Rooms and event space negotiator for Corporate, BT, Youth Sports, Government and Religious markets

Provide full circle sales leadership from top line revenue generation to bottom line profitability. Help develop and implement pricing, inventory and marketing strategies. Guide all team members in their roles and help achieve all productivity goals.

Direct all activities for the sales team of 6, providing leadership and motivation to implement effective sales and marketing strategies and maximize the generation of hotel sales and revenue.• Coach, mentor, and train the property team to maximize performance leading to increased business.• Develop and maintain relationships with key clients to produce group business.• Strategize and define group and transient marketing campaigns, including print, social, outdoor, and electronic media.• Develop and manage the departmental budget and monitor sales activities and performance to ensure actual sales meet or exceed established revenue plan and to accurately report variances.ACHIEVEMENTS• 30% and 12% growth YOY, respectively.• 50% profit increase in 2018.• Met organizational goals for group room revenue in 2017, 2018, 2019.

Represented 6 area branded and non-branded properties for all group business. • Strategized rate maximization for a group vs. transient for all properties. • Recruited, hired, trained, and provided mentoring and development for all sales personnel; conducted performance evaluations and provided feedback to increase engagement and performance.ACHIEVEMENTS• Assisted with opening, marketing, and increasing awareness and business for the new properties: Hotel Renovo & AC Marriott.

Establish and manage relationships with associations and athletic clients worldwide. • Plan events and serve as liaison from contract negotiation through event execution.• Managed social media accounts to increase brand awareness.ACHIEVEMENTS• Increased revenue by 42% in 2013, exceeding $1MM.• Increased revenue by 39% in 2014.

Drove business growth by establishing new market accounts in Association, Government, and Education markets. • Sold and executed group presentations to audiences of up to 400 participants.• Conducted site tours and negotiated contracts with officials, committees, CEOs, international delegations, meeting planners, and familiarization (FAM) trips. • Established management goals to set clear expectations and drive performance.• Managed all sales cycle activity, including planning, forecasting, tracking, and reporting.

Led fundraising efforts, managed financials, wrote grant applications, and developed content for social media, website, marketing, and publicity campaigns.• Recruited, trained, and led over 60 volunteers on three special event committees and Board of Directors to secure funding for events. • Presented to over 120 companies and individuals to gain contribution commitments and secure volunteers.ACHIEVEMENTS• Raised over $420,000 as part of a two-person fundraising team.

Worked independently and through various studios from conception to installation for residential and commercial clients.Coordinated all efforts from construction through installation.

Successfully opened brand new facility.

Facilitated all events from 2- 3000, trained 60 student employees quarterly, responsible for menu pricing and P & L.