Product Management, Product Marketing, Product Design, Negotiation, Calculations, and Sales.
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