Director of Business Content for Laughlin Black, a start-up focusing on business formation, business formation compliance, asset protection and tax strategies. Responsibilities include:• Develop and execute comprehensive content strategy.• Lead and manage content creation team.• Collaborate with marketing, sales, and ownership.• Create compelling content that enhances brand presence, drives customer engagement, and contributes to revenue growth.• Provide analysis on content’s impact on business goals.• Create content to engage and educate the desired audience that also supports the company’s broader branding, marketing, and business objectives.• Utilize various formats and channels to distribute content and messaging. • Project manage content final cut, look & feel, project scope, budgeting, and timelines to meet established goals.

The Launch Velocity team produces and creates content that fulfills our client's vision and objectives. From concept development to final delivery, we ensure the highest quality output while managing timelines and budgets effectively throughout the production process. We specialize in short form and long form video content, website creation, copywriting, marketing and email campaigns, SEO, as well as podcast producing and production.

Brand Strategist & Content Creator for venture capital, private equity, startups, and alternative investments. Create brand strategy and media for companies seeking investors and growth. Executive produce and direct video, audio, webinar, and podcast content. Co-founder and co-show runner for the WTF! Women Talk Finance Podcast. Ensure distribution of advertising/content to key demographics for potential investors/consumers. Manage Media Team personnel, direction, content look & feel, project scope, budgeting, and timelines to meet department and company goals.

RetroRocket Coffee was a roast-to-order e-commerce coffee company. Founded &managed in Reno, Nevada, I co-created this company to fulfill many passions includingcoffee, roasting coffee, more coffee, coffee culture, marketing and entrepreneurship and did I say coffee?

Content creation for private equity & alternative investments.

CBS affiliate Promotion Manager. Responsibilities included planning, scheduling, budgeting, and managing the production of strategic image and topical promotions for KTVN/2News on all platforms.Created and managed the execution of short-term and long-term promotional plans that supported company directives and those of senior company management.Managed promotion producers in creating content and daily topical promotions.Acted as liaison with News management for image, topical and special report promotion.Managed daily log strategy to ensure viewership for key promotional elements.Utilized and interpreted research to create and develop marketing strategy on-air, online and on social channels.Created strategic image campaigns, topicals and special project promotions.Hired. managed, and collaborated with free-lance design directors in the creation of branding elements, logos, print ads, etc.Planned and executed community special events and projects. Community development and outreach for both KTVN as well as 2News. Created and implemented marketing opportunities for both existing and prospective sales clients that ensured growth in revenue and share of business.

Instructed Reynolds School of Journalism graduate students in the study of convergent media. Taught production skills to help students create documentary forms of journalism by incorporating a variety of multi-media tools.

Helped to launch "Good Day Colorado" at KDVR. Worked with and trained control room staff as well as on-air talent for all GDC show elements. Developed visual & creative content for newscasts as well as sports and special programming. Directed KDVR newscasts and special programming. Utilized 7 cameras, 5 sets, 5 anchors, 6 reporters & a helicopter to illustrate content.

As Associate Director for SportsCenter, Outside The Lines as well as ESPNews, I directed pre-production elements including promotions, teases, graphics, special effects and virtual imagery; coordinated video and fonts within the production.I directed all SportsCenter commercial billboards and was responsible for tracking the accuracy of their placement for advertiser reconciliation.In show duties included timing elements, keying fonts, and coordinating live feeds.  Ensure live shots had proper framing as well as audio and video levels met on-air standards.  Assisted in communication of traffic changes, graphics requests, music cues, and source changes with media. Worked with Directors and Technical Directors on special graphics elements and animations for specialty shows.Directed automated productions including radio programs and digital segments, plus pre-recorded segments in conventional control rooms and mobile units for studio and remote productions.Mentored and coached less-experienced Associate Directors and Stage Managers.  Provided feedback to support development.

Managed production staff for five newscasts daily. Responsible for hiring, day to day operations and budgets. Also directed & technical directed newscasts.