Annelies Van Den Dool Email & Phone Number

Amsterdam, NH, NL

Utrecht, Netherlands

Amsterdam, North Holland, Netherlands

Amsterdam, North Holland, Netherlands

Nieuwerkerk Aan Den Ijssel, South Holland, Netherlands

As the Board Member for Communications, Events, and Member Recruitment, I keep our club community connected and engaged. Together with a team of enthusiastic committees, I manage our communications, plan sportive and fun events, and organize activities to welcome new members.. Field hockey, fun and sociability really go hand in hand. Our goal is to make.

Rotterdam Area, Netherlands

• Freelance, interim assignments and coaching for national or international compagnies. Key Competencies
• Brand, marketing strategy and positioning
• Business Development
• Campaign development
• Managing marketing communication campaigns from A to Z
• E-commerce - Digital Marketing

Utrecht, Netherlands

Utrecht, Netherlands

Boskoop

Expand the business and increase the visibility of the Magical Hortensia brand in retail and with consumers in the European market

Waddinxveen

The main purpose of this job is to get all marketing communication stories in line with the Mazda Brand, propositions and with each other on different levels of communication. Responsible for the fulfilment of on- and offline media campaigns on both brand, sales and dealer level. Manage media, message and creation on a variety of assets that are required.

Utrecht Area, Netherlands

• Main responsibilities and tasks:
• Developing (further) product strategy for new and existing propositions
• Ensure optimal customer journey
• Analyzing data, spotting opportunities, initiating improvements for Giftcard and business accounts
• Optimizing store kpi’s such as traffic, aov and conversions
• Advise Giftcard partners(selling on the bol.com platform) in content, traffic and conversion improvements

Utrecht

As Senior Campaign Marketeer I'm responsible for further growth of two great bol.com propositions: bol.com giftcard (b2c, Retail and b2b) and Business Account at bol.com. * Campaignmanagement of brand, promotion and productcampaigns* Advertising and media agency management* Digital marketing * New Visual Identity giftcard & packaging

Amsterdam

• In my role as a global business marketing director, I lead the global commercial strategy of Philips Floor Car through coordination of business strategy and sales fundamentals such as marketing, distribution and.
• Expand the Floor Care business in Benelux, DACH, Scandinavia and Middle-East achieving to yearly sales and market share growth.
• Business development of Floor Care portfolio (Bag, Bagless and Sticks) in UK and South-Africa from 2016 onwards).
• Driving growth at international retailers. For example the strategy and roll-out of Amazon growth plan including content optimization, improvement of customer journey, pricing and portfolio resulting in 25% sales.
• Successful Go2Market strategy & roll-out with marcom activation of new propositions in Stick segment in focus countries DACH and Benelux in 2017/2018
• Organizing successfully global product introduction meetings for country organisations and international retailers for 4 years in a row.

Amsterdam Area, Netherlands

Translating global/ local consumer insights and trends into successful product launch in the Wetcleaning segment of Floor Care. Develop the 4P strategy for these appliances. Drive and align on the final business potential and business case. Inspire the commercial organizations across the world for creative local marketing activation and work with them in.

Utrecht Area, Netherlands

• Key achievements:
• Implementation of Corporate Communication Strategy to customer communication (B2B and B2C)
• Concept creation and organizing customer events
• Creation and roll-out of email marketing strategy

Naaldwijk

• Key achievements:
• Project development for new social Intranet platform (agile/scrum)
• Defining an online organisation, functional management of content assets team.
• Tracking, analysing and measuring of content improvements on the website and other customer journey touchpoints.
• Defining the online marketing strategy

Westland

Implementation of Communication Strategy, creating assets and organizing meetings/events for residents.

Utrecht Area, Netherlands

• Key achievements:
• Coordination and analysing all Email marketing campaigns for all brands of Mercedes-Benz NL (Mercedes-Benz Cars, smart, Mercedes-Benz Vans and Mercedes-Benz Trucks)
• Expanding the leading position of Mercedes-Benz NL on social media platforms content strategy and website management.
• Professionalize SEA and SEO campaigns

Utrecht

• Key achievements:
• Implementation of Corporate Communication Strategy to customer communication (B2B and B2C)
• Concept creation and organizing customer events
• Creation and roll-out of email marketing strategy

Naaldwijk

Interim Communication Manager (direct report 6fte’s). Ensure communication plans are created, improved and delivered in right quality and on time for several business units. Development and implementation of new customer interaction channels. Leading a team of specialists; media buying, internal- and external communication, events & sponsoring and.

Development and implementation of Communication Strategy with assets.

Noordwijk

Responsible for the national campaign roll-out of brand Zilveren Kruis for both b2b and b2c.

The Hague Area, Netherlands

• Key achievements:
• Ensure marketing communication (strategy) is created, delivered and activated for the business units Fire, Safety & Security (mail campaign, customer magazines, customer events).
• Change management to content marketing and dialogue
• Development and roll-out of online customer feedback program and event monitoring

Leading the team of Communication. Responsible for the communications en PR for FloraHolland location Naaldwijk and concern departments Logistics.

Responsible for the national communication campaign roll-out of brand Trias for both b2b and b2c.

Utrecht Area, Netherlands

• Responsible for creation and implementation of the local Marketing communicationStrategy of Mercedes-Benz Commercial Vehicles in the Netherlands. Managing team of spezialists.
• Communication strategy and coordination roll-out of AtL (TV, Radio, Out of Home), Media- buying and BtL (sponsoring, events, motor shows, CRM, dealer coop program, POS and Customer Magazines).
• Inspire the dealer organizations across the Netherlands for creative local marketing activation and work with them in developing the right G2market. Strategic and operational cooperation with head office, agencies.
• Working and briefing advertising- and media agencies

Utrecht Area, Netherlands

• Responsible for creation and implementation of Marketing Communication Strategy ofMercedes-Benz Vans in the Netherlands.
• Campaign management and roll-out of AtL and BtL campaigns
• GO2market activities as events, sponsoring, promotions and external magazines
• Working and briefing advertising- and media agencies

The Hague Area, Netherlands

• Responsible for Marketing Communication AtL and BtL.
• Roll-out and execution national communication of product launches to regional dealer communication.
• Organizing of dealer product introductions, customer events and CRM activities.
• Organizer product introductions, customer events and CRM

Advanced Marketing Program, Marketing

Nima-C

Nima-B

Education record

Meao, Economics

Havo