Anna Culver Email & Phone Number

Fort Mill, Sc

Through various digital outlets, Fort Mill Now highlights the local scene and culture of Fort Mill and surrounding areas. Visit fortmillnow.com to learn more.

Marriott Hq - Remote In Charlotte, North Carolina

Bethesda, Md - Marriott Hq

As a member of the Employer Brand & Communications Team, I strategize, organize and launch digital initiatives globally, bringing Marriott’s employer brand, culture, business news, travel trends, and job opportunities to life through digital and social media channels. I provide communications counsel and support to internal project teams. Specifically, I am responsible for planning, developing, and delivering effective communication strategies and marketing materials for employer brand implementations such as Marriott's TakeCare wellbeing program and ongoing needs working in collaboration with our employer brand experts.Responsibilities include:- Create, plan and execute every aspect of communications plans to effectively disseminate key messages, internally and externally.- Provide updates on the status of communications and marketing activities to the communications team, business partners and project teams.- Develop and deliver communications, leveraging existing media, and when appropriate, recommending and executing the design/development of additional media to achieve communications objectives.- Support sponsorship communications, including the development of agendas, management of production schedules and review process, and distribution of materials.- Work collaboratively with a variety of key stakeholders within HR and across the organization to ensure alignment and consistency with broader organizational communication efforts.- Track results and gain feedback to measure the effectiveness of marketing and communications efforts.

Bethesda, Md - Marriott Hq

Responsible for the daily management of a large portfolio of hotels within Marriott's corporate-based search engine optimization (SEO) program, Marriott Digital Services (MDS). This centralized in-house offering provides hotels with digital services from SEO and website content to social media, and functions as an agency-like model within the Global eCommerce organization. The goal of the program is to maximize traffic and revenue from search engines for participating hotels.- Managed client relationships and digital services for Marriott hotels, including contract negotiation and scope of work.- Created and implemented SEO strategy for clients; developed keyword strategy based on property needs.- Designed and executed link building strategy; created onsite content strategy; developed individualized social media strategy for each client; collaborated with internal teams to create and optimize media outreach and web content.- Provided reporting and analytics to all clientele.

Washington D.C. Metro Area

Responsible for account management for local and national accounts, including developing communications plans, managing social media accounts, reporting analytics, and assisting with strategic planning and development.- Managed ad campaigns, media buying, website development, SEO, email marketing, and goal-setting with clients; created quarterly goals and objectives.- Responsible for clients’ social media communications and training including Twitter, Facebook, Pinterest, YouTube, Google+, etc. and tracking analytics for each account, including clients’ websites.- Blogged and live-tweeted industry events such as Advertising Week DC and Social Media Week DC.- Composed Carousel30’s newsletters, updated Carousel30’s and clients’ website, composed case studies, participated in blogger outreach, created editorial calendars, edited marketing and media plans, developed media/pitch lists, and managed events.

Oxford, Ms

Semester–long public relations internship. Planned and executed a week-long event announcing and celebrating the opening of a new location. Developed and executed a PR campaign, including publicity events and a 6-month activity calendar. Wrote PSAs, print and broadcast news releases, flyers, tips releases, backgrounders, media lists, and fact sheets. Conducted surveys/research to evaluate results of the events. Created and maintained databases and researched tax records.

Washington, Dc

Attended hearings in both the House of Representatives and U.S. Senate, wrote summaries for distribution to Alpine Group lobbyists and clients. Assisted with projects, scheduled and hosted conference calls and general administrative duties as assigned.

Martha'S Vineyard, Ma

Washington, Dc

Bachelor Of Arts (B.A.), Journalism And Public Relations

Education record

Study abroad for 6 months.