Anneliese Peper Email and Phone Number
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Anneliese Peper personal email
I'm a passionate digital marketer with over 8 years of experience in social media marketing and influencer relations. Throughout my career, I've had the opportunity to work on exciting and impactful campaigns for a diverse range of clients, including lifestyle brands, large-scale events and trade shows, 40+ hotel properties nationwide, as well as notable restaurants/bars and nonprofit organizations.One of my career highlights was securing a coveted collaboration with TikTok's 2022 Creator of the Year (25.5M following) for the National Restaurant Association's annual ProStart Invitational, driving an ROI of 3,048% and earned media value of $377.8k. This collaboration not only allowed us to tap into the immense reach and influence of this esteemed creator but also brought a fresh and engaging perspective to the event, amplifying its impact and reach internationally.I've also had the privilege of contributing to renowned events such as the annual Chicago Thanksgiving Day Parade, Vision Expo East & West, Hamilton Watch, the PGA Show, and many others. My expertise lies in developing comprehensive social media and influencer strategies that drive engagement, brand awareness, and ultimately deliver outstanding results for clients.I thrive on the fast-paced nature of the industry and am constantly seeking innovative approaches to effectively connect brands with their target audiences. With a keen eye for emerging trends and a deep understanding of the power of influencer marketing, I am dedicated to crafting compelling content and fostering meaningful relationships to create impactful campaigns that leave a lasting impression. Check out the case studies below to see my most recent projects and their results!
Gossip Genie
View- Website:
- gossipgenie.com
- Employees:
- 12
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Director Of Influencer RelationsGossip GenieChicago, Il, Us
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Director Of Content & Influencer RelationsGossip Genie Feb 2022 - PresentChicago, Illinois, United States- Manage, develop and execute influencer campaigns including outreach, drafting contracts, briefing, content review, paid support and reporting.- Serve as the day-to-day client contact during campaign execution.- Provide strategic insight on influencer relations, campaigns and tactics.- Manage junior team members across client accounts.- Pitch influencers while maintaining a strong network of relationships.- Analyze competitive brand set to ensure clients are staying top of mind and relevant within respective industries.- Ensure all content aligns with a client's brand standards.
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Director Of Social MediaHeron Agency Jun 2018 - Dec 2021Chicago, Il2021 Forbes "Best PR Agencies in America" WinnerHeron is an award-winning, premier lifestyle communications agency. Our highly interactive approach produces unprecedented results for our clients. At Heron, our team of dynamic, creative communication strategists and business storytellers go beyond producing glossy placements to develop strategic integrated marketing campaigns that produce results. • Created and implemented the digital strategy for the opening of the world's largest rooftop deck, Offshore Chicago located in the iconic Navy Pier• Created & implemented the digital strategy for the Holiday Inn Skokie Banquet & Conference Center's $10M renovation -
Corporate Social Media ManagerPortfolio Hotels & Resorts Sep 2017 - Jun 2018Greater Chicago AreaPortfolio Hotels & Resorts’ mission is to provide creative and financially aware management for hotels, establishing a defined style and position appropriate for each property’s market potential. We deliver flexible management solutions for boutique-style and branded properties, consistently enhancing value while refining the guest experience.• Develop and implement all strategic social media programs for 20 properties, including major hotel brands such as Hilton, IHG, Marriott (including Starwood) and independent boutique hotels• Create and implement innovative social media strategies for independent boutique hotels that are acquired and rebranded under PHR management • Assist the Corporate Sales & Revenue Optimization team on company-wide initiatives
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Pr & Social Media ManagerGossip Genie Dec 2014 - Sep 2017Chicago, IlGossip Genie is a boutique social media marketing firm. We generate positive conversation about our clients' businesses via social networks. Through the strategic implementation of a client's message we are able to gain an audience and maintain engagement.• Spearheaded the influencer marketing division by curating a database of over 300 influencers + executing collaborations in various industries • Brainstormed + developed big picture social media strategies to accomplish client goals [i.e. improve sales, increase brand awareness, drive website traffic]• Created + executed effective social media campaigns based on strategy [photography, graphic design, copywriting, community management, budgeting, analytics]• Monitored + improved campaign performance through metric analysis• Secured media placements in local + national publications [including but not limited to: Chicago Tribune, Chicago Sun-Times, WGN, Fox 32, CBS Chicago, Daily Mail]• Covered live events for clients by utilizing all major skills at once [in-depth understanding of all platforms – Facebook, Twitter, Instagram, Snapchat]
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Account SupportXa, The Experiential Agency, Inc. Jun 2014 - Aug 2014Chicago, Il• Aided in media list development• Assisted in creative brainstorming and pitch writing• Scanned media placements and convert to PDF files• Support at high-profile influencer and networking events• Proactively read through magazines and newspapers received daily for story ideas for clients, new editorial contact information and client placements
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Assistant To The Vice President Of University AdvancementMarquette University Jun 2012 - May 2014Milwaukee. Wi• Managed university sponsorships of community events, benefits and auctions• Strategically invited internal and external constituents to attend events • Displayed a high amount of professionalism appropriate for a position in a high-profile office• Created written materials, Excel spreadsheets, and PowerPoint presentations• Researched and compiled data using Raiser's Edge software• Handled and delivered sensitive materials -
Vice President Of Public Relations And MarketingAlpha Chi Omega Fraternity, Inc. Sep 2013 - Dec 2013- Assisted other executive board members to help promote chapter events and publications- Redesigned and implemented a new website (www.marquetteaxo.org) - Spearheaded the PR campaign for our HopeLine cellphone drive, partnered with Verizon- Obtained placements in University publications - Oversaw all social media platforms - Rebranded all social media accounts -
Event Planning InternRenarda Joy New York Jun 2013 - Dec 2013New York CityDuties include but not limited to:• Establish relationships with different and compatible companies• Obtain sponsorships for an upcoming Anniversary Event• Reach out to press and media• Find placement for RJNY with online and print publications• Obtain samples for the social media team to create product reviews and giveaways • Create original press releases and pitches • Build the guest list with high-profile names
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Public Relations InternDanika Daly Public Relations Oct 2012 - Feb 2013New York CityDanika Daly PR is a full-service public relations agency specializing in the fashion, beauty and lifestyle markets. We work closely with emerging and established brands to sketch a unique fingerprint and expose it to your niche audiences through contemporary methods. We see the world in color, and think everything has its own creative distinction. We highlight details and paint a picture with communicative tools to unveil the abstract work of art your brand truly is. We deliver through our wild imaginations and the dedication to transforming those creative thoughts into results.Duties include:• Wrote original pitches and press releases • Created contact lists • Updated social media platforms• Designed newsletters and graphics• Created content for newsletters and blogs• Oversaw social media platforms, created content, helped conceptualize and gave input for Fashion PR Confidential, a 2-day intensive workshop founded by Danika Daly. -
Bottomless Closet InternMilwaukee Women'S Center Jan 2012 - Jun 2012• Observed and took detailed notes on organizational communication within the Bottomless Closet • Created tags and sized new inventory• Assisted clients with wardrobe selections • Re-organized the Bottomless Closet when new inventory came in• Updated the computer system with client appointments
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Style Guru InternCollege Fashionista Jan 2012 - May 2012Milwauke, Wi• Started the CollegeFashionista chapter at MU • Interview students on Marquette University's Campus on personal style and fashion trends• Photograph/Edit photographs of street style• Write weekly articles on featured students• Update social media outlets with CollegeFashionista articles -
Sales AssociateToys Et Cetera Sep 2007 - Oct 2009• Worked a cash register• Processed ingoing/outgoing shipments• Kept up with daily maintenance• Stocked shelves• Maintained inventory• Wrapped gifts• Assisted customers with toy/gift selections
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Bp. Fashion InternNordstrom Jun 2008 - Jun 2009• Created store displays • Assisted with fashion and make-up trunk shows• Dressed and assisted fashion models• Attended monthly seminars regarding the fashion industry• Checked in and seated guests at shows • Maintained VIP promotions
Anneliese Peper Skills
Anneliese Peper Education Details
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Public Relations
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High School Diploma
Frequently Asked Questions about Anneliese Peper
What company does Anneliese Peper work for?
Anneliese Peper works for Gossip Genie
What is Anneliese Peper's role at the current company?
Anneliese Peper's current role is Director of Influencer Relations.
What is Anneliese Peper's email address?
Anneliese Peper's email address is an****@****ncy.com
What schools did Anneliese Peper attend?
Anneliese Peper attended Marquette University, Saint Ignatius College Prep.
What skills is Anneliese Peper known for?
Anneliese Peper has skills like Social Media, Public Relations, Microsoft Office, Photoshop, Event Planning, Social Networking, Indesign, Customer Service, Social Networking Sites, Fashion Writing, Raiser's Edge, Illustrator.
Who are Anneliese Peper's colleagues?
Anneliese Peper's colleagues are Kimmy Daniels, Casey Vanover, Avery Macklin, Bella Buschette, Violet Woolhiser, Brett Halon, Tim Ebersole.
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Anneliese Peper
Chicago, Il
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