Anne Dumon Email & Phone Number

Paris, Fr

Creation of an advertising consulting company specialized in email marketingStrategy, marketing, sales

Paris, Île-De-France, Fr

Created, organized and managed the marketing team (3 people)- Launched new brand and organized customer retention of former brands- Defined acquisition and content strategies- Negotiated major purchase contracts- Implemented methodology, processes and tools- Selected KPI to follow and created dashboards- Budget formalization

Paris, Ile-De-France, Fr

Founded in 2010 Welcoming (previously known as Welcome Media) is the publisher of newsletters, providing traffic and business extension to top e-retailers and online press companies. - Business Unit Director : multiplication of turnover by 12- Activity development and various staff reorganization - Subdivision in 4 main teams : Content, business, technical crew, deliverability- Creation of the advertising department - Business partnership negotiation and implementation for key clients - Team Management : 40 people

Paris, Ile-De-France, Fr

RGPD strategy elaboration and implementation in collaboration with external Personal Data Officer

Paris, Ile-De-France, Fr

Launching of Welcoming : publisher of newsletters, providing traffic and business to top e-retailers and online press companies,- Identification of new monetization sources,- Business partnership negotiation and implementation,- Team creation - Definition of KPI and reporting needs- Responsible for P&L

Paris , Paris , Fr

Created in 2008, this professional union for performance digital marketing players represents publishers and service providers.Among its objectives are the regulation of a teeming and constantly changing market, information on best practices for digital acquisition and their implementation in the application of the legal framework and the representation of rights and interests of its members.

Paris , Paris , Fr

Paris, Paris , Fr

Mission : In charge of the development of the services activities for Twenga and the travel business unitOpening of the travel universe on Twenga : 11 different countries and 9 linguistic versions (FR, UK, DE, IT, ES, NL, PL, RU, BR).Creation of an hotel search engine comparing more than 300 000 offers.Development and organization of commercial partnerships, optimization of the business unit turn over.Creation, development, follow up of dashboards and kpi.Management of project team (5 people).Traffic development with a strong SEO dimension.Responsable for P&L

Paris, Paris , Fr

- Creation and management of a international team (25 people), more than 10 different nationalities).- Launch of 9 linguistic versions of the price comparison shopping and search engine (FR, UK, DE, ES, IT, NL, PL, BR, RU).- Definition and implementation of the editorial strategy, management and - Organization of the methodology, creation of back-office tools.- Traffic development for the different versions : 10 millions visitors at the end of 2007.

Paris, Ile-De-France, Fr

Responsible for the negotiation and implementation of business partnershipsManagement of the webmasters team and the editors team (staff of 6)Responsible for the definition and implementation of 3 extranetsResponsible for development and optimizing online traffic.Definition of content strategy

Multimedia agency; Creation of broadband multimedia projects (Internet, video, flash) mostly for B to B communication and e-commerce. Definition and implementation of communication strategy, contract negotiation. Staff supervision of free-lance teams and service providers. Ex : E-compil.fr for Universal Music, Dassault Systèmes….

Schiltigheim, Grand Est, Fr

Multimedia agency; Responsible for the definition and implementation of digital content for mobile phone companies’ portals.Partnership with editors: definition of business plan, price policy, licenses negotiations, contract and revenue follow up.Supervision of the services up-dating: production team and audience.Ex: wap and imode routard, SFR Collector, Orange astrology portal, wap Elle…

Online city guide; Responsible for the definition and implementation of the development, marketing and editorial strategy.Responsible for the definition and implementation of content and commercial partnerships.Team work with the advertising sale team.Content writing. Animation and updating of the site.Staff supervision of the permanent journalists and free-lances.Production team supervision (engineers, graphic designer, html developers).Follow up of statistics and budget.

Master 2 (M2), American Civilization

Young Manager Program For Lagardère Group, Management, Marketing, Management Accounting, Finance, Supply Chain Management, Strategy Analysis

High School Graduation, Georgia. U.S.A.