Product Specialist
Rotterdam Area, Netherlands
Leading the Portal Performance team and managing the full portfolio of Sandvine-managed (SaaS) high-traffic multi-channel VAS and e-commerce products during the whole product life-cycle as a product owner and marketing specialist, responsible for maximizing the value of the product.Key account manager for large CSP clients, handling all product management, product marketing, reporting, and analytics related queries.Achieved customer satisfaction by increasing conversions and revenues, optimizing content and product performance, improving UX and business analytics.Advised clients on BI-based product and marketing strategy, created and managed revenue-generating data-driven marketing campaigns.Defined KPIs, new reports and reporting features; advised customers on analytics best practices. Delivered regular holistic reports on KPIs, trends and financial data, flagged product issues by monitoring key metrics and drove these to resolution.