Anne Kanervo Email & Phone Number

Responsible of the corporate strategic and tactical marketing and communications. Corporate legal officer. Creative Communication Award 2023 Winner, Red Dot Award 2023 and Green Good Design 2021 award winner. Executive Board Member.Marketing strategy creation and implementation. Management of marketing communications in corporate, brand and product level, including planning and tracking of marketing deliverables, timelines and outcomes. Leading and developing marketing including product launches, marketing automation, content creation in different formats, press releases, website and web shops, campaigns, SEO, SEM, social media, advertisement, promotional and collateral materials and other special projects. Marketing and communications process and customer experience development by striving towards data-driven operations and a more sustainable future.

Responsibility of Merivaara Group's marketing and communicationsFennia Prize 2020 Honourable Mention

Lahti Area, Finland

Internal and external communications including websites, extranet, intranet and data platforms development and updates, newsletters and press releases production and administration. Sales material, events, product launches, brand and concept management, CRM system and online survey tools administration and other marketing related activities.Red Dot Award Winner 2017 and Fennia Prize Grand Prix 2017 Winner

Finland

Quality management, quality and environmental systems' maintenance and development, project management and process development.Quality management includes product and supplier quality management globally (incl. internal and external audits), customer feedback analysis and reporting, corrective and preventive actions management, risk assessment, product development process control, statistical reasoning, process development, ISO 13485, ISO 9001 and ISO 14001 quality and environmental systems maintenance and development, and reporting to stakeholders.Product portfolio and strategy management, product launches and change management, product support, training and campaigns.

Lahti, Finland

Product portfolio management, product strategy management, project management, product launches to the market, product change management, product support for sales and distributors, trainings, campaigns, and CAPA specialist assignments.

Finland

Sales management, customer relationship management, product portfolio management, product strategy management, project management, product launching, product change management, product support, trainings and campaigns.

Finland

Quality management, quality and environmental systems' maintenance and development, project management and process development.Quality management include product and supplier quality management globally (incl. internal and external audits), customer feedback reporting, corrective and preventive actions management, risk assessment, product development process control, statistical reasoning, process development, ISO 13485, ISO 9001 and ISO 14001 quality and environmental systems maintenance and development, implementation of US FDA 21 CFR part 820 QSR requirements and reporting to stakeholders.

Finland

Management of global technology development projectsThe role of chief engineer includes managing supplier and customer relationships, developing technologies together with customers and suppliers, managing global development projects, finding new suppliers and developing new technologies with them. Customer is located in Europe and our own activities happen in our factories in China.

Lahti, Finland

Teaching material science. The work included lecturing, planning, making of educational materials, organizing excursion trips, organizing and arranging seminars and working as a coordinator.

Finland

Product quality management. Research and resolve root causes of product defects, customer relationships and implementation of their requirements, training, developing production environment, attribute Gage management, quality manual updates and SPC implementation into production.

Jämsänkoski, Finland

The purpose of the project was to find out the possibilities to start a new educational program of composite and plastic technology. Other tasks were planning the program and marketing. I worked very closely with numerous companies in the plastic industry and educational organizations at the branch. Based on this work a new educational program started in autumn 2006.

Tampere

The diploma thesis ”Development of inherently dissipative polyester fiber and fabric” was made in cooperation with the Institute of Fiber, Textile and Clothing Science, Tampere University of Technology. A new product was created. A scientific article was published in an international magazine.

Master Of Science (M.Sc.), Fibre Material Science

Subsidiary subjects were Industrial Management, Environmental Protection, Adult Education and Education science

Bachelor Of Science (B.Sc.), Economics

Business law, economics and marketing