Anna Lough

Anna Lough Email and Phone Number

Sr. Social Media Manager at Netskope @ Netskope
Anna Lough's Location
San Ramon, California, United States, United States
Anna Lough's Contact Details
About Anna Lough

Well-rounded and innovative digital content and communications leader with over 15 years of experience in fast-paced, data-driven environments.Progressive leadership experience with strong track record of building high-performing and impactful digital strategies and programs. Specialties: - Social media listening strategy, response and mitigation for community management, brand reputation and crisis situations- End-to-end strategy, development, and management of owned social media for LinkedIn, Twitter, Facebook, and Instagram- Expert-level understanding of social media management, reporting, advocacy and listening tools- Vendor management, tool onboarding, transition, and retirement- Meticulous self-starter and collaborator with a "can do" attitude and proven ability to develop relationships at all levels of the organizationSocial Media Strategy, Management, Reporting, & Advocacy | Brand & Crisis Listening & Mitigation | Cybersecurity

Anna Lough's Current Company Details
Netskope

Netskope

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Sr. Social Media Manager at Netskope
Anna Lough Work Experience Details
  • Netskope
    Sr. Social Media Manager
    Netskope Nov 2023 - Present
    Santa Clara, California, Us
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  • Blackberry
    Senior Manager, Social Media Strategist
    Blackberry May 2020 - Oct 2023
    Waterloo, Ontario, Ca
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  • Palo Alto Networks
    Senior Manager, Global Ops And Social Listening
    Palo Alto Networks Oct 2018 - Apr 2020
    Santa Clara, California, Us
    Developed corporate social media listening and mitigation strategy for brand reputation and crisis situations.Vetted, on boarded, and managed social media vendors specializing in social media management, reporting, listening, and advocacy tools.Expert-level knowledge of:- Salesforce Social Studio- Sprout Social- Talkwalker- Meltwater / Sysomos- Dynamic Signal- WordPress- LinkedIn- Twitter- Facebook- Instagram- Adobe Illustrator, Photoshop, and InDesign
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  • Palo Alto Networks
    Operations Strategist, Content Marketing & Social Media
    Palo Alto Networks Nov 2017 - Oct 2018
    Santa Clara, California, Us
    Spearheaded the creation of an innovative social media listening program targeting strategic accounts. Delivered timely and actionable insights to cross-functional stakeholders to support a shared goal of landing and expanding strategic accounts.
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  • Palo Alto Networks
    Content And Communications Manager
    Palo Alto Networks Oct 2015 - Oct 2017
    Santa Clara, California, Us
    Revitalized and managed the strategy and execution of the global corporate social media and advocacy program. Drove cross-functional collaboration delivering social media campaigns to achieve increased awareness and engagement for product launches, announcements and events.
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  • Union+Webster
    Senior Integrated Marketing Manager
    Union+Webster Dec 2014 - Oct 2015
    San Carlos, Ca, Us
    Delivered Integrated Marketing advisory services, customer-facing campaigns and marketing programs on budget and per plan for High-Tech clients. Resulted in 100% client satisfaction and services retention.
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  • Cisco (Lightspeed Marketing)
    Social Media Manager (Global Partner Marketing)
    Cisco (Lightspeed Marketing) Mar 2011 - Dec 2014
    Managed and executed the Partner social media strategy on LinkedIn, Twitter, Facebook, Partner Blog, and the Partner Community establishing 1 to many engagement through digital channels. Managed the social media Partner Community and established the strategy, governance process, and training for over 100 sub-communities. Efforts drove over 116,000 page views per month.Created targeted communications plan and content delivered through social channels to drive awareness, engagement, and loyalty across the Cisco Partner Ecosystem (Distributors, VARs, etc…)Developed the metrics framework to measure social media communications and campaign effectiveness that drove the identification of opportunities to optimize content based on performance.
  • Cisco (K&J Consulting)
    Community Manager (Global Sales Operations)
    Cisco (K&J Consulting) Jan 2008 - Mar 2011
    Responsible for managing and creating content for the Enterprise Network Sales Community, and driving internal adoption of the Cisco WebEx Social platform across the Global Sales Operations organization.
  • Wayne Mascia Associates
    Graphic Designer
    Wayne Mascia Associates Feb 2005 - Dec 2007
    Us
    Responsible for strategy, development, and delivery of marketing and advertising collateral to support sales activities for 40+ account executives. Wayne Mascia Associates (now known as GVA Kidder Matthews) is a real-estate firm specializing in leasing and selling of commercial properties in Northern California.
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  • Kanisa
    Graphic Design Intern
    Kanisa Sep 2003 - Feb 2005
    Us
    Collaborated with lead graphic designer, Director of Marketing, and VP of Marketing to develop corporate-branded templates to support business operations, including white papers, PowerPoint, and datasheet templates. Supported development of Kanisa User Conference collateral and managed conference website content.Kanisa provided enterprise software that personalizes online customer service sites and makes them more effective for solving problems. Kanisa distinguished itself in the customer relationship management (CRM) market by using natural language search technology, which enabled customers to type a question in plain language and get either an answer or questions eliciting more information about the problem.
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Anna Lough Skills

Blogging Social Media Marketing Communications Email Marketing Community Management Social Media Marketing Project Management Graphic Design Adobe Creative Suite Project Planning Twitter Social Media Strategist Social Media Measurement Metrics Reporting Collaboration Cross Functional Coordination Content Development Communications Management Webex Social Jive Liferay Wordpress Sprinklr Stakeholder Engagement Omniture Google Analytics Facebook Fan Page Strategies Meltwater Sysomos Talkwalker Salesforce Social Studio Sprout Social Social Media Listening Social Media Advocacy Analytics Reporting Social Media Strategy Digital Strategy

Anna Lough Education Details

  • San José State University
    San José State University
    Minor In Advertising

Frequently Asked Questions about Anna Lough

What company does Anna Lough work for?

Anna Lough works for Netskope

What is Anna Lough's role at the current company?

Anna Lough's current role is Sr. Social Media Manager at Netskope.

What is Anna Lough's email address?

Anna Lough's email address is al****@****rks.com

What is Anna Lough's direct phone number?

Anna Lough's direct phone number is +151052*****

What schools did Anna Lough attend?

Anna Lough attended San José State University.

What are some of Anna Lough's interests?

Anna Lough has interest in Jive, Social Media, Marketing, Analytics, Sprinklr, Community Management, Communications, Metrics, Graphic Design.

What skills is Anna Lough known for?

Anna Lough has skills like Blogging, Social Media, Marketing Communications, Email Marketing, Community Management, Social Media Marketing, Project Management, Graphic Design, Adobe Creative Suite, Project Planning, Twitter, Social Media Strategist.

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