Anna Wilde Email & Phone Number

Stockholm, Se

Stockholm, Stockholm County, Sweden

Brand and marketing consultant focusing on improving the campaign process in terms of briefing, planning and following up as well as acting branding and marketing lead for a global packaging identity project and new business initatives.

Stockholm, Stockholm County, Sweden

Stockholm, Stockholm County, Sweden

Defining and executing on communication plans for launching new books and authors.

Stockholm, Stockholm County, Sweden

Leading internal and external teams in developing campaigns across all physical and digital channels. Business and brand development of our in-house brands with an annual turnover of approx 300 MSEK. Responsible for the successful Christmas campaign across all channels.

Stockholm, Sweden

Project manager for Åhléns strategic customer segmentation ("hybrid segmentation) in close colaboration with the CEO and management team. Responsible for advertising campaigns with the objective of optimising the campaign in all channels and platforms; TV, print, webb, social media, as well as owned channels including in-store, CRM (e-mail marketing, Facebook and Instagram) in order to build the brand and drive sales.

Stockholm, Sweden

Managing a team of 12 members including digital marketing and content production, external advertising campaigns, in-store campaigns, events, magazine and catalogue production as well as brand identity.

Stockholm, Sweden

Acting Marketing director, leading a team of 17 co-workers and responsible for all external marketing including advertising, digital channels, CRM and customer support as well as budget responsibility for these areas. Co-created a new businesss strategy, brand platform as well as a new brand identity and advertising concept for Åhléns.

Stockholm

• Nordic Account director for Arla Foods AB (milk and milk derived products), Cloetta Fazer (Kexchoklad), and Trygg-Hansa Sweden (insurance). Developing Nordic brand platforms and advertising campaigns.• Account director and strategy consultant for Fritidsresor (part of TUI group), developing new strategic platform, new creative concept and TV commercials.• Account director for Tropicana juice and Cederroths (brands: HTH and Bliw)

Stockholm, Sweden

• Account director for the Swedish National Church account. Responsible for the pitch for a 2-year contract in competition with 12 other agencies.• Planning and brand strategy for Ipren brand.• Brand strategist and process support in developing steering documents including the brand platform for the Swedish National Church.• Project manager for the brand platform and advertising campaign for the Fundraising organisation Lutherhjälpen

Stockholm, Sweden

• Project manager for the brand strategy development for the Swedish National Church. The project involves substantial amount of process management as well as empowerment and coaching of the national communications team. More than 100 church employees have been involved in the process.• Client side project manager for the development of a global marketing communication intranet/extranet for Vattenfall. Leading a team of people on the client side and coordination with external consultants. • Project manager for strategy projects for clients including a Nordic investment bank, the Stockholm stock exchange, a challenger in the lottery industry

Stockholm, Sweden

• Strategist for an international brand project for Astra Zeneca. • Project manager for the deo.com account and responsible for a group of 25 people and a budget of 15 MSEK. • Project manager for the development one of Swedens larges free web e-mail service (Spray mail) leading a team of 10 people. Spray mail was launched in the spring of 2000 in Sweden, Norway and France.

Master Of Science - Ms, Marketing Anc Business Controlling

Digital Marketing

Master'S Degree, Marketing, Exchange Program

International Baccalaureate