As an accomplished and passionate sales, digital marketing and business development professional, I have a talent for employing data-driven marketing strategies with a people-first approach. I am a results-oriented leader and problem-solver who is not afraid to deep dive to transform underperforming sales, e-commerce and marketing channels. I am a content creator who brings in elements of storytelling to cultivate a brand narrative. I design digital marketing roadmaps with equal parts ART and SCIENCE. By implementing integrated digital and search strategies following industry best practices, multi-channel marketing initiatives (organic search engine optimization (SEO), Google Ads (SEM), email marketing, Facebook advertising and blogging) provide significant lift for local, national and international brands to drive significant lift in revenue and engagement. I have demonstrated a talent for creating optimized web content that establishes a business as an expert in their industry, adds value to the customer, and significantly increases goal conversions.I am enthusiastic and nimble with strong interpersonal skills to manage diverse teams and company cultures.“If you can’t measure it, you can’t improve it.” ~ Peter Drucker“The secret of good cooking is, first, having a love of it… If you’re convinced that cooking is drudgery, you’re never going to be good at it, and you might as well warm up something frozen.” ~ James BeardSubject Matter Expertise in:Content Marketing Strategy, Brand Development, eCommerce, Multichannel Marketing, Search Engine Optimization, Conversion Marketing, Database Marketing, Advertising, Promotions, Sales, Strategic Planning, Wordpress, Web Site and Blog Design, Copywriting, Editing, Customer Loyalty, Customer Relationship Management, Google Ads, Marketing Analytics, Business Development, Competitive Analysis, Social Media, Account Management, Client Services, Leadership, Event Planning, Event Logistics